Real estate marketing and technology
32 views | +0 today
Follow
Your new post is loading...
Your new post is loading...
Scooped by Louise Hughes
Scoop.it!

10 Fully-Baked Marketing Ideas for Real Estate Agents in 2016 - OutboundEngine

10 Fully-Baked Marketing Ideas for Real Estate Agents in 2016 - OutboundEngine | Real estate marketing and technology | Scoop.it

Are you looking for killer marketing ideas for real estate agents in 2016? Look no further because we’ve compiled some of the best ideas for you to use in the coming year.

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

VR Real Estate Platforms : VR Real Estate

VR Real Estate Platforms : VR Real Estate | Real estate marketing and technology | Scoop.it

VR Real Estate - Upscale auction house Sotheby’s is venturing into the world of VR real estate and is now using virtual reality technology to sell its luxury ...

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Winning Commercial Real Estate Technology - theBrokerList Blog

Winning Commercial Real Estate Technology - theBrokerList Blog | Real estate marketing and technology | Scoop.it

This post originally appeared on tBL member Michael Bull's Bull Realty Blog and is republished with permission. Find out how to syndicate your content with theBrokerList. Commercial real estate has a rep for being resistant to new technology. Jeff Finn, CEO of RealNex, put it this way: “I know from the arrows in my back [...]

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Real Estate Marketing Not Working? Here's the Real Problem

Real Estate Marketing Not Working? Here's the Real Problem | Real estate marketing and technology | Scoop.it

Tired of pouring money into real estate marketing without adding leads to your pipeline? More likely than not, THIS is the problem.

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

The Real Estate Social Media Marketing Time Management Guide for Agents

The Real Estate Social Media Marketing Time Management Guide for Agents | Real estate marketing and technology | Scoop.it

Use our real estate social media marketing time management guide to organize your social media marketing strategies and grow your brand.

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Real Estate Marketing Plays

Real Estate Marketing Plays | Real estate marketing and technology | Scoop.it

#Realtors: Use our #Marketing Plays to get your #digitalmarketing activities up and running https://t.co/aBQGNIN4sA https://t.co/I9CHihwfWS

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Technology's Role in Real Estate Crowdfunding

Technology's Role in Real Estate Crowdfunding | Real estate marketing and technology | Scoop.it

Crowdfunding, as explained in earlier posts, is the use of Internet and web platforms to connect groups of investors with project owners raising capital.

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Managing multiple social media channels, Conrad Rossouw - Social Media for Social Good

Where do you find the time: Managing multiple social media channels across staff teams Conrad Rossouw, Digital Web Manager, Shelter Scotland Your time is pre...
more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

AUSSIE FIRST WEBMAP OPENS UP SA COMMUNITY TO ALL - GISuser.com (press release)

AUSSIE FIRST WEBMAP OPENS UP SA COMMUNITY TO ALL - GISuser.com (press release) | Real estate marketing and technology | Scoop.it
AUSSIE FIRST WEBMAP OPENS UP SA COMMUNITY TO ALL GISuser.com (press release) Alberton resident Tony Yates has been introduced to a local neighbourhood he never knew existed, thanks to this new interactive online map of South Australian community...
Louise Hughes's insight:

This is very cool. Well done South Australia. I hope the other states follow suit! 

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Queensland's voter ID laws likely to disenfranchise Indigenous Australians

Queensland's voter ID laws likely to disenfranchise Indigenous Australians | Real estate marketing and technology | Scoop.it
By Marius Smith Proposed new “voter ID” laws in Queensland are likely to prevent some Indigenous Australians from exercising their right to vote, according to a new submission to Queensland’s Parli...
more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Market Your Real Estate Business Like It’s 2016

Market Your Real Estate Business Like It’s 2016 | Real estate marketing and technology | Scoop.it

Ryan Fitzgerald By Ryan Fitzgerald This isn’t 1999, so why are you still marketing like it is? There are two methods to market your real estate business...

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

16 Perfect Drip Marketing Emails for Your Real Estate Leads

16 Perfect Drip Marketing Emails for Your Real Estate Leads | Real estate marketing and technology | Scoop.it

Here are 16 ideal drip marketing emails to use in your real estate email marketing drip campaigns and to nurture your home buyer and seller leads.

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

How to Become A Real Estate Agent: The Ultimate Guide

How to Become A Real Estate Agent: The Ultimate Guide | Real estate marketing and technology | Scoop.it

Why pursue a career in real estate?

Real estate professionals come from many different walks of life. Many people today choose to take courses to allow them to pursue a career in real estate. Some choose this fulfilling career at a young age, while others discover it as a second career.

Not only is real estate rewarding, it can enable you to make a decent living. Real estate agents generally help people buy or sell a home.

Leading market analysts at IBISWorld report that Australian real estate industry expectations are high. They suggest there will be an increase in high-density housing and the population growth will expand the existing real estate industry.

They also predict that real estate industry revenue will increase by 1.6 percent each year, reaching $9.8 billion between 2016 and 2017.

Are you interested in joining the growing industry? Here are some of the main reasons for becoming a real estate agent:

Work for and with people

As a real estate agent, the major part of your job is interacting with a variety of clients on a daily basis. You can help people make their home ownership dreams come true or help them move onto the next stage of their lives, be it a bigger house to accommodate children, their first investment property, or downsizing once the kids leave the nest.

As a real estate agent, you also have the opportunity to work with a team of like-minded real estate agents and other associated professionals such as settlement agents, mortgage brokers, etc.

