The teaching of business communication is undergoing a transformation because of six dramatic changes that are explained in this video.
These factors shape a different workplace in the 21st century and require students to learn new and better ways to communicate.
For example, the trend away from the old communication model as a monologue, as in a typical sales letter, to the new communication model as a dialogue, such as on Facebook business page, is not a fad. It's a fundamental shift in the way we communicate. Companies are no longer in control of their messages and must adapt to a world in which customers and other stakeholders demand to participate in and influence the conversation.
Are you looking for a textbook with the perfect balance of timeless principles and cutting-edge practices? Excellence in Business Communication, 10th Edition, offers this perfect balance, because it helps students master the fundamentals of professional communication while also preparing them for the broader expectations they'll encounter in today's workplace. This video takes you step-by-step through the 30 elements included in this text that will help you become a better business communication instructor.
Excellence in Business Communication has been used by over 2 million students to help them master essential skills for succeeding on the job. This tenth edition extends that tradition by offering an unmatched set of tools that simplify teaching, promote active learning, and stimulate critical thinking
Click the “Like” button on this Facebook page to unlock this valuable 38-page ebook that we made just for you. Discover dozens of exciting ideas that will make your business communication classes more useful and interesting!
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This group is a discussion forum exploring all aspects of teaching business communication. Members are also encouraged to contribute information about materials they have developed for their own classrooms. Join the more than 850 members in this group.
This group is a discussion forum exploring all aspects of teaching business communication. Members are also encouraged to contribute information about materials they've developed for the classroom or about new PowerPoint programs, articles, PDFs, online videos, or podcasts.
Are you covering the right topics for your course to be considered up to date? For example, are you giving adequate coverage to social media and electronic communication? Find out now if your course measures up.
Business communication is undergoing dramatic change. Discover the 33 keys to teaching a modern business communication course, so that your students will be prepared for today's challenging workplaces.
Bovee and Thill launched a unique author blog that helps business communication instructors spend less time preparing and more time teaching.
The original articles that help instructors focus their teaching to help their students’ learning be more efficient and effective.
Articles discuss a wide variety of topics, including new topics instructors should be teaching their students, resources instructors can use in their classes (including immediately downloadable PowerPoints), solutions to common teaching challenges, and great examples and activities instructors can use in class.
Learn about electronic communication and social media quickly and easily. Plus, read the wall for the latest articles, videos, podcasts, and PowerPoints.
The changes wrought by electronic communication and social media need to be integrated throughout your course. This workshop will show you the way social media are changing the communication process, compositional modes, relationships between senders and receivers, collaborative writing, oral presentations, job searches, and more, and how to teach these changes with ease.