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Rescooped by Noémie Deforseau from Banking_Belgium
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Un Belge sur cinq gère son argent sur tablette ou smartphone

Un Belge sur cinq gère son argent sur tablette ou smartphone | NoeDef in "Strategie de contenu" | Scoop.it
Un Belge sur cinq gère son argent sur sa tablette ou son smartphone, ce qui place la Belgique en-dessous de la moyenne européenne (25%) en matière de mobile banking, révèle une étude européenne réalisée à la demande d'ING. ...

Via Jerome Naif
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Rescooped by Noémie Deforseau from Brand content & marketing et usages numériques
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The 80 Rules of Social Media

The 80 Rules of Social Media | NoeDef in "Strategie de contenu" | Scoop.it
The inventor of the web as we know it, Sir Tim Berners-Lee said recently that his next mission was “to bring about world peace”. Seriously. He believes that if people talk to each other, listen and...

Via Neowood
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Neowood's curator insight, May 30, 2013 8:24 AM

Excellent article qui rappelle avec beaucoup d'humour un certain nombre de règles essentielles pour communiquer sur les réseaux sociaux et qui ne se prive pas de réflexion de fond ! Plein de pertinence !

Rescooped by Noémie Deforseau from Web Designing Pictomedia
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Colour Psychology: How Your Palette Impacts Your Conversion Rate

Colour Psychology: How Your Palette Impacts Your Conversion Rate | NoeDef in "Strategie de contenu" | Scoop.it

How much attention did you pay to the colours you chose for your website, and your landing/sales page in particular?  For most businesses, the colour scheme is an afterthought.  Most of the time during the web development process is spent on things like language and functionality.  Companies will spend countless hours tweaking the words on the pages and investing in expensive web developers to make sure their site has the latest features.  But what if there was an easier way to improve its performance?

Read more: http://www.techwyse.com/blog/website-design/color-psychology-how-your-palette-impacts-your-conversion-rate/

 

 


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Noémie Deforseau's insight:

Bouton rouge au lieu de bouton vert...

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Abdelhadi Touil's comment, June 6, 2013 6:37 PM
Thanks :)
Paul Kemp's curator insight, March 19, 2014 6:10 AM

Another interesting article on the psychology of colours used. WIll come in handy especially when considered against the colour theory article scooped here as well.