Here are a list of resources related to a training about empowering staff to be the voice of your nonprofit using social media. | Case Study: How Human Rights Watch Leverages Employee Personal Brands on Twitter, 5 Ways to Inspire Brand Evangelism from Employees, Social Media for Nonprofit CEOs-How one Executive Director manages it, Employment Branding: The NPR case, and TNT Social Media Guidelines
Transmedia for Change (T4C) is an umbrella term that encompasses transmedia activism (change in society or community) and personal growth (change in lifestyle, personal development). Underlying T4C is the belief that stories matter, that those stories need to be told to the right people at the right time and most importantly that projects should offer a pathway to success.As I stated in my early post, Where Next for Reality, nothing is real: the reality we experience is grounded in the stories w
When primary care physician Suzanne Koven sees a patient with a sore throat, she begins by saying, “So tell me the whole story.”
Her colleagues might wince when she brings this up, feeling the pressure of cramming more responsibilities into overstuffed 15-minute appointments. But Koven believes that it actually saves time when patients tell their own stories in their own way.
Highlight a challenge and how your organization helped to overcome that challenge. Stories help elicit the empathy necessary to prime people to give. Keep the story short; focus on the drama as the characters struggle to meet the challenge.
Be creative with your storytellers by having the letter come from a donor, volunteer or program beneficiary. Research shows that donors are more likely to trust other donors or program beneficiaries because they are not seen as having a vested interest.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.