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A handy guide to optimize your strategy on 11 social media sites (Infographic)

A handy guide to optimize your strategy on 11 social media sites (Infographic) | Digital-News on Scoop.it today | Scoop.it
When it comes to your social media strategy, you should never put all your eggs in the Facebook's basket. A lot of your audience may be there, but recent events have proven that the social network may not be a viable option for businesses with small wallets.
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Lloyd Barrett, Founder Of Expert Answers – 1000% Increase In Users (In Just 18 Months)

Lloyd Barrett, Founder Of Expert Answers – 1000% Increase In Users (In Just 18 Months) | Digital-News on Scoop.it today | Scoop.it
Building a business plan off of the idea that most people would kill to have a relative or close family friend with a law background. Not to get out of jail or anything, but more for the smaller questions, that would only take a few minutes to answer but aren't worth paying 200 bucks for. Lloyd Barrett...
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How Leila Janah Is Redirecting A $200B+ Industry: Anatomy Of Success

How Leila Janah Is Redirecting A $200B+ Industry: Anatomy Of Success | Digital-News on Scoop.it today | Scoop.it
Leila Janah has a dream of every Fortune 1000 company pledging to devote 1% of their outsourcing budget to people in need. Is this a grand humanitarian vision to have? Absolutely. As you might suppose, Leila is the founder of a non-profit whose efforts mirror her dream. What might surprise you is to...
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Boston Case Study: VC Firms Getting More Confident With Investments In Biotech

Boston Case Study: VC Firms Getting More Confident With Investments In Biotech | Digital-News on Scoop.it today | Scoop.it
Boston has been considered one of the major startup hubs for a while now (even people outside of Boston say so... I swear). So it could be argued that it has potential to serve as a representative case-study for trends within the industry. A city made famous for costume tea parties and an accent that...
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Go-Go-Gadget Print! 3DaGoGo Looks To End 3D Mishaps

Go-Go-Gadget Print! 3DaGoGo Looks To End 3D Mishaps | Digital-News on Scoop.it today | Scoop.it
The 3D printing industry has been heralded with borderline ridiculous fanfare and anticipation. The potential is truly exciting, but... before the economy is revolutionized and saved – before we’re all printing replacement shoes and organs in our home office – there is work to be done. Drew Taylor, CEO and...
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Secret: Wait What… Social Media Without Self-Aggrandizement?

Secret: Wait What… Social Media Without Self-Aggrandizement? | Digital-News on Scoop.it today | Scoop.it
Most of the material we write about social media apps centers on how crucial they are for creating a brand for yourself. There's no doubt that branding is and should be a priority for people in practically every industry but are we limiting ourselves by tying personal branding and identity with social...
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14 Tips for Running Employee Trial Periods

14 Tips for Running Employee Trial Periods | Digital-News on Scoop.it today | Scoop.it
Bring new people in on a contingent basis for myriad reasons, the most important being your cost-to-benefit ratio. Give a potential hire a specific deliverable and problem to work on, and have him do so in your office or around your team. Make hiring a team effort, and make sure that no one gets hired...
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How To Assess Your Strengths And Weaknesses Before You Start Up

How To Assess Your Strengths And Weaknesses Before You Start Up | Digital-News on Scoop.it today | Scoop.it
Maybe you are just thinking of starting a business. Or perhaps you have already begun, but are quickly realizing you can’t do everything yourself. If either of these scenarios sounds familiar, I’d like to share with you a great approach I’ve discovered for soliciting honest opinions without stepping...
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PlaceIt: Awesome Screenshot App, Ridiculous Pricing - Marketing Technology Blog

PlaceIt: Awesome Screenshot App, Ridiculous Pricing - Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
PlaceIt: Awesome Screenshot App, Ridiculous Pricing by Douglas Karr on Marketing Technology Blog
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Feedbag.io: A Super Lightweight Design Collaboration Tool - Marketing Technology Blog

Feedbag.io: A Super Lightweight Design Collaboration Tool - Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
Feedbag.io: A Super Lightweight Design Collaboration Tool by Douglas Karr on Marketing Technology Blog
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Introhive: Plan, Sell and Retain with Social Selling - Marketing Technology Blog

Introhive: Plan, Sell and Retain with Social Selling - Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
Introhive: Plan, Sell and Retain with Social Selling by Douglas Karr on Marketing Technology Blog
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Infographic: The Social Marketing Potential of Snapchat - Marketing Technology Blog

