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Gen Y Users Most Likely To Be Interested In Mobile Wallets

Gen Y Users Most Likely To Be Interested In Mobile Wallets | Digital-News on Scoop.it today | Scoop.it
Every quarter or so, another survey is published indicating many consumers are interested in mobile wallets and mobile payments. OK. I believe that mobile payments are inevitable as a mainstream phenomenon; the independent variable is time.
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Appointment Setting Tips – Re-Establishing Credibility

Appointment Setting Tips – Re-Establishing Credibility | Digital-News on Scoop.it today | Scoop.it
Being wrong the first time can hurt customer trust and it makes it harder to acquire the same customer in your appointment setting campaigns. This is bad for a number of reasons, the main one being y…
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Avoiding Common SEO Mistakes

Avoiding Common SEO Mistakes | Digital-News on Scoop.it today | Scoop.it
There is a major buzz around SEO for marketers worldwide. However, some people never profit from their SEO attempts because they make some major mistakes. There are countless SEO mistakes that are co…
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Guide to Recruiting With Social Media

Guide to Recruiting With Social Media | Digital-News on Scoop.it today | Scoop.it
You must join in the conversation Social recruitment is really about being social and having conversations. ‘Social media’ is just a collection of tools that help you have conversations online or…
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3 Investments Your Business Should Be Making

3 Investments Your Business Should Be Making | Digital-News on Scoop.it today | Scoop.it
When it comes to making business decisions that involve an investment, your boss’ bank balance might not be the biggest fan, but they will be worth every penny. As is the same in any business, if y…
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The Dawn of a New World of SEO Measurement

The Dawn of a New World of SEO Measurement | Digital-News on Scoop.it today | Scoop.it
We are at the culmination of our series on getting the most out of your commercial content. We’ve discussed why using a full spectrum of content is important, how to get the most out of your existi…
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Instagram: A Beginner’s Guide

Instagram: A Beginner’s Guide | Digital-News on Scoop.it today | Scoop.it
I don’t know about you but I have fallen in love with this social platform and it looks like many businesses have too. This popular app is known for the cool pictures you can take with it and I can…
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A Case for Long-term Agency Relationships

A Case for Long-term Agency Relationships | Digital-News on Scoop.it today | Scoop.it
When a brand needs to innovate, test or validate new concepts, or simply needs to step outside the existing process of approval, agencies become that testing ground. When we look at the launch of eng…
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How Brands Are Using Your Best Instagram Shots For More Authentic Marketing - Fast Company

How Brands Are Using Your Best Instagram Shots For More Authentic Marketing - Fast Company | Digital-News on Scoop.it today | Scoop.it
Fast Company How Brands Are Using Your Best Instagram Shots For More Authentic Marketing Fast Company Another company seizing on the boom in social photography is Olapic, focused not on a marketplace model, but on new brand marketing and ecommerce...
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4 content marketing mistakes you absolutely have to avoid making - Memeburn

4 content marketing mistakes you absolutely have to avoid making - Memeburn | Digital-News on Scoop.it today | Scoop.it
Memeburn
4 content marketing mistakes you absolutely have to avoid making
Memeburn
A detailed content marketing strategy can be defined in plain English as the planning, writing, delivering, and measurement of informational content online.
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Clap Along If Your Content Strategy Feels Like A Room Without A Roof - Business 2 Community

Clap Along If Your Content Strategy Feels Like A Room Without A Roof - Business 2 Community | Digital-News on Scoop.it today | Scoop.it
Clap Along If Your Content Strategy Feels Like A Room Without A Roof
Business 2 Community
A great content marketing strategy isn't done until you've actually come up with the MARKETING part!
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Value-Based Marketing: Sources of Content Inspiration

Value-Based Marketing: Sources of Content Inspiration | Digital-News on Scoop.it today | Scoop.it
...But what’s a business owner or a content marketer to do if they’re supposed to come up with great content, and they don’t know where to start?
Everyone knows that content is the key to turning a lead into a buyer.
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ISIS-Linked Blog: Bitcoin Can Fund Terrorist Movements Worldwide - CoinDesk

ISIS-Linked Blog: Bitcoin Can Fund Terrorist Movements Worldwide - CoinDesk | Digital-News on Scoop.it today | Scoop.it
The Islamic State of Iraq and Syria (ISIS) has proposed using bitcoin to fund global jihadist efforts.
See it on Scoop.it, via money money money

Via jean lievens
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Next Bitcoin Core Version to Include 'Smarter' Transaction Fees - CoinDesk

Next Bitcoin Core Version to Include 'Smarter' Transaction Fees - CoinDesk | Digital-News on Scoop.it today | Scoop.it
Bitcoin Foundation chief scientist Gavin Andresen has outlined the details of new floating transaction fees to be included in the code of the next Bitcoin Core release.

