Are cultural institutions the environment iBeacon has been waiting for?
Dewey Doofus's insight:
Experts at these companies say beacon technology could help these libraries and museums remind people of their importance in the community and showcase the wide range of services and resources they offer.
I recently spoke with Tadd Spering, the CEO of a technology startup that could change how people choose their own clothes – and influence the choices of others. The company has recently launched a partnership with The Limited, and is in advanced talks with several other major fashion retailers. Marc E. [...]
Isis, the mobile wallet created by Verizon, AT&T, and T-Mobile, is out being tested at hundreds of merchant locations in Austin and Salt Lake City, where consumers now have the option to "wave and pay" with their NFC-enabled smartphones.Early testers...
As the marketing power of social media grows, it no longer makes sense to treat it as an experiment. Here’s how senior leaders can harness social media to shape consumer decision making in predictable ways.
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