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How to Use Instagram for Nonprofits | Constant Contact Blogs

How to Use Instagram for Nonprofits | Constant Contact Blogs | Nonprofit Organizations | Scoop.it
We all have a little Ansel Adams in us.
Bonnie McEwan's insight:
Good tips on the special things nonprofits can do with pics using Instagram.
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Nonprofit Organizations
All about nonprofits: here, there and everywhere
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Busy CEOs spend one day every week managing communications - Business Standard

Busy CEOs spend one day every week managing communications
Business Standard
The firm provides advisory services to many of the world's largest businesses, nonprofit organisations and governments.
Bonnie McEwan's insight:

This writer claims that "top" CEOs lose thousands of hours communicating. I argue that, especially in nonprofit organizations, time spent communicating is not lost at all. It is essential if a nonprofit CEO hopes to lead effectively. The trick is HOW you respond, a point that this article misses. What do you think? Do you agree with me or am I off base?

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Nonprofits don't plan for when disaster strikes them - The Coloradoan

Nonprofits don't plan for when disaster strikes them - The Coloradoan | Nonprofit Organizations | Scoop.it
Nonprofits don't plan for when disaster strikes them
The Coloradoan
“We're a small nonprofit operating on a shoestring budget and not super aware of how to manage technology efficiently in a disaster situation.
Bonnie McEwan's insight:

For the well-managed nonprofit, crisis planning is not optional.

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Former Rivals Come Together in a Campaign to End Childhood Hunger - New York Times

Former Rivals Come Together in a Campaign to End Childhood Hunger - New York Times | Nonprofit Organizations | Scoop.it
Former Rivals Come Together in a Campaign to End Childhood Hunger
New York Times
CONSUMER-PRODUCT giants that were once fierce competitors are joining forces for a good-cause marketing campaign meant to help a nonprofit alleviate childhood hunger.
Bonnie McEwan's insight:

Sometimes it's a smart move to cooperate with your competitors.

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Guiding Against Mission Creep - MediaPost Communications

Guiding Against Mission Creep - MediaPost Communications | Nonprofit Organizations | Scoop.it
Guiding Against Mission Creep
MediaPost Communications
Every month I hear from idealistic people — college students, recent grads and career changers alike — who want to work in cause marketing specifically or the nonprofit sector in general.
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10 traits you need to succeed in nonprofit marketing communications – Nonprofit MarCommunity

10 traits you need to succeed in nonprofit marketing communications – Nonprofit MarCommunity | Nonprofit Organizations | Scoop.it
Looking for a role in nonprofit marketing communications? Based on my experience, there are common attributes for successful marketing communications professionals in nonprofits.
Bonnie McEwan's insight:

Anecdotal, but interesting.

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3 Leadership Tips for Delegating Correctly

3 Leadership Tips for Delegating Correctly | Nonprofit Organizations | Scoop.it
As a leader, are you delegating or abdicating?
Would you say you are delegating work effectively or are you just getting it off your desk and letting your colleagues take the ‘rap’ if it goes wrong?

Via The e.MILE Community, Deborah Long
Bonnie McEwan's insight:

It may seem easier to just do it yourself rather than delegate and provide the necessary support to ensure that a colleague succeeds, but in the long run you will save time and help build a leadership pipeline in your organization.  The best nonprofits nurture talent. 

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Carolyn Wong's curator insight, June 7, 2013 7:25 PM

Empower your staff and give them all the tools to succeed

Deborah Long's curator insight, June 8, 2013 5:08 PM

The art of successfully delegating to others.

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How text messages help zero in on human trafficking - The Seattle Times

How text messages help zero in on human trafficking - The Seattle Times | Nonprofit Organizations | Scoop.it
How text messages help zero in on human trafficking The Seattle Times WASHINGTON — A few months ago, a worker monitoring a hotline for the Polaris Project, a nonprofit group dedicated to combating human trafficking, received a text message from an...
Bonnie McEwan's insight:

The nonprofit Polaris Project uses new media to help women who are victims of human trafickers.

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A group of volunteers is raising funds to start a noncommercial broadcast ... - The Register-Guard

A group of volunteers is raising funds to start a noncommercial broadcast ... - The Register-Guard | Nonprofit Organizations | Scoop.it
A group of volunteers is raising funds to start a noncommercial broadcast ...
Bonnie McEwan's insight:

A volunteer group hopes to broadcast non-comm radio from a house near the Oregon coast. Great idea!

