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Rescooped by Thomas Faltin from 21st Century Learning and Teaching
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Facebook is tracking what you don’t do on Facebook

Facebook is tracking what you don’t do on Facebook | Digital-News on Scoop.it today | Scoop.it
"Self-censorship" is a problem the company is eager to solve.

Via Gust MEES
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Rescooped by Thomas Faltin from DV8 Digital Marketing Tips and Insight
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8 Ways to Improve Your Facebook Engagement . . .

8 Ways to Improve Your Facebook Engagement  . . . | Digital-News on Scoop.it today | Scoop.it
Facebook Page Engagement: follow these examples of cool Facebook posts to boost engagement on your Facebook Page.

Via David Blundell, Firas Ghunaim
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David Blundell's curator insight, September 18, 2013 10:21 PM

Are you searching for some ideas to improve engagement for your Facebook page? This excellent post from Krista Bunskoek moght give you inspitaion . . .

eProAgi Anderson's curator insight, September 24, 2013 8:09 AM

Use images ... according to Hubspot, you can generate 53% more likes using images vs a post with just text.

 

Learn more about Powerful Facebook Marketing:

http://realproadvisor.com/facebook-marketing/

Rescooped by Thomas Faltin from Startup Revolution
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How To Build a Business Model Like Google, Facebook, Amazon and Apple

How To Build a Business Model Like Google, Facebook, Amazon and Apple | Digital-News on Scoop.it today | Scoop.it

Via Robin Good, Gerrit Bes, Martin (Marty) Smith
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Tom Hood's curator insight, February 22, 2014 10:44 AM

is your next business model a platform?


This great blog post captured by curator Robin Good talks about platforms and the gang of four (Amazon, Google, Apple, and Facebook). 

 

"Today’s dizzying pace of change shows no signs of abating. If anything, it is likely to accelerate. So do everything you can to heed these lessons today, to be as prepared as possible for a vastly different tomorrow."


The ten lessons identified remind me also of the work of Rita McGrath (End of Competitive Advantage) who talks about six key areas in what she calls "The New Strategy Playbook":


1. Continuous Reconfiguration
2. Healthy Disengagement
3. Deft Resource Allocation
4. Innovation Proficiency
5. Discovery Driven Mindset
6. Entrepreneurial Career Management


and also the book, The Power of Pull...

Rescooped by Thomas Faltin from Startup Revolution
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How To Build a Business Model Like Google, Facebook, Amazon and Apple

How To Build a Business Model Like Google, Facebook, Amazon and Apple | Digital-News on Scoop.it today | Scoop.it

Via Robin Good, Gerrit Bes, Martin (Marty) Smith
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Tom Hood's curator insight, February 22, 2014 10:44 AM

is your next business model a platform?


This great blog post captured by curator Robin Good talks about platforms and the gang of four (Amazon, Google, Apple, and Facebook). 

 

"Today’s dizzying pace of change shows no signs of abating. If anything, it is likely to accelerate. So do everything you can to heed these lessons today, to be as prepared as possible for a vastly different tomorrow."


The ten lessons identified remind me also of the work of Rita McGrath (End of Competitive Advantage) who talks about six key areas in what she calls "The New Strategy Playbook":


1. Continuous Reconfiguration
2. Healthy Disengagement
3. Deft Resource Allocation
4. Innovation Proficiency
5. Discovery Driven Mindset
6. Entrepreneurial Career Management


and also the book, The Power of Pull...

Rescooped by Thomas Faltin from Social media and Marketing Spyglass Measurement and Analytics
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Social Media Revolution: Revitalizing Modern Business

Social Media Revolution: Revitalizing Modern Business | Digital-News on Scoop.it today | Scoop.it

The social media industry has revolutionized the online worlds, including the traditional methods to online marketing. Companies and businesses need to develop strategies of their own or they risk behind left in the dust by competitors.

Adeo Internet Marketing published this infographic to show you why modern business needs social media to help revitalize their online business and rise to the top.


Via Lauren Moss, Martin Hombre Hormiga
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Rescooped by Thomas Faltin from SocialMediaDesign
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Facebook Launches Global Pages for Brands

Facebook Launches Global Pages for Brands | Digital-News on Scoop.it today | Scoop.it

What is Global Pages?

