Community Management Around the Web
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Community Management Around the Web
Community Management Around the Web
Things found online to help community managers build themselves and their communities up
Curated by Casey Cabana
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Social Marketing, A How Not To Guide

Social Marketing, A How Not To Guide | Community Management Around the Web | Scoop.it
Remember The Gods Must Be Crazy, that 1980’s movie about African villagers whose world gets shaken up when a shiny, unbroken Coca-Cola bot
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The Problem With Community Platforms (and asking the right questions)

The Problem With Community Platforms (and asking the right questions) | Community Management Around the Web | Scoop.it
Discourse looks interesting. It looks sleek, modern, and displays most of what people need. It's also open-source. It might be a fantastic new community platform. It's going to tempt a lot of people to switch platforms...and this is the problem....
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Margot van Brakel's comment, February 18, 2013 7:58 AM
This article does not live up to expectations. It doesn´t answer the question and is just an add for an event. Quite disappointing.
David Simpson's comment, February 18, 2013 11:09 AM
You're quite correct - I just like sharing other peoples content & help promoting events etc. Sorry you felt dissappointed
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3 Steps to Reactivate a Sleeping Community

3 Steps to Reactivate a Sleeping Community | Community Management Around the Web | Scoop.it

All communities leak, even Facebook. Yes, they have over 1 billion users but not even Facebook has a retention rate of 100%.

So how do you deal with the churn? Are there ways to minimize it? What about inactive users—are they just as bad as lost users? Which of your performance metrics matter most in detailing the true retention rate of your community? It’s all about reactivation.

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Everyblock shows how NOT to shut down a community site

Everyblock shows how NOT to shut down a community site | Community Management Around the Web | Scoop.it

What's clear is that a sudden, no-warning shutdown, with no archive access, is definitely the worst possible way to end a community engagement project. It demonstrates disdain for users and a failure to recognize the value of what the site offered during its lifespan.

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Your Online Community Members Are Like the Cast of “Saturday Night Live”

Your Online Community Members Are Like the Cast of “Saturday Night Live” | Community Management Around the Web | Scoop.it

I am a big fan of “Saturday Night Live”and, as I thought about it, I realized that the cast of SNL has a lot in common with the members of an online community.

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Why Is Google Hiding Your Keywords?

Why Is Google Hiding Your Keywords? | Community Management Around the Web | Scoop.it
If you monitor your website analytics regularly, you may have noticed that your Keyword report is showing more (not provided) than other keywords. This has search engine marketers and business owners more than a little concerned!
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Tips for Strategic Content Sharing

Tips for Strategic Content Sharing | Community Management Around the Web | Scoop.it
You can’t help but feel that little rush of jealousy when you see a just-average piece of content getting tons of shares, likes and tweets. What’s that post got that yours doesn’t? Your content is stellar, your infographics perfectly designed.

Via Level343, zapleahy
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Level343's curator insight, February 1, 2013 3:00 PM
15. Use Psychology

Sharing is more about the sharer than the content itself. People share content for many reasons: to build a connection with someone, to start a conversation, to share their humor and more. Think through each new piece of content from the point of view of your potential sharer.

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How to Promote Your Blog Posts with Social Media Writing

How to Promote Your Blog Posts with Social Media Writing | Community Management Around the Web | Scoop.it
Social Media Writing: Social media has transformed web writing – and marketing in general – in just a few short years. Don’t keep your content in a vacuum!
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8 Ways to Instantly Improve the Quality of Your Marketing Content

8 Ways to Instantly Improve the Quality of Your Marketing Content | Community Management Around the Web | Scoop.it
Learn how to instantly amplify the quality of your content, with tips that don't add much time to the content creation process.
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Great Community Managers Are Like Batman at The End of “The Dark Knight”

Great Community Managers Are Like Batman at The End of “The Dark Knight” | Community Management Around the Web | Scoop.it

Batman opts to step into the line of fire, rather than tell the public the truth about Dent and allow the Joker to make his point. Most people would not be able to weather the consequences of that choice. But, Batman can. He can take it and that is why it is OK.