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Doc Hurley Foundation in Disarray As Scholarships Dry Up, Board Disbands - Hartford Courant

Doc Hurley Foundation in Disarray As Scholarships Dry Up, Board Disbands - Hartford Courant | Nonprofit Organizations | Scoop.it
Doc Hurley Foundation in Disarray As Scholarships Dry Up, Board Disbands Hartford Courant And in 2000, The Phoenix Foundation and now-retired Phoenix CEO Robert Fiondella embarked on a multi-million-dollar capital campaign to give bigger...
Bonnie McEwan's insight:
Case study of a classic nonprofit failure.
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Congressional leaders call for Communications Act makeover - CNET (blog)

Congressional leaders call for Communications Act makeover - CNET (blog) | Nonprofit Organizations | Scoop.it
Congressional leaders call for Communications Act makeover CNET (blog) On Tuesday, chairman of the House Energy and Commerce Committee Fred Upton (R-Mich) and chairman of the Communications Subcommittee Greg Walden (R-Ore.) announced plans to...
Bonnie McEwan's insight:
We must watch this closely or the conservatives will write a law that favors mega corporations over individual rights. Beware Verizon and Time Warner lobbyists.
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Making the Leap in Understanding Big Data - Wired

Making the Leap in Understanding Big Data - Wired | Nonprofit Organizations | Scoop.it
Making the Leap in Understanding Big Data Wired They eventually lose their technological leadership role when new radical innovations are adopted. ...
Bonnie McEwan's insight:
Yes, big data offers ways for governments to spy on us, but it is also being used to do a lot of good. How do we manage, maximize and protect our privacy from this new and powerful resource?
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How To Develop A Twitter Marketing Strategy | Social Media for Nonprofits

How To Develop A Twitter Marketing Strategy | Social Media for Nonprofits | Nonprofit Organizations | Scoop.it
Learn how to develop a Twitter marketing strategy for your nonprofit.
Bonnie McEwan's insight:
Good, clear step-by-step guide. It's main benefit is to keep you focused on the kind of followers you want and the topics of posts that will attract them.
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5 Killer Old-School Marketing Tricks

5 Killer Old-School Marketing Tricks | Nonprofit Organizations | Scoop.it
When it comes to marketing, the old tried-and-true methods combined with new technologies can pack a killer punch.
Bonnie McEwan's insight:
These tricks pack even more punch when paired with newer, social techniques.
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One Surprising Quality Every Leader Needs - Forbes

One Surprising Quality Every Leader Needs - Forbes | Nonprofit Organizations | Scoop.it
One Surprising Quality Every Leader Needs
Forbes
This quality is a bit off the beaten leadership path.
Bonnie McEwan's insight:

Leaders, whether in nonprofit or other organizational structures, must have tough hides to bear the criticism, which is often harsh and always inevitable. This is very true. Sooner or later, followers will want to kill the leader, even if that leader is adorable you. Be prepared to deal with it.

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24-Hour 'Rebrand' Helps Twin Cities Nonprofits - New York Times

24-Hour 'Rebrand' Helps Twin Cities Nonprofits - New York Times | Nonprofit Organizations | Scoop.it
24-Hour 'Rebrand' Helps Twin Cities Nonprofits New York Times Through the initiative, employees of StoneArch and agencies with whom StoneArch often works spend 24 hours strategizing, developing and producing new marketing materials for a local...
Bonnie McEwan's insight:

This is an innovative way for local marketing/PR businesses to support local nonprofits.

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TV Santa Barbara Supports Community Non-Profits with “PSA Days” - Santa Barbara Independent

TV Santa Barbara Supports Community Non-Profits with “PSA Days” - Santa Barbara Independent | Nonprofit Organizations | Scoop.it
TV Santa Barbara Supports Community Non-Profits with “PSA Days”
Santa Barbara Independent
About TV Santa Barbara.
Bonnie McEwan's insight:

Good idea for how a community can support its nonprofit organizations. This is especially important for those local groups that do great work in your town but don't have a national organization to provide resources and educational support. Could you make this happen in your community?

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Should the NFL continue to enjoy non-profit status? - CBS News

Should the NFL continue to enjoy non-profit status? - CBS News | Nonprofit Organizations | Scoop.it
American Live Wire
Should the NFL continue to enjoy non-profit status?
CBS News
At this time of year, news about the National Football League is inescapable (just ask the Denver Broncos).
Bonnie McEwan's insight:

A: Probably not.

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Raise Your Daughters to Be Leaders: 6 Tips

Raise Your Daughters to Be Leaders: 6 Tips | Nonprofit Organizations | Scoop.it
What's it take to raise strong, confident women who will build the Apples, Facebooks, and Amazons of the future? One marketing exec (and mom) weighs in.
It's an exciting time for women.

Via The e.MILE Community, Deborah Long
Bonnie McEwan's insight:

My feminist friends wonder, "How did my daughter get  these sexist ideas?" The answer is, from the culture that surrounds her outside your family bubble. Give her some tools to belie the sexist crap she hears on the street.