Global Pages is a streamlined solution to create a better experience for global businesses and their community on Facebook. Essentially, it creates a central hub, allowing brands to have one global brand identity. Brands will be able to customize their Page’s look and feel for each country or geographic region, while maintaining global metrics such as Likes, People Talking About This, and check-ins.

 

How It Works

Instead of the current multi-page model in which brands have created their own localized solution, they will now have the ability to create local country-specific or regional versions of their pages that will sit within one central hub on Facebook, following a unified naming convention.

 

Brands that follow a Global page model will have the opportunity to localize the following features:

Cover Photos Profile Photo Tab Structure Photos Access to local Facebook Insights data Brand Mailbox Vanity URL Milestones About Section

 

What Does This Mean For Brands?

 

Continue Reading .... 

 


Via Elahe Amani, Jimun Gimm
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Rescooped by Thomas Faltin from Content Curation World
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News Discovery Tools: Get The Fastest Spreading News with NewsWhip

News Discovery Tools: Get The Fastest Spreading News with NewsWhip | Digital-News on Scoop.it today | Scoop.it

Robin Good: NewsWhip is a news discovery service that specializes in bringing you only the fastest spreading news stories on Facebook and Twitter.

 

The news are organized by main geographical areas and by broad key topics, from which you can select your preferred ones.

 

From the official site: "NewsWhip's technology tracks all the news published by about 5,000 English-language sources –about 60,000 news stories each day. It gathers social data for each story – how many shares, likes, tweets and comments it has – at repeated intervals, building a live picture of how popular it is, right now. With this information, it calculates a social speed at which each story is travelling. The process is unique, new, and patent pending."

 

My comments: If you are looking to pick up "trendy" stories across the board or on specific general interest areas NewsWhip may be a great companion. Disappointing if you are looking for quality, in-depth stories in specific niche areas.

Also of interest two tools the company is offering to web publishers:

1) Spike - makes it easy to catch stries that are starting to trend

2) Social Amplifier - exposes your most valuable articles by leveraging your readers preferences via Facebook and Twitter

 

More info: http://www.newswhip.com/About

 

Try it out now: http://www.newswhip.com/

 

 

 


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So entfernen Sie peinliche Informationen aus dem Web

So entfernen Sie peinliche Informationen aus dem Web | Digital-News on Scoop.it today | Scoop.it
Facebook, Twitter, Youtube oder Internet-Foren – einmal nicht aufgepasst und schon steht ein peinlicher Eintrag online, den man unbedingt wieder entfernen möchte.
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Facebook, Google+ und Co.: Nutzer werden laut Studie immer unsozialer - News - gulli.com

Facebook, Google+ und Co.: Nutzer werden laut Studie immer unsozialer - News - gulli.com | Digital-News on Scoop.it today | Scoop.it
Geht es nach einer Studie des PEW-Instituts gehen Nutzer sozialer Netzwerke längst nicht mehr so leichtfertig mit ihren Daten um, wie zunächst angenommen.
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Rescooped by Thomas Faltin from Digital Marketing
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The Four Basic Online Marketing Options You Should Know About -

The Four Basic Online Marketing Options You Should Know About - | Digital-News on Scoop.it today | Scoop.it
There are many, many online marketing tactics your business can use, but all of those tactics fit into four basic online marketing categories.

Via Bigfoot Digital
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Rescooped by Thomas Faltin from New Android Apps
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Norton Mobile Insight Discovers Facebook Privacy Leak

Norton Mobile Insight Discovers Facebook Privacy Leak | Digital-News on Scoop.it today | Scoop.it
Today we released a new version of Norton Mobile Security for Android devices that contains our new Norton Mobile Insight technology.

Via Chris Ward
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Chris Ward's curator insight, June 28, 2013 10:40 PM

Yet another Facebook privacy breach 

Rescooped by Thomas Faltin from An Eye on New Media
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How to Change Your Facebook Relationship Status Without Alerting Friends

How to Change Your Facebook Relationship Status Without Alerting Friends | Digital-News on Scoop.it today | Scoop.it
Changing your Facebook status from "In a Relationship" to "Single" has become as much a part of the breakup ritual as eating a pint of Ben & Jerry's, getting a dramatic haircut ...

Via Ken Morrison
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Ken Morrison's curator insight, March 19, 2013 6:54 AM

It appears that there is now a way to make your relationship changes private.  

