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Infographic: How Social Media Impacts Purchasing Decisions...

Infographic: How Social Media Impacts Purchasing Decisions... | Digital-News on Scoop.it today | Scoop.it

Many professionals are turning to social media as a place of trust for their purchasing decisions and it’s no different for the IT industry. IT decision makers have a highly-regarded task of ensuring they recommend the best products and services for their organizations.
LinkedIn, Forrester Consulting, and Research Now zeroed in on these professionals to see how they utilize social media, including its effects on their purchasing decisions and how they engage with social.
According to Michael Weir, Head of Category Development for the Technology Industry at LinkedIn, “It’s no surprise that [IT decision makers] are heavy users of social networks. In fact, 85% have used at least one social network for business purposes. What’s surprising is that 73% have engaged with an IT vendor on a social network – underscoring the value of the channel for IT marketers. Even more revealing is the fact that social media is now a critical source of influence across the entire decision making process, not just during the initial research phase.”


Via Lauren Moss, Martin Hombre Hormiga
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How To Use Social Media To Grow Your New Business - Lifehacker Australia

How To Use Social Media To Grow Your New Business - Lifehacker Australia | Digital-News on Scoop.it today | Scoop.it
How To Use Social Media To Grow Your New Business Lifehacker Australia When it's useful: If you're enthusiastic with your phone camera and work in an industry with an emphasis on the visual, then Instagram can be a great way to draw attention to...
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The Soaring Ambition of Twitter's Valuation - Wall Street Journal

The Soaring Ambition of Twitter's Valuation - Wall Street Journal | Digital-News on Scoop.it today | Scoop.it
The Soaring Ambition of Twitter's Valuation Wall Street Journal The micromessaging service reported a smaller-than-expected net loss Tuesday as its second-quarter revenue climbed to $312 million, chalking up its fastest growth rate since the fourth...
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Twitter Acquires Image Search Startup Madbits - TechCrunch

Twitter Acquires Image Search Startup Madbits - TechCrunch | Digital-News on Scoop.it today | Scoop.it
ZDNet
Twitter Acquires Image Search Startup Madbits
TechCrunch
Twitter has acquired image search startup Madbits for an undisclosed amount. The announcement was made on New York-based Madbits' site and first spotted by Gigaom.
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5 Things Micropreneurs Worry About (and How Not to Worry)

5 Things Micropreneurs Worry About (and How Not to Worry) | Digital-News on Scoop.it today | Scoop.it
As I’ve said before, micropreneurs have a different set of worries than small business owners who operate larger companies. We’re less concerned about payroll and more concerned about paying ourselves.
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These Products Show Why Google Will One Day Become Our Supreme Overlords.

These Products Show Why Google Will One Day Become Our Supreme Overlords. | Digital-News on Scoop.it today | Scoop.it
It's both nerdy... AND terrifying!Google is probably one of the most powerful companies that currently exists.

Via malek, Os Ishmael
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malek's curator insight, July 29, 4:03 AM

Not only does Google know everything about you already, but with these almost-evil investments? 

A new Dr Evil in the making.

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10 Reasons to Combine Search and Social (Infographic)

10 Reasons to Combine Search and Social (Infographic) | Digital-News on Scoop.it today | Scoop.it
The integration of social media signals to search algorithms is changing how search engines are performing.

Via Antonino Militello, Robin Martin, Os Ishmael
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Michael N. Francis's curator insight, Today, 8:32 AM

From a branding (top of mind) point of view the more the client/customer sees the messaging the more they are likely remember and engage with it.

 Michael N. Francis

 

I Create Perceptions That Increase Your Profits !

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4 of July’s best social campaigns

4 of July’s best social campaigns | Digital-News on Scoop.it today | Scoop.it
Social media is where brands must buzz like bees, campaigns have infiltrated the majority of tools this month, and here are some of the best from this month.
1.
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Rescooped by Thomas Faltin from InformationCommunication (ICT)
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The Power of Visual Communication.

The Power of Visual Communication. | Digital-News on Scoop.it today | Scoop.it
In the following infographic, we're making a case for the power of visual communication.
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Via ICTPHMS
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Five ways colleges can use digital technology to improve communication.

Five ways colleges can use digital technology to improve communication. | Digital-News on Scoop.it today | Scoop.it
Ideas on how colleges can use online tools to boost student learning, drive recruitment and support staff development
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Here’s Why 2014 is the Year of Content Curation

Here’s Why 2014 is the Year of Content Curation | Digital-News on Scoop.it today | Scoop.it
Here's Why 2014 is the Year of Content Curation http://t.co/IneCxLtw8Z via @getcurata #ContentMarketing
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Bitcoin: The difference in Attitude is Education - Bitcoin Magazine

Bitcoin: The difference in Attitude is Education - Bitcoin Magazine | Digital-News on Scoop.it today | Scoop.it
The media tends to focus on doom-and-gloom stories, because sensationalist headlines attract larger audiences.