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How Horses Can Teach Humans Communication Skills, Kindness - Science Daily (press release)

How Horses Can Teach Humans Communication Skills, Kindness - Science Daily (press release) | Nonprofit Organizations | Scoop.it
How Horses Can Teach Humans Communication Skills, Kindness Science Daily (press release) In her required social work field placement, Burke spent the last 18 months at Spirit of Leadership at the Pebble Ledge Ranch in Novelty, Ohio, learning to...
Bonnie McEwan's insight:

The body language of horses helps civilize humans.

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Nonprofit Content Marketing - What's Holding You Back? - Wild Apricot

Nonprofit Content Marketing - What's Holding You Back? - Wild Apricot | Nonprofit Organizations | Scoop.it
In a post a while back, we asked Do You Have a Membership Content Strategy? While our blog readers didn't offer up the answer, a recently released report provides some insight. The Nonprofit Content Marketing: 2014 ...
Bonnie McEwan's insight:

Includes a link to a new report from Blackbaud that has benchmarking stats and other research on nonprofits' use of content marketing.

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The Arizona We Want Raises $1.375 Million to Fund Action Plan - Newsday

The Arizona We Want Raises $1.375 Million to Fund Action Plan - Newsday | Nonprofit Organizations | Scoop.it
The Arizona We Want Raises $1.375 Million to Fund Action Plan Newsday The implementation plan calls for a broad-based, statewide effort to reconnect Arizona citizens with leaders in all sectors who actively support taking clear, positive steps in...
Bonnie McEwan's insight:
A new model designed to alleviate poverty in AZ, funded by a coalition of local foundations. Interesting collaboration and significant because it is a progressive citizen's campaign in a state that has a government on the far right.
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A Spoonful of Cinnamon Helps Donations Come In - Patch.com

A Spoonful of Cinnamon Helps Donations Come In - Patch.com | Nonprofit Organizations | Scoop.it
A Spoonful of Cinnamon Helps Donations Come In Patch.com United Way of Bucks County CEO Jamie Haddon had never heard of the "cinnamon challenge" until his co-workers at the Fairless Hills-based nonprofit suggested he try it as the first stunt for...
Bonnie McEwan's insight:
This cinnamon stunt seems irresponsible to me.
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Why Content Curation Is Disruptive

Why Content Curation Is Disruptive | Nonprofit Organizations | Scoop.it

The power of curation’s feedback loops is why to curate more than you create AND why the best ratio may be as high as 90% curation to 10% creation.

Curation is an active filtering of the web’s infinite content and it may be the most disruptive Internet marketing tactic. Curators do more than simply assign meta value via categorization. Great curators comment and share experience across content, authors and themes.

Great curators such as Robin Good or our host Jan Gordon see patterns others don’t.

I shocked Phil Buckely’s Raleigh SEO Meetup recently by suggesting the optimal ratio of curation to creation may be as high as 90% curation to 10% creation. Creating content is expensive. Curation, by comparison, is much less expensive.

To read the full article, click on the title.

 

 

Get your Free Business Plan Template here:

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Via Guillaume Decugis, Marc Kneepkens
Bonnie McEwan's insight:

Another point in favor of curation over origination is that is it generally less time consuming. You can be a real player in the curation area and still have enough time to spend on client work and other tasks.

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A/Prof Jon Willis's curator insight, November 20, 2013 6:23 PM

This is really interesting stuff, particularly because of the potential it offers to measure impact of Scoops. I would be interested to read what a philosopher or education theorist would make of his idea of disruption, in terms of either Deleuzian theory, or Flow theory.

ELISA TANGKEARUNG's curator insight, November 21, 2013 10:36 AM

..

Lori Wilk's curator insight, November 22, 2013 1:44 PM

This is so true. I often get immediate support and responses to content I have curated #curation#socialmedia

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Public Grows More Skeptical of Brands’ ‘Green’ Claims - PRNewser

Public Grows More Skeptical of Brands’ ‘Green’ Claims - PRNewser | Nonprofit Organizations | Scoop.it
Public Grows More Skeptical of Brands’ ‘Green’ Claims
Bonnie McEwan's insight:
Since most people misunderstand terms such as "green" or "earth friendly" nonprofits can play an important role in educating supporters about sustainability issues. And adopt genuine "green" practices in your own daily work.
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The Non-Profit Marketing Blog

The Non-Profit Marketing Blog | Nonprofit Organizations | Scoop.it
#storytelling the Pixar way for your #nonprofit is whimsical and teachable #marketing #writing http://t.co/XbF7aOn2sj
Bonnie McEwan's insight:
Be strategic. Figure out the one or two big themes in your nonprofit's story. Then choose short, people-centered stories that have one thing in common: they all illustrate in some way the large, overarching themes of the main story you want to tell.
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