Content Curation as Part of the Corporate Content Strategy
Thinking from a "history of Knowledge Management (KM)" perspective, organizations spend a lot of time and money to manage their explicit content (e.g., searchable files) to help the workforce perform on the job at just the point of need. Having a solid content strategy to include meaningful taxonomies that are frequently informed by folksonomies is important. Having rich metadata on our explicit content helps allow for a richer discovery using our search tools.
But information is still overwhelming. So KM broadened to include more of the people side of KM. We focus on collaborative approaches such as expert locators, badging as expert locator, discussion forums/board, network maps, etc.
I'd like to propose the role of content curator as a defined KM role...a role that can be used with intentionality to provide real time "content" and "knowledge" that is meaningfully focused and targeted to fill a real time learning gap.
In this 2011 blog article, Rohit Bhargava proposes 5 models for how we can curate content. This really gets to the "intentionality" point above. Content curation in corporations should be aligned to a business need. An expert curator has multiple tools in their tool box (i.e., at least these 5 models) to use to bring the right content into play at just the right time to address the business need or learning gap.
1932 - Psychologist Frederic Bartlett Proposes the Schema Theory. Check the Instructional Design Models and Theories: Schema Theory article and presentation to find more.
Doretta Gordon's insight:
add your insight...
Christopher Pappas states that "schemata (plural of schema) are psychological concepts that were proposed as a form of mental representation for selected chunks of complex knowledge, which are then stored in the long-term memory. " They allow for learning efficiency by serving as "hooks" on which to hang or arrange new knowledge.
I'm just wondering what role content curation plays in enhancing mental models? As content curators increase thier expertise within a focused domain, their act of analysis, aggregation and synthesis can lead to the creation of new knowledge, recognition of new patterns, etc. which can enhance the mental model. I'd love to see research around the mental models of content curators over time.
Content curation done well requires the curator to analyze, synthesize and evaluate. These higher-order learning skills are important skills for the 21st century workforce.
From this perspective, nurturing good content curators inside of a corporation is a development role for the L&D function. The new L&D should embrace this as a key development activity...building up expert content curators.
As learning leaders, we wear a lot of hats. Just like in fashion, the popularity of these hats tends to come and go, but there are classic ones that never seem to go out of style. Which of these ha...
Doretta Gordon's insight:
In Catherine Lombardozzi's Learning 4 Learning Professionals' blog, she shares this quote:
"When people have complex, emerging learning needs, it’s hard for a formal curriculum to keep up. In the “new culture of learning,” it is assumed that we will identify our own learning needs and use all the resources at hand to find our own learning resources and propel our knowledge and skill development forward. But that’s not as easy as it sounds."
This role of content curator with a focus on filling learning gaps is the intermediary between these two extremes.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.