Via jean lievens
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Connecting the Dots: Consumers Mixed over Connected Future

Connecting the Dots: Consumers Mixed over Connected Future | Digital-News on Scoop.it today | Scoop.it
As new technology brings the world closer to a completely connected future, consumer awareness and familiarity with the internet of things remains low.
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Why Business Travel and the Sharing Economy Aren't An Easy Fit

Why Business Travel and the Sharing Economy Aren't An Easy Fit | Digital-News on Scoop.it today | Scoop.it
Companies within the sharing economy, such as Airbnb, Uber and FlightCar, are looking to cater to managed business travelers because the opportunities are (RT @stein_nick: Why Business Travel and the Sharing Economy Aren't An Easy Fit See it on Scoop.it,...

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Spectacular Media Growing as Outdoor Advertising Goes Digital - Mobile Marketing Watch

Spectacular Media Growing as Outdoor Advertising Goes Digital - Mobile Marketing Watch | Digital-News on Scoop.it today | Scoop.it
Spectacular Media Growing as Outdoor Advertising Goes Digital Mobile Marketing Watch Spectacular Media, a cloudware and digital advertising company, has revamped its websites, added new features to its robust SM Infinity Cloudware control platform...
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CMOs/CIOs: the merging of tech and marketing – live evening seminar - The Guardian (blog)

CMOs/CIOs: the merging of tech and marketing – live evening seminar - The Guardian (blog) | Digital-News on Scoop.it today | Scoop.it
The Guardian (blog)
CMOs/CIOs: the merging of tech and marketing – live evening seminar
The Guardian (blog)
As a member of the Guardian Media Network, we would like to invite you to an evening seminar with Adobe on Wednesday 17 September.
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Stock Soars 30 Percent as Twitter Beats Street on Q2 User Growth, Revenue ... - Re/code

Stock Soars 30 Percent as Twitter Beats Street on Q2 User Growth, Revenue ... - Re/code | Digital-News on Scoop.it today | Scoop.it
Re/code
Stock Soars 30 Percent as Twitter Beats Street on Q2 User Growth, Revenue ...
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Co-op looks to trolley-mounted tablets to boost customer experience

Co-op looks to trolley-mounted tablets to boost customer experience | Digital-News on Scoop.it today | Scoop.it
The Co-operative Food is set to introduce trolley-mounted tablets to enable its customers to submit feedback as they shop.
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Google+ No Longer Requires You to Use Your Real Name

Google+ No Longer Requires You to Use Your Real Name | Digital-News on Scoop.it today | Scoop.it
Google+ is dropping its longstanding real name policy, which will allow users to more easily set up profiles under a pseudonym.

Via Bigfin, Os Ishmael
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Rescooped by Thomas Faltin from Educational Technology News
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How To Actually Delete your Digital Footprint

How To Actually Delete your Digital Footprint | Digital-News on Scoop.it today | Scoop.it
Helping students understand their digital footprint is an integral part of being a good digital citizen.

Via EDTC@UTB
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Vision Report: Teachers Eager for More Tech in Classrooms

Vision Report: Teachers Eager for More Tech in Classrooms | Digital-News on Scoop.it today | Scoop.it
The 2014 Vision Report says that teachers want to embrace more technology in the classroom, but don't see the funding for it.
See it on Scoop.it, via Educational Technology News

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Top 5 Tools to Help You Manage a Social Media Campaign

Top 5 Tools to Help You Manage a Social Media Campaign | Digital-News on Scoop.it today | Scoop.it
Build it and they will come, right? Wrong!
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Twitter Shares Soar on a Surprise Profit and Strong User Growth

Twitter Shares Soar on a Surprise Profit and Strong User Growth | Digital-News on Scoop.it today | Scoop.it
Twitter bounced back from a rough start to 2014 with a second-quarter earnings report that showed a surprise profit and user growth that beat expectations Second-quarter earnings of $312 million in revenues and a profit of $0.02 per share beat...

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Bitcoin? There's an ATM for that - Chicago Tribune

Bitcoin? There's an ATM for that - Chicago Tribune | Digital-News on Scoop.it today | Scoop.it
“You put your dollars in the machine and get bitcoin, or your put your bitcoin in and get dollars back,” Flores said.
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States make moves to regulate digital currencies like Bitcoin, Pew reports - The Times-Picayune

States make moves to regulate digital currencies like Bitcoin, Pew reports - The Times-Picayune | Digital-News on Scoop.it today | Scoop.it
California lifted a ban it had on alternative currencies, thereby acknowledging Bitcoin and monies like it could become mainstream.
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The ‘Sharing Economy’ Goes White-Collar - NYTimes.com

The ‘Sharing Economy’ Goes White-Collar - NYTimes.com | Digital-News on Scoop.it today | Scoop.it
The Silicon Valley scene is often known for its shabby-chicness, like a chief executive clad in a hoodie and sneakers.
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