New Customer - Passenger Experience
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New Customer - Passenger Experience
Everyone is now focused on the customer experience to drive more brand loyalty, in return increase revenues, while streamlining cost structures. All topics are discussed and considered, #Management / #Leadership, #Customer #Journey, #Social #Media, #Content #Marketing, #Mobile, #Data and many more as they all impact a customer / passenger #experience. Get ready to navigate the next business and social trends that will impact everyone's bottom line. If you want to engage further, reach out via all my social networks, starting with Twitter: @Eric_Determined - Representing new ventures in entertainment, mobile and social engagement - Connect with me via LinkedIn: https://www.linkedin.com/in/eric-silverstein-931521
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Internet Trends 2016

Mary Meeker's Internet Trends 2016 Report

Eric_Determined / Eric Silverstein's insight:

Any trends that surprise you from Mary Meeker's latest report?

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6 Trends Shaping Location Marketing In 2016

6 Trends Shaping Location Marketing In 2016 | New Customer - Passenger Experience | Scoop.it
How will local marketing change this year? From apps to beacons to mobile wallets, columnist Adam Dorfman covers six trends local search marketers should pay attention to.
Eric_Determined / Eric Silverstein's insight:

The results are clear, when you offer relevant offers, connections, and information.


How do you foresee these location marketing trends impacting your business for 2016?


"In the meantime, Facebook continues to strengthen itself as a local search platform. The day is fast arriving when Facebook will serve up suggested local enterprise content next to personal conversations and queries about where to go and what to buy. I see opportunities for Facebook to monetize its business directory and make use of personal recommendations that people make to each other."


Pay attention where people are spending most of their time, learn from their interaction, and engage with them.


As Adam highlights, your brand needs to adapt to new conditions, technology and customer expectations.

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Oscar Padilla's curator insight, January 19, 2016 10:40 AM

Good article on location marketing trends

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25 Trends That Will Create Disruption & Opportunity

25 Trends That Will Create Disruption & Opportunity | New Customer - Passenger Experience | Scoop.it
No matter what industry you’re in, your company can’t survive without technology. From smart phones and tablets to mobile apps and cloud-based technology, there’s a plethora of technological advancements not only to keep track of, but also to profit from. To stay competitive, your organization needs to anticipate the most significant technology trends that are shaping your business and changing your customer, and then develop innovative ways to use them to your advantage, both inside and outside
Eric_Determined / Eric Silverstein's insight:

"Ask yourself if you should be the disruptor rather than the disrupted"


Which of the 25 areas raised will generate the greatest opportunity for your business?


On the Marketing side: Gamification, Socialization & Personalization


Share your thoughts.

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Wearables will interact with IoT to create new experiences!

Wearables will interact with IoT to create new experiences! | New Customer - Passenger Experience | Scoop.it
The Apple Watch release in early 2015 will set the stage for wider enterprise adoption of wearables. Are you ready?
Eric_Determined / Eric Silverstein's insight:

JP Gownder @Forrester provides key insight into what we should expect across new #wearables:


1) Access

2) Navigation

3) Payments


Apple should help with greater exposure, but new companies such as @Nymiband and others are looking to carve out a share of the new customer experiences these devices will offer.


Which functionality would you like to have on your future wearable?



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Roberto Nocera's curator insight, October 15, 2014 4:26 PM

preparing the next tech wave about wearables.  New frontier for the customer experience #cxm #wearable #customerexperience #iot

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#Wearables - opportunity for new Ecosystem?

#Wearables - opportunity for new Ecosystem? | New Customer - Passenger Experience | Scoop.it
In the fast-moving markets of wearables and IoT, it's easy to be dazzled by new technologies. But what's more impressive to Forrester is a coherent, disruptive business model.
Eric_Determined / Eric Silverstein's insight:

J.P. showcases why wearables can offer new opportunities to engage beyond just the mobile environment.


What are your thoughts on #wearables?

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Don’t design for Mobile, design for Mobility!

Don’t design for Mobile, design for Mobility! | New Customer - Passenger Experience | Scoop.it
Just when we were starting to get used to the tools, frameworks and methodologies needed to design good mobile apps, we find the device landscape is changing
Eric_Determined / Eric Silverstein's insight:

"MOBILITY IS ABOUT THE CONTEXT, NOT THE DEVICE

 

We want to know better the context of our users in order to better satisfy their needs. Obtaining information from them is just the first half of a transaction: users give us information in exchange for value obtained from that information. The way we give back said value to users is by responding.

 

Embracing mobility forces us to think much harder about our users’ environment and try to serve them better by establishing a richer, smarter communication.

