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Rescooped by Digital Research from Transmedia: Storytelling for the Digital Age
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Interactive Videos: The Ultimate Trick for Storytelling Marketing?

Interactive Videos: The Ultimate Trick for Storytelling Marketing? | for Research - Photography | Scoop.it

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The Digital Rocking Chair's curator insight, May 19, 2014 1:23 AM


Owen Andrew:  "Ever since visual storytelling burst onto the scene, vision-keepers have dabbled with ways of putting an element of “openness” into their craft" ...

Henrik Safegaard - Cloneartist's curator insight, May 19, 2014 2:45 AM

There’s an old saying that holds “what the hand does, the mind tends to remember”–and that’s certainly true when it comes to web usage.

Click to read the  article and get some tips.

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L’image conversationnelle. Les nouveaux usages de la photographie numérique | L'Atelier des icônes

L’image conversationnelle. Les nouveaux usages de la photographie numérique | L'Atelier des icônes | for Research - Photography | Scoop.it
Je reproduis ci-dessous mon article paru dans le numéro 31 d’Etudes photographiques (printemps 2014), afin de permettre sa discussion. Réalisé par St...
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Rescooped by Digital Research from Transmedia: Storytelling for the Digital Age
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8 Rules for Creating a Successful Transmedia "Storyworld"

8 Rules for Creating a Successful Transmedia "Storyworld" | for Research - Photography | Scoop.it

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Simon Staffans's curator insight, March 26, 2014 8:04 AM

Eight tips on what to think of when creating transmedia.

The Digital Rocking Chair's curator insight, March 26, 2014 11:28 PM


Max Follmer "[...] with rapidly increasing competition for viewers, growing smartphone and tablet penetration, and the emergence of new platforms, marketing and creative teams are increasingly playing an important role in developing “storyworlds,” experiences that bridge the gap between marketing and content and lay out the mythology, characters, setting, backstories, and events that drive a show."

Debbie Elicksen 's curator insight, March 29, 2014 7:46 PM

“As the battle for viewers’ attention becomes more and more intense, we’re seeing marketing teams start to build their storyworlds earlier and earlier ahead of launches.”  


Popular television shows like Mad Men, Breaking Bad, The Walking Dead, The Good Wife, Dallas, and others do a great job of using transmedia to turn viewers into disciples and also attract new viewers.

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Education or Entertainment? The Cleveland Museum of Art, a new way to play with museums. | Art Marketing Management

Education or Entertainment? The Cleveland Museum of Art, a new way to play with museums. | Art Marketing Management | for Research - Photography | Scoop.it

This is the ideal place where we can see how technology can be perfectly applied to a museum. In fact, the Cleveland Museum of Art is leading the way, not


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Nora Morton's curator insight, October 10, 2016 4:04 PM
Digital tools continues to change the ways we experience museums.  Cleveland Museum of Art introduces three digital visitor experiences: The Collection Wall, ArtLens, and StudioPlay.  As noted in the article, "But we are not just talking about entertainment, because once the visitor is completely focused, it is possible to let him understand more information in a relaxed atmosphere."  
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So Many Stories to Tell for Met’s Digital Chief

So Many Stories to Tell for Met’s Digital Chief | for Research - Photography | Scoop.it
Sree Sreenivasan is the Metropolitan Museum’s first chief digital officer, similar to his last role at Columbia University, where he had taught digital journalism since 1993.
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MW at Cleveland Museum of Art

Immersive experiences, Gallery One and the Permanent Collection Caroline Goeser, Director of Education and Interpretation, Seema Rao, Director of Intergenerational Learning, Stephen Harrison, Curator of Decorative Arts
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the coming interactive surface revolution

the coming interactive surface revolution | for Research - Photography | Scoop.it
Digital Research's insight:

With its capacity to detect a user’s movements, the Microsoft Kinect system stands ready to change how the museum and themed entertainment field might consider where an interactive experience occurs and what the interactive medium might be. As shown recently here in our blog over two months ago, water can serve as an interface location. In fact, recently this same story again surfaced across the web – for example here and here.

