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Is Email Innovation an Oxymoron? No! Here’s Why

Is Email Innovation an Oxymoron? No! Here’s Why | Digital-News on Scoop.it today | Scoop.it
Email innovation is clearly alive and well. Leverage the opportunities available to marketers to put some life back into your email campaigns today.
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Marketo Positioned as a Leader in Gartner’s Magic Quadrant for CRM Lead Management

Marketo Inc. (NASDAQ: MKTO), the leading provider of marketing software, today announced it has been positioned by Gartner, Inc. in the “Leaders” quadra...
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Bi-Lingual, Crowdfunded & Radically Mainstream. Ricochet. - Crowdfund Insider

Bi-Lingual, Crowdfunded & Radically Mainstream. Ricochet. - Crowdfund Insider | Digital-News on Scoop.it today | Scoop.it
Journalism Crowdfunding Campaign Finds Success on Indiegogo. There have been more than a few crowdfunding campaigns launched in support of independent jour
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Pherver Launches New Micro-funding Site for Creators - Crowdfund Insider

Pherver Launches New Micro-funding Site for Creators - Crowdfund Insider | Digital-News on Scoop.it today | Scoop.it
Pherver, a startup in the San Francisco Bay Area, has launched a site for the creative class to raise funds through monthly pledges, tips on content, and b
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Gust Files Patent on Crowdfunding - Crowdfund Insider

Gust Files Patent on Crowdfunding - Crowdfund Insider | Digital-News on Scoop.it today | Scoop.it
Gust, a global platform for the "sourcing and management of early stage investments - boasting 45,000 investors with relationships to over 200,000 startups
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Brief: UK Equity Crowdfunding Platform Volpit is Officially Regulated By the FCA - Crowdfund Insider

Brief: UK Equity Crowdfunding Platform Volpit is Officially Regulated By the FCA - Crowdfund Insider | Digital-News on Scoop.it today | Scoop.it
Volpit, an equity crowdfunding platform based in the UK, announced it is finally authorized and regulated by the Federal Conduct Authority (FCA). On Monda
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Magnolia v5.3 Integrates Enterprise Data

Magnolia v5.3 Integrates Enterprise Data | Digital-News on Scoop.it today | Scoop.it
Magnolia certainly spent a lot of time developing its mobile capabilities with the release of v.5 last year, and today’s release of v.5.3 only furthers those developments.The new update focuses on developing personalized customer experiences, providing enhanced collaboration capabilities for content publishers and integration with enterprise data sources.Again, like the v.5 release, the new functionality in v.5.3 comes through a number of task focused apps including new content personaliz Topic: Web CMS.
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More on Millennials: Speak the Right Language

More on Millennials: Speak the Right Language | Digital-News on Scoop.it today | Scoop.it
Ever feel like something gets lost in translation whenever you market to millennials? There's a good chance you're right. A new study of 1,800 millennials (ages 18-36) found 32 percent of those in English-speaking countries prefer a language other than English. And 46 percent said they're more likely to make a purchase if the information is presented in their chosen language. The study, released Monday by SDL, is the fourth report of the “Five Truths for Future Marketers” se Topic: Customer Experience.
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PaperG's Victor Wong: Save Time, Cut Costs with Programmatic Creative

PaperG's Victor Wong: Save Time, Cut Costs with Programmatic Creative | Digital-News on Scoop.it today | Scoop.it
Victor Wong wants to make “designing for ads an easier experience.” And as co-founder and CEO of PaperG, a San Francisco, Calif.-based advertising technology company, that's exactly what he is trying to do. Wong founded PaperG in New York City about six years ago — before the term “programmatic” had even been coined to describe the space the company now occupies. The now 60-person team began with very little capital and fairly simple mission: to reduce “crea Topic: Digital Marketing.
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How to Manage Your Online Reputation with Social Media - GetResponse Blog - Email Marketing Tips

How to Manage Your Online Reputation with Social Media - GetResponse Blog - Email Marketing Tips | Digital-News on Scoop.it today | Scoop.it
How are you dealing with bad rep on social media? Learn how to make your presence in social media good for your business.
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Email Marketers: Here’s How You’ll Inherit the Earth in 2014 - The ExactTarget Blog

Even if you weren’t at MarketingSherpa Email Summit 2014, you can still get a glimpse of the ideas and trends that led the event.  In this video, our own Jeff Rohrs (@jkrohrs), Vice President of Marketing Insights, speaks directly to … Continued
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The Marketing Industry According to Google Autocomplete