 

Increased mobility means that the environment is less and less predictable. If the environment for a web user in the 90’s was a desk, a chair and a room, now it can be anywhere, anytime."


Great insight shared by Sergio Nouvel 



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Mike Donahue's curator insight, February 25, 2016 8:38 AM

The title alone is a great clue about how UX and design need to shift mindset. Lot's of good information in here. I like how Sergio seeks to redefine responsive and keep a sharp focus on context. Good stuff.

ismokuhanen's curator insight, March 22, 2016 8:13 PM

"MOBILITY IS ABOUT THE CONTEXT, NOT THE DEVICE

 

We want to know better the context of our users in order to better satisfy their needs. Obtaining information from them is just the first half of a transaction: users give us information in exchange for value obtained from that information. The way we give back said value to users is by responding.

 

Embracing mobility forces us to think much harder about our users’ environment and try to serve them better by establishing a richer, smarter communication.

 

Increased mobility means that the environment is less and less predictable. If the environment for a web user in the 90’s was a desk, a chair and a room, now it can be anywhere, anytime."


Great insight shared by Sergio Nouvel 



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Gadget Trends That Will Change Our Lives - CES

Gadget Trends That Will Change Our Lives - CES | New Customer - Passenger Experience | Scoop.it
The 2016 International Consumer Electronics Show kicked off, at least for the press, with an analysis of the trends that are driving the tech universe.
Eric_Determined / Eric Silverstein's insight:

Companies attending CES are focused on customer experience, by designing meaningful technologies.


Shawn Dubravac shares 3 key trends to be exhibited during CES:


1) Ambient Sensors

2) Aggregated Learning 

3) Nascent Technologies 


Which gadget are you most interested in?

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CIM Academy's curator insight, January 6, 2016 8:20 AM

Which ones will impact you personally - or, more importantly, which have the potential to disrupt your business?

CIM Academy's curator insight, January 6, 2016 8:20 AM

Which will disrupt your business?

Guillermo Meza's curator insight, January 7, 2016 8:05 PM

Gadget Trends That Will Change Our Lives - CES

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2015 - A Decisive Year For #Mobile Leaders

2015 - A Decisive Year For #Mobile Leaders | New Customer - Passenger Experience | Scoop.it
Mobile reached a tipping point in 2014 as it solidified its position as one of the most disruptive technologies for businesses in decades. Not since the advent of the Internet has a technology forced businesses to rethink completely how they win, serve, and retain customers.
 
Eric_Determined / Eric Silverstein's insight:
"@Forrester believes that, in the future, the new competitive battleground will be the mobile moment. Why? Consumers expect to engage with brands to get any information or service they desire immediately and in context. Today, 18% of US online consumers have this expectation, while 30% are in the midst of a transition to this mobile mind shift. This revolution is taking place quickly across the globe: Forrester forecasts that 42% of the total population globally will own a smartphone by the end of 2015."
 
Do you have a clear mobile strategy on how you intend to win, service and retain customers?
Does your business look at Mobile as just another channel?
With a growing focus on the #wearable market and #IoT, make sure your future is Mobile ready!
If you are looking for a solution to better engage your customers within your mobile environment, reach out, I have the perfect new startup client for you.
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Sue Walsh's curator insight, November 17, 2014 6:09 PM

I think the mobile moment is well and truly upon us. How do we start all thinking (for services and systems) with the customer at the centre and a mobile device in their hand ... rather than making it an add-on to our current systems and services?

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10 Overriding Themes from #SXSW

With thousands of sessions, a packed exhibit hall floor, hundreds of party and networking opportunities, and dozens of ancillary activities, this year’s SXSW...
Eric_Determined / Eric Silverstein's insight:

Businesses are continuously focused on the next trends that may impact their businesses. SXSW is the perfect venue to gain such insight.


Here is a great slideshare with key themes.


Which one do  you see having the biggest impact for you?

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#Wearable gaming is the next big thing, but it must provide a unique interactive experience!

#Wearable gaming is the next big thing, but it must provide a unique interactive experience! | New Customer - Passenger Experience | Scoop.it
SAN FRANCISCO (Reuters) - Wearable computers like Google Glass and the Samsung Galaxy Gear watch may not have caught fire yet, but that hasn't stopped mobile game developers from rushing to create apps...
Eric_Determined / Eric Silverstein's insight:
@MalathiNayak correctly points out: "#Games and #Apps have often popularized new hardware, helping to familiarize consumers with the technology. Rovio's Angry Birds demonstrated the iPhone's easy swipe and touch features, and the card game Solitaire made using the mouse on Microsoft Corp's Windows operating software seem intuitive.

It's early days in wearables, but what are your thoughts over the next 5 to 10 years? Glasses, watches?

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