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Noodle & Threads
Curator's social media blog
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Comment réussir sa communauté de marque

Comment réussir sa communauté de marque | Noodle & Threads | Scoop.it
Ces plateformes on line de discussions entre les fans permettent de faire parler de la marque et d'évangéliser les consommateurs. Pour parvenir à faire grandir et animer leur communauté, les entreprises doivent faire confiance à leurs 'super users'.
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SMC France - Social Media Club France | Blog | L'expérience client à l'épreuve du social

SMC France - Social Media Club France | Blog | L'expérience client à l'épreuve du social | Noodle & Threads | Scoop.it
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Top Social Media Predictions for 2013

Top Social Media Predictions for 2013 | Noodle & Threads | Scoop.it
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SMC France - Social Media Club France | Blog | Are Social Media metrics-obsessed?

SMC France - Social Media Club France | Blog | Are Social Media metrics-obsessed? | Noodle & Threads | Scoop.it
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Nielsen | Social Media Report 2012

Nielsen | Social Media Report 2012 | Noodle & Threads | Scoop.it
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10 of the best social media campaigns from 2012

10 of the best social media campaigns from 2012 | Noodle & Threads | Scoop.it
Measuring the efficacy of social media marketing still isn't an exact science, regardless of what the gurus and ninjas tell you.
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SoLoMo aka Social, Local, Mobile

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Do contests dilute the luxury brand image? - Luxury Daily - Advertising

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Les Français de plus en plus méfiants face aux avis en ligne

Les Français de plus en plus méfiants face aux avis en ligne | Noodle & Threads | Scoop.it
Le troisième baromètre sur les faux avis de consommateurs de Testntrust, réalisé par Easypanel, montre que la méfiance des internautes s'installe progressivement.
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Mème Culture : analyse du phénomène mèmes

"Rage Against The Mainstream. Mème Culture".
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Why The Fold Is A Myth - And Where To Actually Put Your Calls To Action

Why The Fold Is A Myth - And Where To Actually Put Your Calls To Action | Noodle & Threads | Scoop.it
If you’ve spent any time at all learning about web design, online marketing, or conversion-rate optimization, you’ll have heard to never put calls to action below the fold.
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FaceDeals: Check In With Your Face -

FaceDeals: Check In With Your Face - | Noodle & Threads | Scoop.it
FaceDeals allows you to check-in with your face at places. Once checked in users can receive offers for that establishment, specifically tailored to them.
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What Is ‘Integrated Advertising’? -

What Is ‘Integrated Advertising’? - | Noodle & Threads | Scoop.it
What is important and how to engage with consumers? Is it the creative part of the ad that matters the most? Or a great copy? Or something else?
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SMC France - Social Media Club France | Blog | Comprendre la Web Culture

SMC France - Social Media Club France | Blog | Comprendre la Web Culture | Noodle & Threads | Scoop.it
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SMC France - Social Media Club France | Blog | "Social media" : de quoi parle-t-on ?

SMC France - Social Media Club France | Blog | "Social media" : de quoi parle-t-on ? | Noodle & Threads | Scoop.it
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Are you measuring the right social media metrics?

Are you measuring the right social media metrics? | Noodle & Threads | Scoop.it
Earlier this week a post on the average clickthrough rates for popular Facebook brand pages reminded me of an article I wrote nearly three years ago, which was all about how to measure social media.
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Les bad-buzz sont-ils inévitables sur les médias sociaux ?

Les bad-buzz sont-ils inévitables sur les médias sociaux ? | Noodle & Threads | Scoop.it
Internet est un carrefour synergique sans limites.
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Social Media as the Next Web - Brian Solis

Social Media as the Next Web - Brian Solis | Noodle & Threads | Scoop.it
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E-réputation et communication de crise : quels liens ?

E-réputation et communication de crise : quels liens ? | Noodle & Threads | Scoop.it
Crise, bad buzz… Les exemples sont nombreux sur le web, et relèvent souvent…...
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Quelle Est La Longueur Optimale d’un Tweet Pour Créer De l’Engagement ? | Emarketinglicious.fr

Quelle Est La Longueur Optimale d’un Tweet Pour Créer De l’Engagement ? | Emarketinglicious.fr | Noodle & Threads | Scoop.it
L'engagement est une condition sine qua non pour réussir sur les médias sociaux.
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Tous les chiffres des médias sociaux en France et en septembre 2012 | Yourastar : agence en com' digitale & réseaux sociaux

Tous les chiffres des médias sociaux en France et en septembre 2012 | Yourastar : agence en com' digitale & réseaux sociaux | Noodle & Threads | Scoop.it
L'agence 50A a rassemblé dans une petite vidéo l'ensemble des chiffres disponibles sur l'utilisation des médias sociaux en septembre 2012.
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Diesel innove sur Instagram : les résultats

Diesel innove sur Instagram : les résultats | Noodle & Threads | Scoop.it
Qui ?
Olivier Billon, co-fondateur de l'agence spécialisée dans le luxe Ykone et organisateur de la conférence Flow, et Fabrice Gibert Darras (en photo), international Digital Manager, L'Oréal.
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Getty décrypte les tendances Social Images

Getty décrypte les tendances Social Images | Noodle & Threads | Scoop.it
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Influencia - Media - Marie-Claire UK s’approprie le digital multi sensoriel

Influencia - Media - Marie-Claire UK s’approprie le digital multi sensoriel | Noodle & Threads | Scoop.it
Technologie publicitaire et marketing unique au monde, le « Video In Print » de l’agence américaine Americhip s’attaque à la presse féminine.
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Topshop’s Real Time Catwalk Customization -

Topshop’s Real Time Catwalk Customization - | Noodle & Threads | Scoop.it
Today at 2pm GMT Topshop fans can tune into live-streaming customisable catwalk experience for the #Topshop Unique SS13 fashion show at the London Fashion Week.
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