The Marketing Industry According to Google Autocomplete | Digital-News on Scoop.it today | Scoop.it
Find out what Google Autocomplete thinks of the marketing industry today.
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How to Give (and Get) Better Feedback on Blog Posts

How to Give (and Get) Better Feedback on Blog Posts | Digital-News on Scoop.it today | Scoop.it
Learn how giving feedback in stages can help your team quickly create better blog posts.
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New 120 Payment Terms from Big Brands Require Agencies Play Bank

New 120 Payment Terms from Big Brands Require Agencies Play Bank | Digital-News on Scoop.it today | Scoop.it
Mars recently followed P&J, J&J, and Anheuser Busch in extending their payment terms to 120 days. This small firms requires small firms to play bank.
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AirCatch Selected in Bett 2014 Top 10 Review.

AirCatch... the easy way to save from your iPad to your network. Business I.T. Systems Ltd (BITS) are pleased to announce that Business and Industry To...
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Volpit Equity Crowdfunding Platform Officially Launches Today - Crowdfund Insider

Volpit Equity Crowdfunding Platform Officially Launches Today - Crowdfund Insider | Digital-News on Scoop.it today | Scoop.it
Volpit, the UK’s new startup investment platform has officially launched today. Crowdfund Insider earlier announced they had gained full authorization from
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China Securities Regulatory Commission Reviewing Crowdfunding - Crowdfund Insider

China Securities Regulatory Commission Reviewing Crowdfunding - Crowdfund Insider | Digital-News on Scoop.it today | Scoop.it
From multiple reports, the China Securities Regulatory Commission (CSRC) is considering regulations for the fast growing crowdfunding industry. This entai
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Real Estate Crowdfunding Site CoAssets Announces Early Redemption for Investors - Crowdfund Insider

Real Estate Crowdfunding Site CoAssets Announces Early Redemption for Investors - Crowdfund Insider | Digital-News on Scoop.it today | Scoop.it
South East Asia's first real estate crowdfunding site CoAssets has announced another successful real estate crowdfunding deal. Polaris Pte Ltd, a Singapore
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How To Cope With Anonymous Site Visitors

Digital channels are the best way to expand your customer base and reach new audiences in an instant. And we know that personalized marketing messages increase conversions via digital. But how do you personalize marketing content online for a prospect you know nothing about? On average, 98 percent of visitors to a website are anonymous. These visitors don’t share contact information, and marketers don’t know anything about their demographics, preferences or interests. That means 98 p Topic: Digital Marketing.
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Signs Along the Road to Digital Marketing

Signs Along the Road to Digital Marketing | Digital-News on Scoop.it today | Scoop.it
Marketing is fast becoming digital.  But the market targeting now done with computers has been around at some level for a while now, and there may be some lessons for us in it. In times past, you targeted your marketing and sales by placing your name (ads, posters, Burma Shave road signs … whatever) where you thought your prospective customers might show up -- fishing ads in the sports section, theater listings in the entertainment section, luxury car ads in coffee table magazines, Topic: Digital Marketing.
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Leverage Your Brand to Win the Talent War

You just found the perfect job applicant. But is she as enthusiastic about working for you as you are to hire her?  The better the applicant, the more the job interview becomes a two-way assessment. A New York City-based executive search firm is offering some tips on how companies can leverage their brand and industry position to close their side of the deal. Topic: Customer Experience.
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Social networking services should be facilitated not controlled - Biznology

Social networking services should be facilitated not controlled - Biznology | Digital-News on Scoop.it today | Scoop.it
Way back in 2000, Amy Jo Kim wrote the book on best practices and strategies on how to start, build, grow, and maintain online
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Facebook Dramatically Improves Page Manager App for Businesses

Facebook Dramatically Improves Page Manager App for Businesses | Digital-News on Scoop.it today | Scoop.it
The Facebook Pages* app has been updated to version 4, and it features an improved look, easier access to insights and activity, the ability to edit posts, and more. Check it out!
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Online antisocial behaviour complaints 'becoming a real problem for police'

Online antisocial behaviour complaints 'becoming a real problem for police' | Digital-News on Scoop.it today | Scoop.it
Head of College of Policing says half of daily complaints about antisocial behaviour relate to online activity
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10 Things to Nix in Your Next Email Newsletter

10 Things to Nix in Your Next Email Newsletter | Digital-News on Scoop.it today | Scoop.it
Sending an email newsletter soon? Here's what you should nix in your newsletter before it goes out.
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