Similarly, the best community managers know of the importance of taking criticism away from others – like their staff – and focusing it on themselves.

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Faiz ahmed faiz's curator insight, January 18, 2013 7:25 AM

faizahmedfaiz

Hrtyfg Dfgjnw's comment, January 21, 2013 9:09 PM
http://www.cheap-redbottomshoes-sale.com/
Maricarmen Husson's curator insight, November 20, 2013 7:50 AM

Is the end of comunity managers?

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5 Reasons You Should Write About Topics Covered Elsewhere

5 Reasons You Should Write About Topics Covered Elsewhere | Community Management Around the Web | Scoop.it

One of the things that often comes up as I am suggesting blog topics for clients is “Why should I cover this topic when it’s been covered by other blogs?” It’s a great question – most businesses and bloggers think that they should only write about things seldom covered.

While you do want to cover unique topics, you might also want to consider tackling the common topics as well. Here are five good reasons why.

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Hrtyfg Dfgjnw's comment, January 21, 2013 9:10 PM
http://www.cheap-redbottomshoes-sale.com/
Mertens Marketing's curator insight, February 13, 2013 5:40 AM

Es ist ein bisschen wie in der Werbung auch. Sollte man zu Weihnachten, Ostern, Muttertag, Fußball-WM etc. diese Themen auch in der eigenen Werbung verwenden? Das machen doch schon alle anderen. Muss man da mitmachen? Nein, man muss natürlich nicht. Aber wenn diese Themen zu den Zeiten eine entsprechende Relevanz in den Köpfen der Zielgruppe haben, kann man hier einen positiven Imagetransfer vollziehen. Nicht obwohl sondern vielleicht gerade eben weil alle anderen das auch tun und diese Anlässe einen gewissen Hype erfahren. Entscheidendes Kriterium bleibt natürlich immer die Zielgruppe und nicht der saisonale Anlass.

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How online community management could really matter for public services

How online community management could really matter for public services | Community Management Around the Web | Scoop.it

I’ve written before about bringing local panels up to date with an idea about a mobile solution combined with a bit of micro-participation (go read the post – it’s really good!). An organisation could however do something similar by developing a community – whether one of its own creation or perhaps by engaging with an existing one.

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Forums Are Dead: The Memes

Forums Are Dead: The Memes | Community Management Around the Web | Scoop.it

Two years ago, I answered a question on Quora, “Is the time for forums over?” I’m sure I answered “are forums dead?” type questions like that before.

Here we are, two years later, and what I said then is exactly as true now. I’ve been asked this type of question many, many times and I always give a similar answer. Two years from now, I expect my answer will still be as true as it is now.

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ben bernard's comment, January 9, 2013 11:38 PM
thanks ! http://www.scoop.it/t/direct-marketing-services my newly made scoop.it :)
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The top ten things motherhood has taught me about community management

The top ten things motherhood has taught me about community management | Community Management Around the Web | Scoop.it

Motherhood and community management.  Who would think they’d have so much in common?  Oddly enough, being a parent and being a community manager share more than a few similarities.  Here are a few that really stand out:

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Handling Abuse

Handling Abuse | Community Management Around the Web | Scoop.it
Last week, I had to change the time of a free community strategy webinar by one hour. A few people e-mailed me with abusive messages. Our approach in this situation is pretty consistent. We block their e-mail address and unsubscribe...
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11 Steps to Make Sure Your Next Webinar Is a Total Flop

11 Steps to Make Sure Your Next Webinar Is a Total Flop | Community Management Around the Web | Scoop.it
Learn what NOT to do to host a great marketing webinar ... by hearing what makes for a totally terrible one.
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How Do You Attract your Online Audience and Customers Today ? You STEAL them (Here's How) - STAND out by doing OUTstanding stuff

How Do You Attract your Online Audience and Customers Today ? You STEAL them (Here's How) - STAND out by doing OUTstanding stuff | Community Management Around the Web | Scoop.it

There are already so many established platforms and media sites out there who already built an incredibly big and dedicated audience. Instead of trying to replicate their years of hard-ass work yourself, you can simply tap into their audience and steer a big chunk back to your site !

