Nonprofits & Social Media

Here's why your company's Twitter, Facebook, LinkedIn, YouTube, and other social media campaigns aren't performing as well as they could be.

Social media is changing the rules of the game for charities and other cause-based organizations and programs that rely on the support of activists, volunteers and donors, according to recently published research from Georgetown University’s Center for Social Impact Communication.

And yet another reason why your nonprofit can not ignore Google+... 

The term social fundraising describes a style of fundraising where an org recruits volunteers to solicit donations from their friends and family on behalf of that nonprofit.

Screen grabs, charts and infographs for nonprofits looking to improve their online presence.

I contacted some of the top social media folks on the planet and asked them What 1 thing do you wish nonprofits 'got' about social media. 21 of their answers are here.

A harsh new ad from the group says social shares aren't enough, in a new turn in the online-activism debate.

Anytime you communicate with stakeholders is an opportunity to hook them into social media. Here are 5 simple ways to use email to get more Facebook fans:

Social media is suited for nonprofit marketing, but you can't just create an account and call it a day. Learn focused social media strategies.

Having trouble blogging? Here are my top 5 Ways You Can Expand Your Blog’s Reach Starting Today.

Connecting and networking are easier than ever before. I'll go over a few of my favorites and how they can help you to expand your network and connect with new people.

Everyone has doubts sometimes and nobody wants to fail. Instead of being paralyzed by your fears, try these tricks to squash doubt instead.

Adapting Seth Godin's "certain shortcut" philosophy to social media.

Social media has chipped away at the foundation of traditional donor-engagement models. A new study highlights the realities of donor behavior and how organizations can redesign their outreach strategies to be more effective.

Without a doubt the benefits of using social media successfully are starting to pay off and there are numerous recent reports and studies prove it.

It's easy to think about thanking your Facebook fans as something that's nice to do - if you have the time and are in the mood. But saying thanks is a vital part of your success on Facebook, and everywhere else.

Recent critics' attacks on so-called “slacktivists” (anyone who takes action online) and "slacktivism" are harmful to nonprofits for several reasons.

Rob Stuart, who passed away recently and who was instrumental in the creation of the nonprofit technology movement always had a favorite question, "What tools are in your tool box?

A blog to showcase nonprofit social media, marketing, and measurement spreadsheets and tips.

Likeable founder Dave Kerpen personally responds to thousands of Tweets, emails, and messages every day. Crazy, or genius?

As a company, you may be creating content in order to generate leads and build your trust-factor with customers.

Everyone's talking about Pinterest but not everyone 'gets' it. You will after following these seven steps to Pinterest fluency.