Via jean lievens
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Appointment Setting Tips – Let B2B Prospects Create Their Menu

Appointment Setting Tips – Let B2B Prospects Create Their Menu | Digital-News on Scoop.it today | Scoop.it
Creating good buyer expertise is a common objective for marketers, including B2B ones. So in the process of appointment setting, you’re essentially trying to get your customer in a real buying mood…
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Look The Part: Getting the Interview Dress Code Right

Look The Part: Getting the Interview Dress Code Right | Digital-News on Scoop.it today | Scoop.it
It would be unfair to judge a person’s ability to do a job with how one looks, but sadly, looks do matter, and to land the right job you should know how to dress right. From wearing a well-tape…
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When it is Time for a Website Redesign

When it is Time for a Website Redesign | Digital-News on Scoop.it today | Scoop.it
Maybe it’s been a couple of years since your last website redesign, or maybe you haven’t done a full out re-design since creating the website. Either way, if you haven’t designed y…
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Going to Market Every Day

Going to Market Every Day | Digital-News on Scoop.it today | Scoop.it
Over the past 10 years, I have seen a huge shift in the way companies need to approach their markets. It used to be that markeitng teams spent weeks and months on a big campaign to promote a new prod…
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Creating Company Blog Posts that Get Noticed

Creating Company Blog Posts that Get Noticed | Digital-News on Scoop.it today | Scoop.it
Millions of companies all over the world are using blogs to promote their business. It is an easy way to share information, but your content should be outstanding to get noticed by as many people a…
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7 Best Practices for Using GIFs & Cinemagraphs for Business

7 Best Practices for Using GIFs & Cinemagraphs for Business | Digital-News on Scoop.it today | Scoop.it
GIFs and cinemagraphs are a fun and innovative way for brands to connect with their audience in the era of Tumblr, BuzzFeed and other media platforms attempting to hack the virality of the Internet. …
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How to Create Content for a Damn Good Marketing Automation Program - Business 2 Community

How to Create Content for a Damn Good Marketing Automation Program - Business 2 Community | Digital-News on Scoop.it today | Scoop.it
Business 2 Community
How to Create Content for a Damn Good Marketing Automation Program
Business 2 Community
Mix in blog posts, eBooks, webinars, infographics, Slideshare presentations, videos, etc. Your audience reads and digests ...
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Seven Deadly Sins of Landing Page Design - Business 2 Community

Seven Deadly Sins of Landing Page Design - Business 2 Community | Digital-News on Scoop.it today | Scoop.it
Seven Deadly Sins of Landing Page Design
Business 2 Community
Landing pages are one of the most important marketing tools organizations use to attract and direct users to their webpages in the hope of converting them into consumers.
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This is What an Inauthentic Brand Publication Looks Like

This is What an Inauthentic Brand Publication Looks Like | Digital-News on Scoop.it today | Scoop.it
...As Kiera Butler noted on Mother Jones, Chick-fil-A—whose chicken sandwich is stuffed with 27 grams of fat, 1750 milligrams of sodium, and an ingredients list almost as long as the Declaration of Independence—is an odd fit to launch a wellness...
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How to Split Your Time Between Technical SEO and Content Marketing - Entrepreneur

How to Split Your Time Between Technical SEO and Content Marketing - Entrepreneur | Digital-News on Scoop.it today | Scoop.it
Entrepreneur
How to Split Your Time Between Technical SEO and Content Marketing
Entrepreneur
But here's the kicker. Just about everyone is doing content marketing. Take small B2Bs, for example, which constitutes a large percentage of my audience.
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How Creating an Emotional Response Helps Drive Action With Video

How Creating an Emotional Response Helps Drive Action With Video | Digital-News on Scoop.it today | Scoop.it
After watching your videos, your audience should feel something. You don't need to be controversial, but you do need to elicit emotion to inspire your viewers into action....
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EBA: Investors should avoid Bitcoin, identifies 70 risks - ZDNet

EBA: Investors should avoid Bitcoin, identifies 70 risks - ZDNet | Digital-News on Scoop.it today | Scoop.it
The European Banking Authority (EBA) has weighed in on the use of virtual currency, and recommends that Bitcoin be avoided until regulatory systems are put into place.

Via jean lievens
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