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Big data security context

Big data security context | Digital-News on Scoop.it today | Scoop.it
Cyber attacks have grater range than a jet fighter or ICBM, regardless of whether they're perpetrated by nation-states, cyber criminals or activists. To address this issue, organizations are trying to optimize their use of big data security by letting the machines do the heavy lifting and allowing the humans to manage by exception.
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Add Flavor To Your Content Marketing With These 5 Visual Elements

Add Flavor To Your Content Marketing With These 5 Visual Elements | Digital-News on Scoop.it today | Scoop.it
Many businesses deploy great content marketing, but it is extremely boring to read, so it doesn’t receive the attention that it truly deserves. It is important to make sure that your content is pac…
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topseos.com Selects Web Talent Marketing as the Best Digital Marketing Company for April 2014

topseos.com Selects Web Talent Marketing as the Best Digital Marketing Company for April 2014 | Digital-News on Scoop.it today | Scoop.it
(PRWEB) April 16, 2014 -- topseos.com reveals Web Talent Marketing as the best digital marketing company for April 2014.
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Using Infographics to Deliver Your Message

Using Infographics to Deliver Your Message | Digital-News on Scoop.it today | Scoop.it
Why have Infographics gained so much popularity over the last few years? The answer is because they visually represent a great deal of data in a way that is easy for us to understand and remember. Th…
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Get Serious About Your Brand's Mobile Presence

Mobile gives brands a significant opportunity to reach consumers on the go, but many haven’t been able to figure out the right way to deliver a quality mobile experience. A poorly designed mobile site can create a disjointed, confusing and cluttered experience which doesn’t foster brand loyalty or drive sales -- all important goals for brand marketers. It’s not just about creating a great desktop website and squeezing that onto a smaller screen. Brands need to think about mobil Topic: Customer Experience.
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The Young Turks Get $4M In Funding To Expand Their Reach

The Young Turks Get $4M In Funding To Expand Their Reach | Digital-News on Scoop.it today | Scoop.it
The popular progressive internet show The Young Turks, received $4 million in funding, with aims to expand to new platforms. The funding came from former Louisiana Governor Buddy Roemer.
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Chrome Remote Desktop for Android hands-on

Chrome Remote Desktop for Android hands-on | Digital-News on Scoop.it today | Scoop.it
While we’re not attempting to suggest that the Android version of Chrome Remote Desktop is perfect right off the bat, it is pretty ...
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Why You Suddenly Lost All Those Google+ Followers

Why You Suddenly Lost All Those Google+ Followers | Digital-News on Scoop.it today | Scoop.it
On March 25, many Google+ brand accounts noticed a big dip in followers displayed on profile pages. In fact, Marketing Land decreased by 20%, even Search Engine Land decreased by 40%. Initially some have thought that this was a “spring cleaning” of spammy Google+ accounts following profiles pages; however, it’s really pulling out the followers […]
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You Need More Than Just Google Analytics To Succeed Online

You Need More Than Just Google Analytics To Succeed Online | Digital-News on Scoop.it today | Scoop.it
If you want your online business and campaigns to succeed, Google Analytics will not meet all of your measurement needs. That may seem like crazy thinking because GA has a huge array of capabilities. However, there are many areas where we have better tools for understanding visitor behavior such as interaction, user sentiment and impact […]
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Reading Keywords' Future In Interactive Marketing

Reading Keywords' Future In Interactive Marketing | Digital-News on Scoop.it today | Scoop.it
If you think keywords have any place in the next-generation, digital marketing world, you’d be mistaken. If you haven’t taken notice of recent announcements about keyword restrictions, you really should take a minute or two and have a look. Right now, Google is moving away from providing third parties with the depth of data it […]
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Ubisoft 'Exploits' Your Online Profile To Tout New Game

Ubisoft 'Exploits' Your Online Profile To Tout New Game | Digital-News on Scoop.it today | Scoop.it
If you’ve ever taken a moment to sit down and give long, hard thought to all the information you’ve placed in the cloud since the dawn of the internet, you’d probably end up like one of those mental patients in American Horror Story Asylum. It’s kind of scary the trust we place in the intertubes. […]
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Content Marketing Haters Gonna Hate (And Why They’re Wrong)

Content Marketing Haters Gonna Hate (And Why They’re Wrong) | Digital-News on Scoop.it today | Scoop.it
When something gets big enough to attract a great deal of media coverage and conversation, it’s inevitable that not all the attention will be positive. Take Justin Bieber. Or Miley Cyrus. Both have detractors as vocal and as passionate as their fans. Content marketing is certainly no teen idol, but as interest in the topic […]
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Three Steps To An ‘Unbound’ Content Marketing Strategy

Three Steps To An ‘Unbound’ Content Marketing Strategy | Digital-News on Scoop.it today | Scoop.it
Inbound or outbound marketing? It comes up in almost every campaign kick-off or strategy brainstorm. But it’s the wrong question at the wrong time. The lines between inbound and outbound marketing …
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Do You Have The 'Stickability' To Be A Successful Entrepreneur?

