LinkedIn Marketing Strategy
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LinkedIn Marketing Strategy
LinkedIn Marketing Strategy, Tactics and Resources
Curated by Noland Hoshino
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13 Brands Using LinkedIn Company Page Features the Right Way

13 Brands Using LinkedIn Company Page Features the Right Way | LinkedIn Marketing Strategy | Scoop.it
Review 13 examples of brands using LinkedIn company page features effectively.
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What is the true reach of your LinkedIn Network?

What is the true reach of your LinkedIn Network? | LinkedIn Marketing Strategy | Scoop.it

Based on sampled data, the average LinkedIn member has access to over 9,000 people via their 2nd degree network. That represents, on average, access to opportunities and connections in over 6,000 companies and organizations in 130 industries via 2nd degree connections that can be reached by an introduction.

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How to Become a Local Expert using LinkedIn

How to Become a Local Expert using LinkedIn | LinkedIn Marketing Strategy | Scoop.it
How to Become a Local Expert using LinkedIn...
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Marshall Van Fleet's curator insight, June 18, 2014 9:14 AM

How to Become a Local Expert using LinkedIn...

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Top 10 LinkedIn Etiquette Tips to Connect Like a Pro

Top 10 LinkedIn Etiquette Tips to Connect Like a Pro | LinkedIn Marketing Strategy | Scoop.it

10 most important LinkedIn etiquette tips

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9 Steps for Building the Perfect LinkedIn Ad Campaign

9 Steps for Building the Perfect LinkedIn Ad Campaign | LinkedIn Marketing Strategy | Scoop.it

Nine steps to help craft the perfect targeted LinkedIn PPC campaign.

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INFOGRAPHIC: Who Really Uses LinkedIn?

INFOGRAPHIC: Who Really Uses LinkedIn? | LinkedIn Marketing Strategy | Scoop.it
Where do they live? Work? What do they care about?
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5 ways to generate leads via Linkedin

5 ways to generate leads via Linkedin | LinkedIn Marketing Strategy | Scoop.it
Linkedin’s been on a bit of a tear lately. Whether it’s the company's recent acquisition of Rapportive, or the fact that it's outpacing Facebook’s growth in Indonesia, clearly ...
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How LinkedIn Peers into Your Digital Soul

How LinkedIn Peers into Your Digital Soul | LinkedIn Marketing Strategy | Scoop.it

The true power and future growth of this talent sourcing behemoth is related to analytics. LinkedIn will give employers a way to find out if you really are as good as you say you are. How?

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Shantanu Ghosh's comment, March 6, 2012 8:27 PM
Superb article. Thanks for curating this.
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How to Find the RIGHT LinkedIn Groups to Join

How to Find the RIGHT LinkedIn Groups to Join | LinkedIn Marketing Strategy | Scoop.it
Splash Media U offers these tips and guidelines for choosing the right LinkedIn Groups to maximize your success.
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INFOGRAPHIC: How To Protect Your Online Personal Brand and Reputation

INFOGRAPHIC: How To Protect Your Online Personal Brand and Reputation | LinkedIn Marketing Strategy | Scoop.it
Your online reputation and personal brand is made up of what people can find about you when they tap your name into a search. Not only is it integral to have social media profiles at places like LinkedIn, Twitter and Facebook.
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HOW TO Use The Brand New Buffer For LinkedIn

HOW TO Use The Brand New Buffer For LinkedIn | LinkedIn Marketing Strategy | Scoop.it

There was some great news from LinkedIn announced recently. The 3rd largest Social Network, announced that over 150 million users are now on board using the platform.

