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Many professionals are turning to social media as a place of trust for their purchasing decisions and it’s no different for the IT industry. IT decision makers have a highly-regarded task of ensuring they recommend the best products and services for their organizations.
Via Lauren Moss, Martin Hombre Hormiga
Educate yourself about the importance of visual information on your website. With infographics, you will gain a lot more traffic for your growing website.
Visual information is processed faster by the brain, with 90% of all the information that we take in is visual. But the thing with visual information is also that unless it’s a really good story or article, people don’t want to read through a whole page of text when he or she could do something else more fun. So, throw in an infographic with visual information, and you’ll have a winner...
Via Lauren Moss, Louise Robinson-Lay
We all have fears—spiders, heights, clowns.
To highlight the fears of creative professionals, creative agency Column Five Media—in collaboration with the social network for creatives The Creative Finder—has created an infographic.
In ‘The Common Phobias of Creatives’, it states that within the office, creative types have a phobia of: PCs, Comic Sans, sterile cube farm environments, internet outages, and hovering helicopter bosses.
When freelancing, creatives fear asking for extensions, asking for payments, getting non-traditional compensations, and never being able to say “no” to a project.
When it comes to dealing with clients, creatives are afraid to get these responses: “I’m not in love with it”; “Let me circulate it around the office”; “Can we make it ‘pop’ more”; “Can we get this ASAP”; “I’ll know it when I see it”; and “This is a good start, but…”.
Creatives, are these truly your fears?
Check out the infographic above.
Online, Digital and Social Media Marketing will be key initiatives for companies in 2013. The importance of building long term brand equity and ROI will be key focuses. Social Strategies to develop targeted campaigns, leverage data and implement emerging technologies and tools will be the drivers for success.
As you are planning for 2013, your business will find itself facing questions concerning the social impact of your business and brand. Winnie Hart and Lorrie Lee from TwinEngine share 13 in 2013 – Social Media Marketing trends that will take flight.
From simple charts to complex maps and infographics, Brian Suda's round-up of the best – and mostly free – tools has everything you need to bring your data to life...
A common question is how to get started with data visualisations. Beyond following blogs, you need to practice – and to practice, you need to understand the tools available. In this article, get introduced to 20 different tools for creating visualisations: from simple charts to complex graphs, maps and infographics. Almost everything here is available for free, and \you may have installed already...
Via Lauren Moss, Dennis Richards, Terheck
The social media industry has revolutionized the online worlds, including the traditional methods to online marketing. Companies and businesses need to develop strategies of their own or they risk behind left in the dust by competitors.
Adeo Internet Marketing published this infographic to show you why modern business needs social media to help revitalize their online business and rise to the top.
Via Lauren Moss, Martin Hombre Hormiga
Excerpted from article:
The “secret” to more sales is as simple as understanding just what your buyer wants (and expects) from your business.
We are all different, but in many instances our brains are prone to react in a similar manner.
Understanding these subtleties in the human mind can help your business find creative ways to ethically move more buyers towards saying “Yes!” to your products or services.
In this Infographic are 10 studies that reveal such insights into the minds of your customers.
1. Setting Minimums Helps Customers Break Through Action
2. Create Better Brand Engagement by Labeling Customers
3. Learn How to Sell to Your 3 Types of Buyers
10. Keep Customers on Their Toes
Curated by Agostino Caniato:
To deepen the points just mentioned read the full article here:http://bit.ly/UbnfAU
Via Agostino Caniato, SwipeZoom, Martin (Marty) Smith, Official AndreasCY
An infographic about how to measure the success of content marketing campaigns.
Content marketing has generated a lot of buzz this year, but how do you measure content marketing success? Based on a survey of over 1000 marketing professionals, here's an infographic from Pardot on how to measure the results of content marketing.
Want to drive engagement and sales from your social media leads? How about increasing conversion rates by 79%? I explain the various steps of developing a social lead scoring program and more in my upcoming book, Stand Out Social Marketing: How to Rise Above the Noise, Differentiate Your Brand, and Build an Outstanding Online Presence.
Explore our infographic above for a three step “how-to” guide on social lead scoring.