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The Tipping Point: 10 Quotes by Malcolm Gladwell

The Tipping Point: 10 Quotes by Malcolm Gladwell | Digital-News on Scoop.it today | Scoop.it
Malcolm Gladwell, considered to be by the Time Magazine one of the 100 most influential people, is a Canadian journalist based in New York, that is  famous
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Facebook Emails HasOffers Users, Suggests Ad-X, AppsFlyer As Alternatives - AllFacebook

Facebook Emails HasOffers Users, Suggests Ad-X, AppsFlyer As Alternatives - AllFacebook | Digital-News on Scoop.it today | Scoop.it
In the wake of Facebook’s dismissal of attribution analytics provider HasOffers and mobile analytics provider Kontagent from its mobile measurement partner program, the social network is sending emails to HasOffers users, recommending Ad-X and AppsFlyer as potential replacements.
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What is the Perfect YouTube Ad Length?

What is the Perfect YouTube Ad Length? | Digital-News on Scoop.it today | Scoop.it
Over at Econsultancy there is an article about the perfect YouTube ad length, pointing to a study by Unruly Media. But it makes the same mistake as most other studies. They are comparing the total length of an ad with various metrics.
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Share the Love with a Shared Pinterest Board

Share the Love with a Shared Pinterest Board | Digital-News on Scoop.it today | Scoop.it
One of the most popular modes of marketing these days is the use of online applications, such as Pinterest. A vast majority of today’s population is familiar with Pinterest; the application boasts ...
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5 Ways To Weed Out The Wrong Candidates

5 Ways To Weed Out The Wrong Candidates | Digital-News on Scoop.it today | Scoop.it
Are you in the process of hiring more employees for your company? Recruiting and interviewing candidates is a long and tedious process, but if you can perfect the hiring formula, your business can flourish and enjoy unprecedented success. They say that 80 percent of the work gets done by 20 percent...
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Sean Callahan: Sometimes Corporate Content Supersedes Journalism | Kapost Content Marketeer

Sean Callahan: Sometimes Corporate Content Supersedes Journalism | Kapost Content Marketeer | Digital-News on Scoop.it today | Scoop.it
Chronicling the Content Marketing Revolution
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"Real" Sustainability: The New Disruptors

"Real" Sustainability: The New Disruptors | Digital-News on Scoop.it today | Scoop.it
'
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It Just Got Easier for Companies to Invest in Nature

It Just Got Easier for Companies to Invest in Nature | Digital-News on Scoop.it today | Scoop.it
A new tool can help businesses make smarter decisions about natural capital.
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Seven Problems Your Inbox Can Solve

Seven Problems Your Inbox Can Solve | Digital-News on Scoop.it today | Scoop.it
If it's set up right.
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Branding and Owned Media | Social Media Today

Branding and Owned Media | Social Media Today | Digital-News on Scoop.it today | Scoop.it
In a world where search, social and content are changing at breakneck speeds, how do we put more eyeballs on our brand content?
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5 Reasons NoFollow Links Are Good Enough For Us | Social Media Today

5 Reasons NoFollow Links Are Good Enough For Us | Social Media Today | Digital-News on Scoop.it today | Scoop.it
NoFollow shouldn’t be a significant problem if you’re guest posting or performing any other sort of link building. Here's why.
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Social Media Strategy for Credibility | Social Media Today

Social Media Strategy for Credibility | Social Media Today | Digital-News on Scoop.it today | Scoop.it
One of the most important ways businesses can build credibility online is by viewing their social media strategy as a means to educate potential clients. Here are some ideas for building credibility in your field.
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Paid Social Media is No Longer an Option | Social Media Today

Paid Social Media is No Longer an Option | Social Media Today | Digital-News on Scoop.it today | Scoop.it
How does your business use Twitter Advertising to gain more followers, promote an event, drive more traffic to your website, sell more products/services or grow its email marketing list? Well, we’re glad you asked. Our latest social media marketing blog post will get your business started with Twitter ads and offer a few tips.
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Smart Cities and Internet of Things - IBM and AT&T Partnership

