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Maximizing Marketing Data: Turning Immediacy Into Impact

Maximizing Marketing Data: Turning Immediacy Into Impact | Digital-News on Scoop.it today | Scoop.it
Businesses today are infusing their brand presence into every corner of the media and marketing landscapes.
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Using Google Analytics To Measure Content Marketing

Using Google Analytics To Measure Content Marketing | Digital-News on Scoop.it today | Scoop.it
When it comes to developing content marketing strategies, the plans created and tactics used are only as good as the results produced.
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Media Buyers and Sellers Talk Industry Trends for 2014

Media Buyers and Sellers Talk Industry Trends for 2014 | Digital-News on Scoop.it today | Scoop.it
Both sides tackled the evolving relationship between advertisers and media brands at min’s roundtable.
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How Record Labels Must Adapt Their Online Marketing Strategy in 2014

How Record Labels Must Adapt Their Online Marketing Strategy in 2014 | Digital-News on Scoop.it today | Scoop.it
The role of record labels has been questioned for some time. With a heritage in producing records, it’s been hard for labels to adapt to the double whammy of diminishing production costs and recorded music revenues.
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Jean Lorenzo's curator insight, January 19, 2014 7:41 PM

Giving content away for free can be beneficial because it will expose you to a broader audience than those who will pay for it. At the same time, it might be hard for an artist to give away something they have poured their souls into.

Adonis Thedemigod's curator insight, July 20, 2014 6:00 PM

This Marcus Taylor written article refers to ways that record labels can change their strategy and make a profitable return in the long run as well as being a model where artist want to go because of fair treatment. The solutions discussed in this article are eye-opening in that they provide a seemingly simple solution to a difficult struggle.

 

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Man Puts On A Pink Tutu And Travels The World To Bring A Smile To His Wife Fighting Breast Cancer

Man Puts On A Pink Tutu And Travels The World To Bring A Smile To His Wife Fighting Breast Cancer | Digital-News on Scoop.it today | Scoop.it
You might scratch your head when you see these photos and think “Why is that guy wearing a pink tutu?” The answer is, in equal parts, ridiculous and heartwarming. You see, this is Bob Carey. Bob’s wife has cancer.
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IRAN: American Policies Seen As Thoughtlessly Reckless

IRAN: American Policies Seen As Thoughtlessly Reckless | Digital-News on Scoop.it today | Scoop.it
December 16, 2013: Despite the fact that the interim agreement with the rest of the world to negotiate about removing Iranian sanctions explicitly states that nearly all the sanctions continue until a final deal is agreed to, Iran is t...
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LEADERSHIP: Why Arab Spring Led To A Long Hot Summer

LEADERSHIP: Why Arab Spring Led To A Long Hot Summer | Digital-News on Scoop.it today | Scoop.it
December 16, 2013: The Arab Spring uprisings that began throughout the Arab world at the beginning of 2011 did not work out as many had hoped Several nasty dictatorships were overthrown, but there were more corrupt and inept leaders to replace...
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The Age Of Twitter ‘Con’tests

The Age Of Twitter ‘Con’tests | Digital-News on Scoop.it today | Scoop.it
Twitter has picked up quite a pace and engineered serious interest in the past year.
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How Upcoming Movies are Using Social Media for Their Marketing

How Upcoming Movies are Using Social Media for Their Marketing | Digital-News on Scoop.it today | Scoop.it
Building hype and creating a buzz around a movie release has been, and will remain the order of the day while movies are made. However, pre-release promotions are becoming more and more interactive and social.
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Twitter Users Become Each Others Secret Santa Without Even Knowing Them *Slow Clap*

Twitter Users Become Each Others Secret Santa Without Even Knowing Them *Slow Clap* | Digital-News on Scoop.it today | Scoop.it
With the scent of cinnamon and cookies in the air, you know Christmas is just around the corner.
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10 Link Building Strategies for The Post Holiday Slump - Business 2 Community

10 Link Building Strategies for The Post Holiday Slump - Business 2 Community | Digital-News on Scoop.it today | Scoop.it
10 Link Building Strategies for The Post Holiday Slump Business 2 Community I've written about this link building strategy we offer to clients quite a bit, you can find a guide to discovering unlinked brand mentions featured on Moz from October to...
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Men's Lust For Female Nudity Used to Promote Fashion Brand Across Social Media

Men's Lust For Female Nudity Used to Promote Fashion Brand Across Social Media | Digital-News on Scoop.it today | Scoop.it
Sometimes the solution to a marketing problem is staring you right in the face but for some reason you can't seem to bring it to life. Fred & Farid Shanghai, however, saw the solution.
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Automatically resize program windows to select parameters