Rescooped by Thomas Faltin from Social media and Marketing Spyglass Measurement and Analytics
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Why You Need to Build Your Brand Online [infographic]

Why You Need to Build Your Brand Online [infographic] | Digital-News on Scoop.it today | Scoop.it

The Internet offers so many more possibilities for small businesses than ever before. The online marketing opportunities are limitless, and it can be done with the social networks that you use everyday.

 

So, 'Why Build Your Brand Online?' The answer is simple, because that’s where everyone is. People are going to look for information about your business all hours of the day, everyday. Give your customers the opportunity to see your brand and message at all times. Let them develop a loyalty to your business via the Internet, and the increased opportunities for revenue rewards will likely soon follow.
By developing your brand online, you are able to use a vast array of measurement tools to get to know your audience. You can see what messages, and which types of media get the most responses from your customers, as well as, what times of the day get the most activity from your Facebook Fans and hits on your website. From these measurements, not only can you better brand your message based on your customers, but you can give them the voice to support your business to others. Tailoring your message to your customers is vital to building your online brand.

Learn more about online branding and more tips for business development through social media at the article link...


Via Lauren Moss, Martin Hombre Hormiga
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Rescooped by Thomas Faltin from Social media and Marketing Spyglass Measurement and Analytics
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Why Sales on Social Media Will Be Huge By 2015 [INFOGRAPHIC]

Why Sales on Social Media Will Be Huge By 2015 [INFOGRAPHIC] | Digital-News on Scoop.it today | Scoop.it

Shopping on social media may not be big right now, but by 2015, it's expected to explode...

A new infographic by has found that “social commerce sales are expected to bring in $30 billion each year by 2015, with half of web sales to occur through social media,” writes Samantha Murphy of Mashable. Currently, one in three small businesses use Facebook, while there are over 42 million fan pages on Facebook. Seventeen percent of those sell products on the pages.

Facebook fans are 79 percent more likely than a non-fan to purchase a product, and 74 percent of fans are more likely to recommend a company or product. The social media site also drives 26 percent of referral traffic to company websites. Right now ”20 percent of shoppers prefer to purchase products via Facebook than the brand’s website”— and that number is expected to climb.


Via Lauren Moss, Martin Hombre Hormiga
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Sandra V. Barbosa's comment, November 21, 2012 6:56 PM
Thanks.
Rescooped by Thomas Faltin from The 21st Century
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5 Fun Ways to Use Facebook in Your Lesson Plans and Teaching | Emerging Education Technology

5 Fun Ways to Use Facebook in Your Lesson Plans and Teaching | Emerging Education Technology | Digital-News on Scoop.it today | Scoop.it
The most popular site on the Internet can be leveraged in the classroom in engaging and useful ways.

Via Dr. Susan Bainbridge
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Rescooped by Thomas Faltin from An Eye on New Media
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Top Tech Trends & People of 2012 (Focus on New Media Communications)

Here is the textbook that I created/curated for teaching my New Media Technology class during the Spring semester of 2012 at Hannam University's Linton Global College. I took great effort to give credit where it is due. I aimed to show my students how they could access enough free info on the web that was of equal or greater value than the wonderful information found in expensive textbooks. Feel free to share and please support the true authors of this book in any way you can (money, likes, blog comments, links, etc.) I am simply the currator of this content.

If you would like a free tablet-friendly PDF file, just email me at kenmorrison30 @ yahoo.com (no spaces)

 

P.S. There are some typos and honest mistakes in this textbook, but I am comfortable sharing it as is. I am excited to redesign it for next semester.

Ken


Via Ken Morrison
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ben bernard's comment, January 9, 2013 11:37 PM
thanks ! http://www.scoop.it/t/direct-marketing-services my newly made scoop.it :)
Linda Alexander's curator insight, January 17, 2013 11:23 PM

This is a course created by fellow curator Ken Morrison.  It contains enough information on social media that everyone will find something of interest.  Thanks for sharing, Ken!

Toni Plourde's comment, February 1, 2013 2:47 PM
Thanks for the PDF ! It's great!
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Google+ greift Facebook an: Die Kampagne von Kolle Rebbe

Google+ greift Facebook an: Die Kampagne von Kolle Rebbe | Digital-News on Scoop.it today | Scoop.it
Zur Cebit startet Google Werbemaßnahmen im Fernsehen, Kino, Print und Internet. Das Ziel: die Position des eigenen Sozialen Netzwerks Google+ gegenüber von Facebook zu stärken und Nutzer abspenstig...
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