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Perfect PR and SEO Relationship: 3 Tips

Perfect PR and SEO Relationship: 3 Tips | Newton Marketing Forum | Scoop.it
Collaboration between PR and SEO teams can lead to new content, better publicity, and even new business. Here's how to make it work.
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Newton Marketing Forum
Newton Design and Marketing develops award winning websites, mobile apps, and social communications strategies. www.DesignbyNewton.com
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Web Design Trends for 2013 | Enfuzed | #TheMarketingAutomationAlert

Web Design Trends for 2013 | Enfuzed | #TheMarketingAutomationAlert | Newton Marketing Forum | Scoop.it
A infographic featuring web design trends for 2013 created by Enfuzed. This is the original!

 

 

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iNeoMarketing's curator insight, October 7, 2013 6:28 PM

Metro is taking off. See WebByDesign for templates.

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Build Your Customers' Businesses, Not Your Own: 4 Steps

Build Your Customers' Businesses, Not Your Own: 4 Steps | Newton Marketing Forum | Scoop.it
Want to grow your company? Turn your sales team into strategic consultants. Here's how.
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How To Boost Sales With Location Based Marketing Services - Thumbvista

How To Boost Sales With Location Based Marketing Services - Thumbvista | Newton Marketing Forum | Scoop.it
With the many avenues of Advertising & Marketing out there the new kid on block called Location Based Marketing via mobile. Location Based Marketing is the process of making you strategy around a location and those who are near it.
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Creating Strategy and Being Strategic Aren’t the Same Thing | WeKnowNext.com

Creating Strategy and Being Strategic Aren’t the Same Thing | WeKnowNext.com | Newton Marketing Forum | Scoop.it
RT @hrbartender: Creating Strategy and Being Strategic Aren’t the Same Thing via/ @WeKnowNext #HR #leadership http://t.co/YDHmXtqZNx
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The Top 7 Social Media Marketing Trends That Will Dominate 2014 - Forbes

The Top 7 Social Media Marketing Trends That Will Dominate 2014 - Forbes | Newton Marketing Forum | Scoop.it
TheBlaze.com (blog) The Top 7 Social Media Marketing Trends That Will Dominate 2014 Forbes social media marketing With new social networking platforms appearing from behind every corner, it can be hard to know exactly where to commit your time and...
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24 Pay-per-click Advertising Tools - Practical Ecommerce

24 Pay-per-click Advertising Tools - Practical Ecommerce | Newton Marketing Forum | Scoop.it
24 Pay-per-click Advertising Tools
Practical Ecommerce
Managing a pay-per-click advertising campaign can be time-consuming and expensive. Fortunately, there is a wide range of tools available to create efficient ad copy and to optimize your budget.
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The 7 Biggest, Counterintuitive Social Media Mistakes You May be Making - - The Buffer Blog

The 7 Biggest, Counterintuitive Social Media Mistakes You May be Making - - The Buffer Blog | Newton Marketing Forum | Scoop.it
These 7 social media mistakes are easy to make, but some counterintuitive advice could help you avoid them all.
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Smarter Marketing Series: Inbound Marketing #video - Pardot | #TheMarketingAutomationAlert

Smarter Marketing Series: Inbound Marketing #video - Pardot | #TheMarketingAutomationAlert | Newton Marketing Forum | Scoop.it
At this point, nearly every marketer has heard of inbound marketing. Inbound is changing the way marketers do business, acquire customers, and increase their bottom line. But how much do you really know about marketing’s newest strategy?

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iNeoMarketing's curator insight, August 26, 2013 4:39 AM

If someone you know needs a quick backgrounder on Inbound, then this is perfect. Otherwise move onto the next Scoop.


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  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
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Using Social Media to Land a Job

Using Social Media to Land a Job | Newton Marketing Forum | Scoop.it
We've all heard those success stories – about how a random, spur-of-the moment @reply on Twitter led to a job interview, or how a friend of a friend was lurking on Facebook and stumbled upon a conn...
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5 Reasons Pinterest’s Search Engine Is Better Than Google’s - Business 2 Community

5 Reasons Pinterest’s Search Engine Is Better Than Google’s - Business 2 Community | Newton Marketing Forum | Scoop.it
designbynewton's insight:

Clearly something that's on the radar. Google is the huge gorilla in the room right now, but things are always changing!

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The SEO Chronicles: The Silent Killer – Are you a victim?

The SEO Chronicles: The Silent Killer – Are you a victim? | Newton Marketing Forum | Scoop.it
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Social Media Helped Find Loved Ones After Marathon Bombing : NPR

Social Media Helped Find Loved Ones After Marathon Bombing : NPR | Newton Marketing Forum | Scoop.it
With cellphone service hopelessly congested, many people turned to Twitter and Facebook to report their whereabouts or find out if family and friends attending the race were OK.
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How to Build an Online 'Cult' of Customers - Newton Design & Marketing Blog

How to Build an Online 'Cult' of Customers - Newton Design & Marketing Blog | Newton Marketing Forum | Scoop.it
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Ten High-level Social Media Tips for Business Owners

Ten High-level Social Media Tips for Business Owners | Newton Marketing Forum | Scoop.it
With more than 1 billion active users per month, Facebook is one of the few true titans of the Internet.
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Can Social Media Spread Epidemics?