Automatically resize program windows to select parameters | Digital-News on Scoop.it today | Scoop.it
It sometimes feels random how program windows are rendered on the screen when you start them on a Windows PC.
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Get To Know: Cohn & Wolfe’s Executive Vice President & Digital Innovation Group Leader

Get To Know: Cohn & Wolfe’s Executive Vice President & Digital Innovation Group Leader | Digital-News on Scoop.it today | Scoop.it
Brooke Hovey is an executive vice president at Cohn & Wolfe, where she leads the public relations firm’s Digital Innovation Group for the Americas.
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Reader’s Digest Redesigns

Reader’s Digest Redesigns | Digital-News on Scoop.it today | Scoop.it
Its second bankruptcy now behind it, RDA Holding Co. is entering a new phase. CEO Robert Guth is putting his stamp on the company's flagship brand, Reader's Digest, with a redesign and changes to the business model.
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Master Marketing On The Internet With These Tips

Master Marketing On The Internet With These Tips | Digital-News on Scoop.it today | Scoop.it
How do you handle affiliate marketing? Are you the type to make the most of it and learn everything you can to push your business forward? You can find many great sources of information on internet marketing, including books, websites and videos.
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INK2013: Scott Cook on “The Power of Experimentation”

INK2013: Scott Cook on “The Power of Experimentation” | Digital-News on Scoop.it today | Scoop.it
INK, TED’s annual partner conference in India, brings together thinkers from around the world to learn from each other and fuel innovation.
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PHOTO: Operation Christmas Drop 2013

PHOTO: Operation Christmas Drop 2013 | Digital-News on Scoop.it today | Scoop.it
Posted 12/15/2013Packages make their way to the shore of Kayangel Island during an Operation Christmas Drop mission over the Pacific Ocean Dec.
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SUBMARINES: Trying To Measure The Value Of SSNs

SUBMARINES: Trying To Measure The Value Of SSNs | Digital-News on Scoop.it today | Scoop.it
December 16, 2013: Modern diesel electric subs cost 60-85 percent less than nuclear subs and are known to be more difficult to detect in coastal waters and sometimes even on the high seas Yet all major navies want the nukes It’s all abou...
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ATTRITION: The Red Army Dies From The Cool

ATTRITION: The Red Army Dies From The Cool | Digital-News on Scoop.it today | Scoop.it
December 16, 2013: Over the last decade the Russian government has been under growing pressure to get rid of conscription Unable to do that because so few people are willing to join the military (even at competitive pay rates), the government h...
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[Report] What Influences the Choices and Aspirations of Urban Young Indians?

[Report] What Influences the Choices and Aspirations of Urban Young Indians? | Digital-News on Scoop.it today | Scoop.it
As India is set to become the youngest country by 2020, it becomes unforgivable for brands, right from beers to banks, to neglect this vital and powerful segment of our nation – the Youth.
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Social Media Platform Feature: Talenthouse India – The Largest Platform for Creative Collaborations

Social Media Platform Feature: Talenthouse India – The Largest Platform for Creative Collaborations | Digital-News on Scoop.it today | Scoop.it
Who are we?
Talenthouse India, based in Mumbai, is the largest platform for creative collaborations, and is a joint venture between Talenthouse US and Reliance Big Entertainment Pvt Ltd.
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10 Best Link Building Companies in Singapore Disclosed by topseos.sg for ... - PR Web (press release)

10 Best Link Building Companies in Singapore Disclosed by topseos.sg for ... - PR Web (press release) | Digital-News on Scoop.it today | Scoop.it
10 Best Link Building Companies in Singapore Disclosed by topseos.sg for ...
PR Web (press release)
topseos.sg has named the best link building consultants in Singapore in the web marketing industry for the month of December 2013.
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Britney Spears Purfume: Ad or Heartfelt Emotion?

Britney Spears Purfume: Ad or Heartfelt Emotion? | Digital-News on Scoop.it today | Scoop.it
We haven't written about Brittany Spears in years. There was a time she dominated the pages of Adrants. Both because she was very active as a spokeswoman for many brands and because, well, we always had a thing for Britney.
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The Martin Agency's Mike Hughes Dies at 65

The Martin Agency's Mike Hughes Dies at 65 | Digital-News on Scoop.it today | Scoop.it
Very sad news in adland this morning. The Martin Agency President Mike Hughes died Sunday at age 65 after a battle with lung cancer. He was diagnosed 16 years ago.
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