Smart Cities and Internet of Things - IBM and AT&T Partnership | Digital-News on Scoop.it today | Scoop.it
Its kind of hard to avoid not hearing about the “Internet of Things. The growing number of everyday consumer and enterprise devices that will soon be conne
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Gifts Sales Category Added To Reports In Facebook’s Ads Manager, But Why? - AllFacebook

Gifts Sales Category Added To Reports In Facebook’s Ads Manager, But Why? - AllFacebook | Digital-News on Scoop.it today | Scoop.it
Facebook added a gift sales category to the reports from its Ads Manager, which it defined as, “The number of gifts you sold on Facebook as result of your ad.”
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Need New Customers? Get Happy Employees | B2B Marketing Insider

Need New Customers? Get Happy Employees | B2B Marketing Insider | Digital-News on Scoop.it today | Scoop.it
According to Gallup's "State of The Global Workplace" report, only 13% employees around the world are actively engaged in their jobs, finding satisfaction
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Uphandle: The New Tool In Branding

Uphandle: The New Tool In Branding | Digital-News on Scoop.it today | Scoop.it
Blogging has come a long way from the dark creepy dorm rooms it started in. What started off as a new form of journaling (because seriously what's cooler than keeping a journal?) has grown into a force that governments, social movements, and companies can't ignore. The amount of information we get..
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Alex Kline, Teenage Recruiting Phenom: Anatomy of Success

Alex Kline, Teenage Recruiting Phenom: Anatomy of Success | Digital-News on Scoop.it today | Scoop.it
Having twice made the Forbes 30 Under 30 list, Alex Kline, if it were his style, might rightly wonder, “What about 20 Under 20? 15 Under 15?” While most kids his age were busy studying and thinking about where they might go to college, Alex was paying attention to where high school basketball players...
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Complying with Supply Chain Transparency: Underlying Issues Lead to Regulation Backlash

Complying with Supply Chain Transparency: Underlying Issues Lead to Regulation Backlash | Digital-News on Scoop.it today | Scoop.it
'Complying with Supply Chain Transparency: Underlying Issues Lead to Regulation Backlash' blog post by Kelly Eisenhardt.
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Understanding the Copyright Wars: Aereo, Google, and GoldieBlox

Understanding the Copyright Wars: Aereo, Google, and GoldieBlox | Digital-News on Scoop.it today | Scoop.it
Remember, fair use includes commercial use.
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A Messy Environment Makes It Harder for You to Focus on a Task

A Messy Environment Makes It Harder for You to Focus on a Task | Digital-News on Scoop.it today | Scoop.it
A disorganized environment appears to threaten people’s sense of personal control and thus depletes their ability to regulate themselves.
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Strategy: Search, Content Marketing, and Sales Funnel | Social Media Today

Strategy: Search, Content Marketing, and Sales Funnel | Social Media Today | Digital-News on Scoop.it today | Scoop.it
While there are some technical details that can help you in the world of online marketing, the reality is that 90% of attracting and converting prospects comes down to three basic components.
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The Rise of the Selfie and Content Marketing | Social Media Today

The Rise of the Selfie and Content Marketing | Social Media Today | Digital-News on Scoop.it today | Scoop.it
What does the selfie have to do with us content marketers? Plenty. Here are a few steps to get your own selfie campaign started.
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Nimble Helps You Build and Maintain Your Social Capital | Social Media Today

Nimble Helps You Build and Maintain Your Social Capital | Social Media Today | Digital-News on Scoop.it today | Scoop.it
“Personal branding is the key to your professional success, and we believe that your relationships make or break your business success,” says Eric Quanstrom, CMO/VP of Marketing and Sales of the leading social relationship management software. “Nimble transforms who you know into how you grow."
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3 Things I’d Like to See as a Marketer | Social Media Today

3 Things I’d Like to See as a Marketer | Social Media Today | Digital-News on Scoop.it today | Scoop.it
Sometimes when you are a marketer out in the real world, it’s hard not to see things from a marketing eye. If I see a business website is generating a WordPress error, I shake my head in dismay and resist the urge to seek out their email and tell them that a plugin went rogue.
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