One of the most common questions about writing an effective blog post is the proper use of categories and tags. What exactly are categories and tags? What purpose should they serve for the reader? Should they each just be one word?
Last week I was in Chicago to facilitate a session about leadership and social media as part of Knight Digital Media Center's Digital Strategy for Community Foundations and Nonprofits. Participants were a mix of CEOs and senior staff.
Many brands today are posting on Facebook as a means of connecting with their customers and prospects. However, very few have mastered the basics such as the ideal post length, use of imagery, use of color and linking.
First you get in the game. This should go without saying, but I still hear too many executive directors saying they don’t want to play. Folks: you gotta play to win. And it’s not the lottery. Your chances of winning are really good. It’s a game of skill, not luck.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.