Do You Have The 'Stickability' To Be A Successful Entrepreneur? | Digital-News on Scoop.it today | Scoop.it
It's no secret that successful entrepreneurs have something special that sets them apart from just the dabblers and hobbyists, but exactly what is it that’s different? Every business venture runs into obstacles, challenges, and setbacks. Sometimes they come from the outside world, and sometimes they come from inside the organization or [...]
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Dear US Airways: Good Call Keeping Your Social Media Person

Dear US Airways: Good Call Keeping Your Social Media Person | Digital-News on Scoop.it today | Scoop.it
The Twitter account belonging to US Airways remains dreadfully silent since it "inadvertently" tweeted a pornographic image of a woman and her toy Boeing 777 on Tuesday afternoo...
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What Oregon would look like with 100% renewable energy (Infographic) | Sustainable Business Oregon

What Oregon would look like with 100% renewable energy (Infographic) | Sustainable Business Oregon | Digital-News on Scoop.it today | Scoop.it
If the state of Oregon were powered entirely by renewable energy, what would that mix look like?
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Why Microsoft's Reign Will Continue

Why Microsoft's Reign Will Continue | Digital-News on Scoop.it today | Scoop.it
Leave it to Box CEO and chief Microsoft critic Aaron Levie to spread the word, check out his tweet yesterday: Someone at Microsoft officially pressed the "we're not screwing around anymore" button. Quite impressive to watch.— Aaron Levie (@levie) April 15, 2014 Obviously Levie was tuned into the same Microsoft Customer data event as we were, and we agree with his conclusion -- Microsoft has an impressive (data) play. Topic: Big Data.
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AT&T Threatens Boycott if TV Airwaves Auction Rules Aren’t Changed

AT&T Threatens Boycott if TV Airwaves Auction Rules Aren’t Changed | Digital-News on Scoop.it today | Scoop.it
Will the wireless giant pick up its ball and go home?
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Oracle releases Critical Update to Patch 104 Java Vulnerabilities

Oracle releases Critical Update to Patch 104 Java Vulnerabilities | Digital-News on Scoop.it today | Scoop.it
Oracle releases massive Java SE 7 Update 55 to Patch 104 Security Vulnerabilities.
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Curalate Adds Tumblr To Its Visual Analytics Platform

Curalate Adds Tumblr To Its Visual Analytics Platform | Digital-News on Scoop.it today | Scoop.it
Continuing to extend its visual analytics platform, Curalate announced this week that it’s adding Tumblr metrics to the mix. Building from its Pinterest beginnings, the Philadelphia-based startup added Instagram last year and with the addition of Tumblr, the company said it’s now the only provider of visual analytics data across Pinterest, Instagram, Facebook and Tumblr. […]
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What Is Your Content Marketing Aiming For? 5 Goals To Consider

What Is Your Content Marketing Aiming For? 5 Goals To Consider | Digital-News on Scoop.it today | Scoop.it
As the online content marketing trend continues to rise, businesses are spending increasing levels of time and money on it. A third of B2B marketing budgets already are spent on content marketing, and more than half of B2B marketers say they plan to ratchet that up. Data from the Content Marketing Institute show that certain […]
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Reports: Mobile Traffic Up 50 Percent, M-Commerce Doubles

Reports: Mobile Traffic Up 50 Percent, M-Commerce Doubles | Digital-News on Scoop.it today | Scoop.it
Mobile web traffic has grown 50 percent over the past year and now represents more than 25 percent of all internet visits according to a study by Wpromote. The company looked at traffic to 35 of its client sites, including e-tailers, B2B industries and consumer services. Consumer services was the category with the highest percentage of mobile […]
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Union Metrics Beefs up Social Offering With Instagram Analytics

Union Metrics Beefs up Social Offering With Instagram Analytics | Digital-News on Scoop.it today | Scoop.it
When it comes to tricky social media tracking, Union Metrics has been on the forefront of innovative products. The first ever Analytics for Tumblr was launched in 2012, and Union Metrics also created TweetReach, a service that monitors both Twitter accounts and  tracks historical Twitter reach. But wait, there’s more! Today a new professional grade product […]
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Brands Can Now Turn Google+ Posts Into Interactive Display Ads

Brands Can Now Turn Google+ Posts Into Interactive Display Ads | Digital-News on Scoop.it today | Scoop.it
Touting it as a way for brands to “make the entire web their social stream,” Google today announced the full rollout of +Post ads. The ad program gives advertisers the ability to place Google+ posts onto Google’s display advertising network. In testing since December, the program is now available to any Google+ page with at […]
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3 Ways Banks Can Make Money From a Content Marketing Strategy

3 Ways Banks Can Make Money From a Content Marketing Strategy | Digital-News on Scoop.it today | Scoop.it
One big question haunts financial marketers looking at a content marketing strategy: how can banks make money on a social media?
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