Can Social Media Spread Epidemics? | Newton Marketing Forum | Scoop.it
Why is mass psychogenic illness becoming more common? (Can Social Media Spread Epidemics? @rvitelli @PsychToday http://t.co/6zhrEooF8V)
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The Purpose-Driven Business: Why Your Mission Matters - Forbes

The Purpose-Driven Business: Why Your Mission Matters - Forbes | Newton Marketing Forum | Scoop.it
The Purpose-Driven Business: Why Your Mission Matters
Forbes
Your success—as a leader, visionary, executive—isn't just the sum of all you do in any given day or even in a given year. That's because excellence isn't a list of to-do's.
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Now Is the Time of Cheese

Now Is the Time of Cheese | Newton Marketing Forum | Scoop.it
The average American eats almost three times as much cheese today as in 1970.
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The Definition of Advertising Has Never Been More Unclear - Adweek

The Definition of Advertising Has Never Been More Unclear - Adweek | Newton Marketing Forum | Scoop.it
Adweek
The Definition of Advertising Has Never Been More Unclear
Adweek
For most of the past 100 years, if a marketer said he needed a new advertising campaign, everybody knew what that meant. The machine turned on.
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The Secret to a Billion-Dollar Business - Huffington Post

The Secret to a Billion-Dollar Business - Huffington Post | Newton Marketing Forum | Scoop.it
The Secret to a Billion-Dollar Business Huffington Post One of my favorite lines from the Dirty Harry films is not the "make my day" classic; it is the peeved response given by inspector Harry Callahan, played by Clint Eastwood, upon being informed...
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Google Battles Facebook To Retain Top Spot In Advertising

Google Battles Facebook To Retain Top Spot In Advertising | Newton Marketing Forum | Scoop.it
Facebook is finally becoming a meaningful competitor for Google Inc, the first challenge the company has faced in years.
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Be an Account-Based Marketing Champ in 5 Simple Steps - Marketo | #TheMarketingAutomationAlert

Be an Account-Based Marketing Champ in 5 Simple Steps - Marketo | #TheMarketingAutomationAlert | Newton Marketing Forum | Scoop.it
Landing a new valuable account takes a lot of time, work and cooperation within a company. Read this blog to learn 5 easy steps for Account Based Marketing.

 

Condensed...

 

Step 1: Discover & Define Your High-Value Accounts

Step 2: Define Personalized & Effective Messaging

Step 3: Determine Optimal Channels: Just as the same content doesn’t work with each prospect, you also need to discover and setup the optimized touch points for your lead nurture plan. Each persona you are targeting will respond differently according to the channels you choose, but regardless, you must keep consistent messaging across all channels.

Step 4: Execute Targeted Campaigns

Step 5: Measure, Learn and Optimize


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iNeoMarketing's curator insight, August 27, 2013 3:55 AM

This is called "using Marketing Automation intelligently." The key here is step 2, where the personalized messaging is captured in the record and dropped into the communication piece, and NOT LOST.


  • See the article at blog.marketo.com
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  • iNeoMarketing drives more revenue and opportunities for B2B companies using marketing technologies. Contact us
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The Real Social Media ROI Formula

The Real Social Media ROI Formula | Newton Marketing Forum | Scoop.it
You’re tweeting, you're Facebook liking, and you're starting discussions on LinkedIn. The million dollar question is…Are you tracking your social media ROI?
designbynewton's insight:

If you don't track it, and there's no one around to see it, doesn't it make a noise?

 

Marcus Smith

Digital Marketing Jedi

msmith@designbynewton.com

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3 Leadership Lessons I Learned At Yoga Class

3 Leadership Lessons I Learned At Yoga Class | Newton Marketing Forum | Scoop.it
I am a self-proclaimed bucket lister. I check buckets left and right. Like a regular 'ole bucket inspector at a bucket factory.  One bucket I checked that I thoroughly enjoyed was: 70. Take a yoga ...
designbynewton's insight:

I'm clearly not a yoga fan. Even though I have tried it once or twice, just not my thing. Leadership lessons however, I'm in! Check out the following post on leadership lessons, rate and share!

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Advertisers Could Soon Use Foursquare Data to Target Ads

Advertisers Could Soon Use Foursquare Data to Target Ads | Newton Marketing Forum | Scoop.it
Foursquare is reportedly building a new advertising product that will leverage data to help businesses create targeted ads on other platforms.
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Excellent Tips to Understand What is Advertising

Excellent Tips to Understand What is Advertising | Newton Marketing Forum | Scoop.it
Know what is advertising compared to what is marketing plus types of advertising like false advertising and subliminal advertising on ViralTNTeam.com today.
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