Degree of flexibility

If you like having more flexibility than the common office job, you will enjoy being a real estate agent. You get to control your own business hours, and are not always stuck in an office.

Most of your time will be spent

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

7 Ways to Become a Real Estate Rockstar with Niche Marketing | Best Real Estate Internet and Web Marketing Blog | Agent Intelligence

7 Ways to Become a Real Estate Rockstar with Niche Marketing | Best Real Estate Internet and Web Marketing Blog | Agent Intelligence | Real estate marketing and technology | Scoop.it

Niche marketing is for specialists of a particular area of the real estate market that is being underserved in your location.

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

6 Ways to Connect Beyond Real Estate

6 Ways to Connect Beyond Real Estate | Real estate marketing and technology | Scoop.it

Take a look at the content you’re sharing on your blog and social media feeds. Is it mostly market reports, tips on how to qualify for a mortgage, or articles about why now’s the time to buy or sell? It’s not that those aren’t good things to share; they show your expertise as a real estate professional.

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Real estate startup Cadre raises whopping $50M

Real estate startup Cadre raises whopping $50M | Real estate marketing and technology | Scoop.it

Real estate investment startup Cadre has just raised a whopping $50 million in a Series B funding round, The Post has learned.

Cadre is an online investment portal co-founded by CEO Ryan Williams, who has had stints at Blackstone and Goldman Sachs. Thrive Capital’s Joshua Kushner and his brother, real estate developer Jared Kushner, are backers and strategic advisers.

Last year, it raised $18.3 million in a Series A round, led by Thrive and General Catalyst. Investors include Yuri Milner, Goldman Sachs, Founders Fund, Alibaba Chairman Jack Ma, the Ford Foundation and Khosla Ventures, among others.

Since the fall of 2014, Cadre has been quietly promoting itself to a select group of investors — institutions, foundations, endowments and high-net-worth individuals.

While Cadre has been tight-lipped about how it works, the startup bills itself as a matchmaker that ensures clients are paired with the right real estate deals using proprietary software and its own due-diligence staff.



Because real estate is a “high touch” investment, the due diligence on both the sponsors and the properties is key to Cadre’s maintaining both exclusivity and quality, along with a walled-off website that needs an invitation and vetting for entry, Williams said.

“Pristine sponsorship and great product — that is the mantra we have established,” he said. “And we also look to ensure we are confident with the product. The technology platform is an element we bring to complement the investment experience.”

Williams said investors have poured “hundreds of millions” of dollars into deals around the country being offered by top sponsors through Cadre.

“We needed a platform to connect investors with institutional quality real estate outside the prevailing fund model,” Williams said. “I could more efficiently connect investors to quality investments.”

Cadre is also disrupting the model by charging lower prices, said one investor, who spoke on condition of anonymity.

Williams, a Louisiana native who is being described as a “rock star” by his backers, has built an in-house team with offices in Soho that “can be creative and strategic and handle complicated investment structures.”

Michael Fascitelli, former CEO of Vornado Realty Trust and now heading his own MDF Capital, is on the investment committee that helps advise, oversee and provide feedback on deal opportunities. Andrew Farkas of Island Capital is also on the board.

Williams says Cadre works across the capital stack on both new and existing transactions.

“We’ve been primarily focused on existing cash flowing opportunities,” he said.

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Tesla’s first home battery is officially on the market - Real estate news - NewsLocker

Tesla’s first home battery is officially on the market - Real estate news - NewsLocker | Real estate marketing and technology | Scoop.it

After much anticipation, Tesla’s first crop of energy storage batteries are finally on the market. For now, Tesla is only bringing the Powerwall to Australia since the country is a priority market due to its high number of solar energy users.

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Technology Ease Meets Commercial Real Estate

Technology Ease Meets Commercial Real Estate | Real estate marketing and technology | Scoop.it

Is the commercial real estate industry ripe for technological disruption? TheSquareFoot, a brokerage that’s digitizing the process of finding commercial real estate for its clients, believes so.

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Nonprofits And Social Enterprises Fuel Their Missions With NetSuite - Wall Street Journal

Nonprofits And Social Enterprises Fuel Their Missions With NetSuite - Wall Street Journal | Real estate marketing and technology | Scoop.it
Nonprofits And Social Enterprises Fuel Their Missions With NetSuite Wall Street Journal These organizations leverage NetSuite software to conduct day-to-day back office operations like accounting, nonprofit business processes unique to their...
more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

Microsoft profit beats Wall Street, no word on new CEO - euronews

Microsoft profit beats Wall Street, no word on new CEO - euronews | Real estate marketing and technology | Scoop.it
euronews Microsoft profit beats Wall Street, no word on new CEO euronews SEATTLE (Reuters) – Microsoft Corp posted a bigger-than-expected quarterly profit on Thursday, boosted by strong sales of its Office software to businesses, a solid holiday...
Louise Hughes's insight:

Everything in this article is very true. However, in my personal experience, the sense of meaning you get from doing something purposeful way out weighs the money you earn in the corporate world.  

 

I do think it would do many corporate high flyers a lot of good to spend six - 12 months working in a not-for-profit. I think they'd find it humbling and take a new approach to their work back to their corporate gig. 

more...
No comment yet.
Scooped by Louise Hughes
Scoop.it!

'Super agency' for social services as Coalition eyes merger

'Super agency' for social services as Coalition eyes merger | Real estate marketing and technology | Scoop.it
A SUPER-DEPARTMENT employing one-quarter of the commonwealth bureaucracy and leading social policy from conception to service delivery would be created under plans being considered by the Coalition.
more...
No comment yet.