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5 B2B Social Media Questions to Ask about LinkedIn Answers

5 B2B Social Media Questions to Ask about LinkedIn Answers | LinkedIn Marketing Strategy | Scoop.it
LinkedIn Answers is an underutilized part of the professional social network. Here is a basic understanding of how to use it for your B2B company.
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How LinkedIn Works [Infographic]

How LinkedIn Works [Infographic] | LinkedIn Marketing Strategy | Scoop.it
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LinkedIn Tips for Over-50 Job Seekers

LinkedIn Tips for Over-50 Job Seekers | LinkedIn Marketing Strategy | Scoop.it

Fear not, Baby Boomers. There are many ways LinkedIn can be particularly useful for job seekers with extensive resumes. Here are some tips:

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4 Tips for Creating Your LinkedIn Company Page

4 Tips for Creating Your LinkedIn Company Page | LinkedIn Marketing Strategy | Scoop.it
Does your business have a LinkedIn company page?Keep reading for tips to create and grow a following for your LinkedIn company page.
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How to Find a Job on LinkedIn

How to Find a Job on LinkedIn | LinkedIn Marketing Strategy | Scoop.it
Ready to start your job search or switch careers? Here are several effective ways to find a job on LinkedIn.
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How to Harness the Power of LinkedIn - INFOGRAPHIC

How to Harness the Power of LinkedIn - INFOGRAPHIC | LinkedIn Marketing Strategy | Scoop.it
If you want to communicate to a B2B audience and business professionals then LinkedIn with its 150 million members is a good place to play.
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Using LinkedIn? You're Twice As Likely To Report ID Theft

Using LinkedIn? You're Twice As Likely To Report ID Theft | LinkedIn Marketing Strategy | Scoop.it
Better adjust those privacy settings....

 

A new study shows just how much more susceptible social media users are to identity theft.In Javelin Research's 2012 Identity Fraud Report, the firm found more than 11.6 million consumers were victimized by identity theft in 2011, jumping 13 percent over the year prior.

 

Of those victims, LinkedIn, Google+, Twitter and Facebook users reported the most incidents of fraud. But LinkedIn users set themselves apart, proving more than twice as likely to report fraud attempts.

 

 


Via Anita Windisman, ABroaderView
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The Marketer’s Guide to LinkedIn

The Marketer’s Guide to LinkedIn | LinkedIn Marketing Strategy | Scoop.it
LinkedIn is the top social network for professionals. With over 150 million members worldwide and 280 million visitors per month, it is one that deserves your attention. This post will show you the important areas you need to be taking advantage of.
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LinkedIn Follow Button: Companies, Look Who’s Following You Now

LinkedIn Follow Button: Companies, Look Who’s Following You Now | LinkedIn Marketing Strategy | Scoop.it

How does the Follow Company button work? Why would I follow a Company on LinkedIn?

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LinkedIn and the New Age of Influence

LinkedIn and the New Age of Influence | LinkedIn Marketing Strategy | Scoop.it

You’ve built out your profile, extended your connections to a large number of people you’ve never met, joined groups because you weren’t already getting enough spam each day, created and/or answered patently false questions, and posted self-promotional status updates.

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12 Most Honest LinkedIn Profile Descriptors

12 Most Honest LinkedIn Profile Descriptors | LinkedIn Marketing Strategy | Scoop.it
These are the 12 most honest profile descriptors of employees… if written honestly… by their managers.
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LinkedIn’s New Requirements for a 100% Complete Profile

LinkedIn’s New Requirements for a 100% Complete Profile | LinkedIn Marketing Strategy | Scoop.it
LinkedIn has made some MASSIVE changes! As of February 14, 2012, LinkedIn changed how they calculate a profile's completeness.
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5 Unbelievable Reasons Your Business Should Be On LinkedIn

5 Unbelievable Reasons Your Business Should Be On LinkedIn | LinkedIn Marketing Strategy | Scoop.it

Whether you are a job seeker, a business owner looking to make connections with other businesses, or a recruiter, everyone can benefit from joining. The proof is in the growth, seen in the following statistics.

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ROI and Measuring your LinkedIn Presence

ROI and Measuring your LinkedIn Presence | LinkedIn Marketing Strategy | Scoop.it

12 Metrics You Should Monitor on LinkedIn

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Debra Askanase's comment, February 22, 2012 7:44 AM
Thanks, Noland. GREAT article! Retweeted it. Debra
Noland Hoshino's comment, February 22, 2012 11:37 AM
Thanks Deb