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Xavi's comment, February 17, 2013 3:30 AM
Muy bueno, diseño e ideas
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Commenting threads: good, bad, or not at all?

Commenting threads: good, bad, or not at all? | Community Management Around the Web | Scoop.it

So, why are so many comment threads so nasty? Because they are not moderated! At all! In ALL of the senses listed just above. If commenters think your commenting thread is a public space where they can do whatever they want because nobody’s watching, they will do whatever they want. And that is not pretty.

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11 Reasons I Won’t Follow You on Twitter

11 Reasons I Won’t Follow You on Twitter | Community Management Around the Web | Scoop.it
As more people flock to Twitter, have you developed your reasons for following or not following back? You should.
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Space Matrix's curator insight, February 8, 2013 6:07 AM

Space matrix is one of the best modern furniture manufacturers in India. Modular designs, fantastic furniture works are the main fact of space matrix and Home furnishing, Modular kitchen-Chennai, Modular furniture, Chennai-Modular Kitchen, Modular kitchen, Chennai furnishings also main concepts of space matrix.

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Your Reflection

Your Reflection | Community Management Around the Web | Scoop.it
If you run a site that often makes snarky remarks, embraces controversy, and writes with a swagger, you're going to have a reflection. That reflection will be found in the comments. The comments will be snarky, trollish, controversial, and reflect...
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Tim O'Keefe's comment, February 1, 2013 1:45 PM
Good points. Like your kids your "forum" will take on your personality.
Tim O'Keefe's curator insight, February 1, 2013 1:45 PM

Good points. Like your kids your "forum" will take on your personality.

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The Problem With Big Asks - The Online Community Guide

The Problem With Big Asks - The Online Community Guide | Community Management Around the Web | Scoop.it
Big asks are generally a bad idea. A big ask is asking members to do something that takes considerable time, resources, or physical/mental effort to do. Considerable, here, is in comparison with responding to a discussion.
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Leslie Lilly's curator insight, March 20, 2013 2:21 PM

Be careful what you ask for. Food for thought.

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Steal This Editorial Calendar. Your Blog Will Thank You.

Steal This Editorial Calendar. Your Blog Will Thank You. | Community Management Around the Web | Scoop.it
My husband and I have this phrase we shout at each other all the time...
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Alternatives to Google Analytics

Alternatives to Google Analytics | Community Management Around the Web | Scoop.it
Google Analytics isn't the only game in town. Find out what alternatives are available in this article from The Daily Egg.
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Almedin Candic's comment, January 21, 2013 4:40 AM
Isn't Google trustworthy anymore?
Hrtyfg Dfgjnw's comment, January 21, 2013 9:09 PM
http://www.cheap-redbottomshoes-sale.com/
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5 Signs Your Online User Community Will Thrive in Its First 12 Months

5 Signs Your Online User Community Will Thrive in Its First 12 Months | Community Management Around the Web | Scoop.it
Learn about the steps you can take during your online user community’s infancy that will determine success down the road.
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Geary Morales's curator insight, January 12, 2013 10:35 AM

Oftentimes, we forget the basics of what it takes to build a thriving online community.  Here are few secrets, that no longer are!

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The Three Words for 2013

The Three Words for 2013 | Community Management Around the Web | Scoop.it
Distilling your focus to three words is a challenging but rewarding exercise. Here's my crack at it.
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Barbara Kurts's comment, January 9, 2013 9:06 PM
my topics here http://www.scoop.it/t/health-leads-plus
ben bernard's comment, January 9, 2013 11:49 PM
thanks ! http://www.scoop.it/t/direct-marketing-services my newly made scoop.it :)