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Facebook #hashtags

Facebook #hashtags | Social media marketing and communication | Scoop.it
Facebook started rolling out hashtags last week and will continue to roll it out for more users in the coming weeks.  Many users were already used hashtags but they were not clickable (searchable) ...
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This Is Why No One Follows You on Twitter

This Is Why No One Follows You on Twitter | Social media marketing and communication | Scoop.it
Twitter users often make the decision of whether or not to follow someone in seconds, meaning that you have very little time to impress.
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Rescooped by Ugo Cirilli from Facebook best practices and research
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Infographic: Google+ and Facebook Face Off

Infographic: Google+ and Facebook Face Off | Social media marketing and communication | Scoop.it
Here's a fascinating comparison of two social media behemoths from Social Annex. The graphic takes a look at everything from what people are doing on the platforms to the demographics of users.

Via Debra Askanase
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Debra Askanase's curator insight, September 10, 2013 7:06 AM

Big picture overview of differences in demographics, purpose, main features, top brands

NCLocal's curator insight, September 10, 2013 1:28 PM

Love to see this comparison

Neuros's curator insight, September 11, 2013 9:24 AM

Facebook vs Google+

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Pinterest as Secret SEO Weapon | Social Media Today

Pinterest as Secret SEO Weapon | Social Media Today | Social media marketing and communication | Scoop.it
Pinterest + SEO = heaven. And for those of you who say using hashtags on Pinterest is a waste of time…  Pishhhaw, I say!
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Creating Traffic Driving Blog Posts | Social Media Today

Creating Traffic Driving Blog Posts | Social Media Today | Social media marketing and communication | Scoop.it
One of the best things that you can do to both attract and keep readers on your blog is to add visuals, including images and videos. In addition to images, the formatting of blog posts plays a large role in the visual appeal of an article.
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Rescooped by Ugo Cirilli from The Evolving World of Marketing
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19 Reasons You Should Include Visual Content in Your Marketing [Data]

19 Reasons You Should Include Visual Content in Your Marketing [Data] | Social media marketing and communication | Scoop.it

I selected this piece by Amanda Sibley for Hubspot, because marketers are seeing huge returns in terms of more readers, leads and customers.

 

Here are some of the 19 statistics that make the case for including visual content in your marketing strategy.

 

 **90% of information transmitted to the brain is visual and visuals are precessed 60,000 faster in the brain than text. (sources - 3M Corporation and Zabisco)

 

**40% of people will respond better to visual information than plain text (Source: Zabisco)

 

**Visual content drives engagement. Just one month after the introduction of Facebook timeline for brands, visual content - photos and videos saw a 65% increase in engagement

 

**Pinterest generated more referral traffic for businesses than Google, Youtube and Linkedin combined (Source: Shareaholic)

 

**Viewers spend 100% more time on pages with videos on them (Source: MarketingSherpa)

 

**Viewers are 85% more likely to purchase a product after watching a product video. (Source: Internet Retailer)

 

Selected by Jan Gordon covering, "Content Marketing, Social Media and Beyond"

 

Read full article here: [http://bit.ly/MJnx0c]


Via janlgordon
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SEO Ranking Factors Infographic

SEO Ranking Factors Infographic | Social media marketing and communication | Scoop.it

This infographic on ranking factors comes from Ben Norman, one of UK’s leading SEO consultants and follows up his SEO checklist 2013. 

Its focus is the search engine ranking factors – namely the things you have to pay attention to in order to get a decent amount of organic traffic to your site.

SEO ranking factors include on-page SEO: content, site structure, titles, meta descriptions, tags and off-page SEO: social media, link building, autorship. Find more details at the link.


Via Lauren Moss
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Ella Buitenman's curator insight, September 21, 2013 4:47 AM

Very understandable and useful. :)

Quyet Tran's curator insight, September 25, 2013 3:35 AM

a complete guide for zoombies SEOer

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The 5 Steps of Inbound Marketing | Social Media Today

The 5 Steps of Inbound Marketing | Social Media Today | Social media marketing and communication | Scoop.it
The first step in any marketing campaign is attracting customers to your business.
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How To Help Your Content Rise Above The Noise [Infographic] — socialmouths

How To Help Your Content Rise Above The Noise [Infographic] — socialmouths | Social media marketing and communication | Scoop.it
Your mission is to cut through the noise to get the attention of your audience. Here are a few tips you can implement in your content marketing strategy today
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Facebook #hashtags

Facebook #hashtags | Social media marketing and communication | Scoop.it
Facebook started rolling out hashtags last week and will continue to roll it out for more users in the coming weeks.  Many users were already used hashtags but they were not clickable (searchable) ...
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Are we witnessing the birth of a new Social Network?

Are we witnessing the birth of a new Social Network? | Social media marketing and communication | Scoop.it
Is it possible that Yahoo! has bigger plans for the social media industry beyond simply owning Tumblr? Are they building an entirely new social platform, using acquisitions from the past year?
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