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LinkedIn Marketing Strategy
LinkedIn Marketing Strategy, Tactics and Resources
Curated by Noland Hoshino
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Three LinkedIn Hacks

Three LinkedIn Hacks | LinkedIn Marketing Strategy | Scoop.it

While the social media platform started as the darling of recruiters, it’s evolved into something much more, blending the attributes of social media with storytelling (content creation) and what amounts to a news service.


I think of LinkedIn as “Facebook for white-collar professionals.”


To understand LinkedIn’s direction, look no further than hires made from media properties like Fortune Magazine and the Associated Press.


They definitely intend to scale both original and curated storytelling.


That’s why it’s worth taking a few minutes to optimize your LinkedIn profile. I recognize that if you plug [optimize LinkedIn profile] or [optimize LinkedIn page] into Google, you’ll find literally hundreds of articles that will walk you through the process with the precision of a marine making his bed.

 

But here are three LinkedIn hacks that can add some verve to your profile....


Via Jeff Domansky
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Jeff Domansky's curator insight, October 10, 2013 11:44 PM

Lou Hoffman offers three excellent LinkedIn tips.

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How to Build a LinkedIn Marketing Plan that Delivers Ongoing Results

How to Build a LinkedIn Marketing Plan that Delivers Ongoing Results | LinkedIn Marketing Strategy | Scoop.it
LinkedIn for business: here's a complete guide to create the marketing strategy you need for your business to be successful on LinkedIn

Via David Blundell
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David Blundell's curator insight, September 11, 2013 11:02 PM

Are you getting the most out of LinkedIn? Here's some great tips on using the channel for targeted marketing . . .

Socially Good Clare's curator insight, September 15, 2013 11:18 AM

Great marketing tips here.

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LinkedIn Training: 19 Steps To The Perfect LinkedIn Profile

LinkedIn Training: 19 Steps To The Perfect LinkedIn Profile | LinkedIn Marketing Strategy | Scoop.it
This LinkedIn training lays out the crucial steps to having the perfect profile in 19 detailed steps complete with helpful screenshots.

Via Guglielmo Cornelli
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LinkedIn SEO: How to Increase the Visibility of Your Business Profile

LinkedIn SEO: How to Increase the Visibility of Your Business Profile | LinkedIn Marketing Strategy | Scoop.it
Follow these tips for optimizing your profile on the popular professional networking site.
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10 Ways to Optimize your LinkedIn Experience

10 Ways to Optimize your LinkedIn Experience | LinkedIn Marketing Strategy | Scoop.it

LinkedIn offers value for all walks of life. This post tells you how you can optimize your LinkedIn experience . . .


Via David Blundell, Gerrit Bes
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Buffer adds support for LinkedIn Company Pages

Buffer adds support for LinkedIn Company Pages | LinkedIn Marketing Strategy | Scoop.it
If there is a service that always listens to user feedback, it is Buffer. On Wednesday, the team announced the introduction of a long-requested feature: the abi

Via Cendrine Marrouat - www.socialmediaslant.com
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Cendrine Marrouat - www.socialmediaslant.com's curator insight, September 12, 2013 12:11 AM

The Storify acquisition by Livefyre is also mentioned in this article. 

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How LinkedIn Is Crowdsourcing YOU

How LinkedIn Is Crowdsourcing YOU | LinkedIn Marketing Strategy | Scoop.it

When my brilliant Quant friend Melinda Thielbar explained how Linkdedin is using gamification to clean their data I was stunned. Stunned at the sheer genius and power of LinkedIn's little endorsement game.

 

Today I confronted the two Martins. The Martin I THINK I am and the Martin who IS. Fascinating conversation and all from a little game. Brilliant.


Via Martin (Marty) Smith
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8 tips for supercharging your LinkedIn profile

8 tips for supercharging your LinkedIn profile | LinkedIn Marketing Strategy | Scoop.it

How to get more from LinkedIn
SUMMARY: LinkedIn users who want to see better results from the network should start by fine-tuning their profile, Isra Garcia writes. They should also leverage third-party introductions, and be transparent about what they're hoping to get out of every interaction with others. Listing your skills and adapting to the network's profile format will also help users stand out, Garcia writes.

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10 Steps to Create a LinkedIn Company Page

10 Steps to Create a LinkedIn Company Page | LinkedIn Marketing Strategy | Scoop.it

How to get started with making your mark on LinkedIn
SUMMARY: It takes just minutes to set up a LinkedIn page for your business, and a page can go a long way to help promote your company's services and improve your reputation, writes Susan Gunelius. Be sure to tout specific products and services on your page, starting with your star product, and make sure your page has an appealing cover image. It's also a good idea to solicit testimonials from fans on the network, she notes.

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Peg Corwin's curator insight, January 26, 3:45 PM

Good tips for LINKEDIN COMPANY PAGES, including...


- "List most important products first
- Ask employees to connect with your page
- Use featured updates to highlight important content"
Click for details and more links.

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