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This App Turns Your Facebook Activity Into Beautiful Data

This App Turns Your Facebook Activity Into Beautiful Data | Digital-News on Scoop.it today | Scoop.it
You may think you know what's going on with all of your Facebook friends, but a new app proves you only know the start of it.
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3 Tips for Successful Network Marketing - The Epoch Times (blog)

3 Tips for Successful Network Marketing - The Epoch Times (blog) | Digital-News on Scoop.it today | Scoop.it
Network marketing can be a great way to create some extra money or a full-time income stream depending on your goals. These tips will help you succeed.
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The Five biggest mistakes that digital marketers make with PR

The Five biggest mistakes that digital marketers make with PR | Digital-News on Scoop.it today | Scoop.it
How to avoid those typical PR blunders
PR, like many parts of digital marketing, can be a numbers game. You try different pitches to different publications and hope that something works. Along the way, you make mistakes and you learn from them.
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Building and structuring your content marketing team

Building and structuring your content marketing team | Digital-News on Scoop.it today | Scoop.it
Day 3 in our 5 days to Successful Content Marketing series
In previous days in our series we have defined a vision and strategy for Content Marketing. Now, today’s the day to start thinking about who’s actually going to put all of this together.
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Gmail, Google+, and Hangouts Suffer Outage Across Europe

Gmail, Google+, and Hangouts Suffer Outage Across Europe | Digital-News on Scoop.it today | Scoop.it
The hour-long problem sees services replaced with 500-error messages.
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Google Panda and the High Risk of Using Aggressive or Deceptive Advertising

Google Panda and the High Risk of Using Aggressive or Deceptive Advertising | Digital-News on Scoop.it today | Scoop.it
Aggressive or deceptive advertising tactics can heavily impact user engagement, which in turn can cause serious Panda issues. Learn how to avoid, and deal with, advertising tactics that ring the Panda dinner bell.
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Pandora Goes Ad-Free, for One Hour

Pandora Goes Ad-Free, for One Hour | Digital-News on Scoop.it today | Scoop.it
In exchange for interacting with a banner ad, Pandora is offering users an hour of uninterrupted music with its new ad program Sponsored Listening.
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How to Make a Negative Review a Positive Experience

How to Make a Negative Review a Positive Experience | Digital-News on Scoop.it today | Scoop.it
Your first instinct on seeing a negative online review may be to immediately and vigorously defend your business. But don't overreact. You may well be able to turn the situation in your favor.
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Google tries to rethink email (again) with Inbox, a new service inspired by Google Now - VentureBeat

Google tries to rethink email (again) with Inbox, a new service inspired by Google Now - VentureBeat | Digital-News on Scoop.it today | Scoop.it
"Today Google announced Inbox, a new email client which collects and organizes emails to highlight “important info at a glance.” The service is only available in private beta for now." ˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅˅ Receive a FREE daily summary of...
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Content Curation, No Longer a Buzzword - CMO Essentials

Content Curation, No Longer a Buzzword - CMO Essentials | Digital-News on Scoop.it today | Scoop.it
DIgest...
Successful curation does take a little finesse. There are 5 hard and fast rules to follow when curating for any medium:
1. Show clear attribution
2. Provide thoughtful annotation
3. Pull a quote
4.
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What CMOs Need To Know About Google's New Structured Snippets - Marketing Land

What CMOs Need To Know About Google's New Structured Snippets - Marketing Land | Digital-News on Scoop.it today | Scoop.it
Columnist Danny Sullivan explains a recent change in Google's search engine results pages in terms tailored for busy CMOs making critical decisions.
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Eye Tracking in 2014: How businesses can stay on top of changes and ensure they get listed - Moz

Eye Tracking in 2014: How businesses can stay on top of changes and ensure they get listed - Moz | Digital-News on Scoop.it today | Scoop.it
Digest...
1. The basic fundamentals of SEO are as important as ever
Create unique, fresh content, which speaks to the needs of your customers as this will always trump chasing the algorithm.
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B2B Creativity Rising from the Dead, and the Top 9 MarTech Articles Curated Wednesday, 10/22/14

B2B Creativity Rising from the Dead, and the Top 9 MarTech Articles Curated Wednesday, 10/22/14 | Digital-News on Scoop.it today | Scoop.it
“I think it's fair to say that personal computers have become the most empowering tool we've ever created.

Via iNeoMarketing
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The Staggering Cost of Content Marketing (Infographic)

The Staggering Cost of Content Marketing (Infographic) | Digital-News on Scoop.it today | Scoop.it
How much money do you have to put into a serious content marketing campaign on Facebook? Here's one estimation.
Neil Ferree's insight:
Content Marketing for Big Brands and Solopreneurs can be an expensive marketing proposition.

Via Neil Ferree
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Neil Ferree's curator insight, October 22, 5:18 PM

Content Marketing for Big Brands and Solopreneurs can be an expensive marketing proposition.