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Motorola shows off insane electronic tattoo and 'vitamin authentication' prototype wearables

Motorola shows off insane electronic tattoo and 'vitamin authentication' prototype wearables | for Research - Photography | Scoop.it
At the D11 conference today, Regina Dugan, SVP for advanced technology and projects at Motorola, showed off some advanced projects. The first was a prototype electronic tattoo on her arm from MC10,...
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Semantic Sabotage

Semantic Sabotage, an open source platform for creating live typographic YouTube mutations. By Sosolimited.
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Meet WorldKit, the projector that turns everything into a touchscreen | Digital Trends

Meet WorldKit, the projector that turns everything into a touchscreen | Digital Trends | for Research - Photography | Scoop.it
Touch technology using only a Kinect and a projector transforms homes into giant, multi-surface touchscreens – and allows computing without the computer.
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5 Tips to Design the Best YouTube Channel Page

5 Tips to Design the Best YouTube Channel Page | for Research - Photography | Scoop.it
There's a science to setting up the perfect YouTube channel page. Get the lowdown on crucial elements.
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Like, Link, Share: How cultural institutions are embracing digital technology

Like, Link, Share: How cultural institutions are embracing digital technology | for Research - Photography | Scoop.it
Explore this site, and read our report, to learn about the ways forty cultural innovators are investing in technology and media capacity to connect with new audiences in new ways, create new programs, and strengthen their operations.
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LYTRO ILLUM

LYTRO ILLUM | for Research - Photography | Scoop.it
With LYTRO ILLUM, experience breakthrough photography with the first high-end camera that lets you capture and harness the power of light field, allowing you to create living pictures.
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Precinct 13 – Episode 2. A Behind the Scenes look at a live Transmedia project

Precinct 13 – Episode 2. A Behind the Scenes look at a live Transmedia project | for Research - Photography | Scoop.it
Following the release of Precinct 13, Episode 2 early this month, I wanted to take the opportunity to give some insights into how the project was produced, how it evolved from Ep 1 and the various challenges and highlights along the way.
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Rescooped by Digital Research from Transmedia: Storytelling for the Digital Age
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“Transmedia is a word for old people”

“Transmedia is a word for old people” | for Research - Photography | Scoop.it

Via The Digital Rocking Chair
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Ivon Prefontaine's curator insight, March 29, 2014 11:40 PM

Interestingly, not every young person lives the way the author's friend's daughter suggested. And not every old person needs a word to describe this practice.

Sadim M.R.'s curator insight, March 31, 2014 3:22 AM

"My friend’s daughter explained that young people don’t need a word to describe transmedia because this is how they live every day. The narrative of their own lives unfolds across different social media platforms and they consciously create identities for themselves depending on where, what, how and with whom they share information."

Justin Nalepa's curator insight, March 31, 2014 11:01 AM

Love the comment posted below the article: "The word represents an attack on the institutional tendency to retain control and ownership of cultural vitality... I think your friend's daughter is absolutely right and only slightly wrong because transmedia is another word for power, and sharing control of culture is not the primary objective of the folks who are presently in control of the definition of transmedia."

Rescooped by Digital Research from Transmedia: Storytelling for the Digital Age
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The complete guide to Transmedia Storytelling

The complete guide to Transmedia Storytelling | for Research - Photography | Scoop.it

Via The Digital Rocking Chair
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Ali Anani's curator insight, March 29, 2014 1:59 AM

Sttrorytelling is the language that attracts customers

Whitequest's curator insight, March 29, 2014 4:09 AM

Very interesting article

Sónia Laima's curator insight, March 29, 2014 2:48 PM

In a nutshell/ Em poucas palavras

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Tate Modern installs interactive screens to let visitors be artists – or critics

Tate Modern installs interactive screens to let visitors be artists – or critics | for Research - Photography | Scoop.it
People at London gallery can pass comment on what they have seen as director announces new focus on digital strategy
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Verso Interactive Guide

Verso Interactive Guide
Digital Research's insight:

Verso Interactive, a brand new tool that will allow museums, galleries and exhibition halls to create engaging tours.

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Instagram is even more depressing than Facebook

Instagram is even more depressing than Facebook | for Research - Photography | Scoop.it
It's a truism that Facebook is the many-headed frenemy, the great underminer. We know this because science tells us so.
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TouchCast – interactive, browsable web in a video – insert possibilities here!

TouchCast – interactive, browsable web in a video – insert possibilities here! | for Research - Photography | Scoop.it
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Musée Curie - Accueil

Musée Curie - Accueil | for Research - Photography | Scoop.it
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le site est "responsive design". Ordinateur, tablette, téléphone : selon le support sur lequel vous le consultez, il se réorganise pour vous offrir la navigation la plus agréable possible.

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Fables, Myths And Narratives — Converting Our Stories Into Multi-Screen Experiences | Smashing UX Design

Fables, Myths And Narratives — Converting Our Stories Into Multi-Screen Experiences | Smashing UX Design | for Research - Photography | Scoop.it
This article talks about 5 concepts of telling multi-screen stories and how we can use them to create exciting, digital experiences.
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