Infographic: The Social Marketing Potential of Snapchat - Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
Best practices to leverage Snapchat for social marketing, which brands have done it successfully, and the best demographics to target.
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Infographic: 10 Steps to Managing Crisis Communications - Marketing Technology Blog

Infographic: 10 Steps to Managing Crisis Communications - Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
Infographic: 10 Steps to Managing Crisis Communications by Jenn Lisak on Marketing Technology Blog
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How Cause Marketing Can Make A Difference

How Cause Marketing Can Make A Difference | Digital-News on Scoop.it today | Scoop.it
Companies are always trying to generate more business and attract new customers. Meanwhile, some titans of industry build a second career by giving back to the society that made them successful. Both strategies take a lot of work, which may be one reason why cause marketing has become so popular. Many…
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4 Lessons In Scaling Your Startup

4 Lessons In Scaling Your Startup | Digital-News on Scoop.it today | Scoop.it
My startup experience began in college at what ended up becoming a very successful company. After graduating, I moved on to a corporate role at IBM. As I learned the ropes at an established company, I continued investing and advising startups on the side. Finally, two years ago, I founded my latest company...
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11 Social Media Mistakes Business Owners Make

11 Social Media Mistakes Business Owners Make | Digital-News on Scoop.it today | Scoop.it
Too many business owners jump into social media without a plan or the resources to maintain an active and productive conversation within their community of customers, prospects and employees. Social media is not a “set it and forget it” medium. It's better to not participate than to participate poorly...
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7 Startups That Are Changing Media For Good

7 Startups That Are Changing Media For Good | Digital-News on Scoop.it today | Scoop.it
The past five months have been grueling as my team and I at MADE have stumbled along what I’ve come to know as “the drunken walk of the entrepreneur.” We’ve prototyped, iterated, focused, unfocused, re-focused and pivoted. We’ve lost sleep, gained weight, and struggled to find housing in San Francisco’s…
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8 Legal Documents Every Startup Needs

8 Legal Documents Every Startup Needs | Digital-News on Scoop.it today | Scoop.it
A company’s bylaws provide the legal backbone for how it operates. If your company does not have bylaws in place, the state statutes will control how the company is run. It is much better for business owners to strategically think through how they would like their companies to operate than to rely on...
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LawDeal: Giving Power Back To The People (Not The Lawyers)

LawDeal: Giving Power Back To The People (Not The Lawyers) | Digital-News on Scoop.it today | Scoop.it
Tom Martin is a rare breed of lawyer. He went to Yale and UCLA, (which sure are impressive in their own right), but what really sets him apart from more stereotypical lawyers is his drive to tear down some of the barriers that prevent everyday people from taking care of simple legal issues. There...
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InfographicDirectory.com.au: Making Info Down Under Visible

InfographicDirectory.com.au: Making Info Down Under Visible | Digital-News on Scoop.it today | Scoop.it
To understand the problem that most human beings have processing information, think about Bill Clinton. The man possesses a vast trove of information – facts, figures, personal experience, historical knowledge. He speaks lucidly and compellingly on nearly any subject. And he speaks on every subject. For a...
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Noticed: Remembering The People Known As Your Contacts [Beta-Mined]

Noticed: Remembering The People Known As Your Contacts [Beta-Mined] | Digital-News on Scoop.it today | Scoop.it
Scenario. Meet Jen and Jennifer who work at the same company during a social function. Three days later, invite Jen – who you’re romantically interested in – to lunch. Jennifer shows up at the restaurant, of course, because you’ve jumbled contact information. Understandable, but also preventable. Now smile...
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Armature: Wireframing Extension For Illustrator CC / CS5+ - Marketing Technology Blog

Armature: Wireframing Extension For Illustrator CC / CS5+ - Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
Armature: Wireframing Extension For Illustrator CC / CS5+ by Douglas Karr on Marketing Technology Blog
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Infographic: B2B Marketing Guide to Drive Sales Results - Marketing Technology Blog

Infographic: B2B Marketing Guide to Drive Sales Results - Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
Infographic: B2B Marketing Guide to Drive Sales Results by Douglas Karr on Marketing Technology Blog
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Improvely: Detect, Block and Deter Click Fraud - Marketing Technology Blog

Improvely: Detect, Block and Deter Click Fraud - Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
Improvely: Detect, Block and Deter Click Fraud by Douglas Karr on Marketing Technology Blog
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Contactually: Maximize Your Network ROI - Marketing Technology Blog

Contactually: Maximize Your Network ROI - Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
Contactually: Maximize Your Network ROI by Douglas Karr on Marketing Technology Blog
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