Curating Content for small businesses has its advantages

malek's curator insight, October 22, 5:34 PM

Many businesses are just now “getting it” about Content marketing.

Now that you know why prices have exploded over the past few years, enjoy this detailed infographic figures.

P.S. Ignore @Neil Ferree's Snip.ly link at your peril

Randy Hilarski's curator insight, October 23, 9:51 AM

We have already begun a substantial increase in Twitter Promoted Tweets. Our clients have also committed more funds to real time bidding coupled with Big Data targeting.

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Getting noticed for your first digital marketing job post University

Getting noticed for your first digital marketing job post University | Digital-News on Scoop.it today | Scoop.it
My top 10 tips to help you secure your digital marketing graduate job
There’s something nostalgic about looking back at your time at University – especially when looking to offer advice.
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Which digital role is right for you? [Infographic]

Which digital role is right for you? [Infographic] | Digital-News on Scoop.it today | Scoop.it
An interactive map for your new digital marketing job role
Do you know where your digital skills and passions lie, but aren’t sure which digital marketing role to target?
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The Votes Are In: Bing, Internet Explorer, & CNN Partner for 2014 Elections

The Votes Are In: Bing, Internet Explorer, & CNN Partner for 2014 Elections | Digital-News on Scoop.it today | Scoop.it
Bing has formed a partnership with Internet Explorer and CNN that could in fact be a game-changer for the 2014 elections.
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Penguin 3.0: A Proven Roadmap to Recovery

Penguin 3.0: A Proven Roadmap to Recovery | Digital-News on Scoop.it today | Scoop.it
Many wondered if recovery from Penguin was even possible; in this case study, we’ll show you that it’s not only possible, but exactly the steps we took to accomplish this recovery.
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Facebook Ads: Lessons From the Trenches

Facebook Ads: Lessons From the Trenches | Digital-News on Scoop.it today | Scoop.it
Much like those of its search-cousins AdWords or Bing Ads, Facebook Ads' feature sets change frequently, leaving us in a constant state of learning and testing to find out what works.
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Why Your Marketing Doesn't Work: Tamsen Webster Talks to Marketing Smarts [Podcast]

Why Your Marketing Doesn't Work: Tamsen Webster Talks to Marketing Smarts [Podcast] | Digital-News on Scoop.it today | Scoop.it
Communication expert Tamsen Webster explains why most marketing and sales messages fail to drive action; she also shares the surprisingly simple secret to more effective messages.
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When Should Marketers Send Holiday-Themed Emails?

When Should Marketers Send Holiday-Themed Emails? | Digital-News on Scoop.it today | Scoop.it
Christmas-themed and general winter holiday season emails have higher open rates when sent weeks or even months earlier than immediately before the target holiday, according to a recent report from Yesmail Interactive.
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5 Email Growth Hacks From Someone Who Amassed A List of 750,000 - Forbes

5 Email Growth Hacks From Someone Who Amassed A List of 750,000 - Forbes | Digital-News on Scoop.it today | Scoop.it
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1. Optimize your top pages
One of the fastest ways to acquire email addresses is to look at the pages that generate most of your traffic, and optimize those pages to capture email addresses.
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Could LinkedIn Steal Salesforce.com’s CRM Share? - AdExchanger

Could LinkedIn Steal Salesforce.com’s CRM Share? - AdExchanger | Digital-News on Scoop.it today | Scoop.it
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LinkedIn has plans to make marketing leads “more quantifiable, and attributable” across the Web and through a company’s own sales channels, and in a year’s time will enable a much deeper view of conversions.
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CMOs More Accountable In Proving ROI, Yet Lack Resources To Execute

CMOs More Accountable In Proving ROI, Yet Lack Resources To Execute | Digital-News on Scoop.it today | Scoop.it
A new study by Leapfrog Marketing Institute finds that although marketers have zeroed in on digital and mobile since 2009, when its first study was conducted, many companies are still not yet able to execute mobile e-commerce.
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Five Reasons Your Social Analytics Are (Probably) All Wrong - Gartner

Five Reasons Your Social Analytics Are (Probably) All Wrong - Gartner | Digital-News on Scoop.it today | Scoop.it
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They Include Only Public Posts — While we all feel we live in a world where “nothing is private,” in fact most of the internet is sitting behind some firewall or other and is not (legally) available for us to see.
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How 9 SaaS Companies Hacked Their Growth - KISSmetrics

How 9 SaaS Companies Hacked Their Growth - KISSmetrics | Digital-News on Scoop.it today | Scoop.it
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1. Build a big email list.
Who did it? AppSumo (Noah Kagan)
 
2. Go referral crazy.
Who did it? Dropbox
 
3. Piggyback on free marketing platforms.
Who did it? Airbnb.
 
4. Be exclusive.
Who did it?
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