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Why You Need to Build Your Brand Online [infographic]

Why You Need to Build Your Brand Online [infographic] | Digital-News on Scoop.it today | Scoop.it

The Internet offers so many more possibilities for small businesses than ever before. The online marketing opportunities are limitless, and it can be done with the social networks that you use everyday.

 

So, 'Why Build Your Brand Online?' The answer is simple, because that’s where everyone is. People are going to look for information about your business all hours of the day, everyday. Give your customers the opportunity to see your brand and message at all times. Let them develop a loyalty to your business via the Internet, and the increased opportunities for revenue rewards will likely soon follow.
By developing your brand online, you are able to use a vast array of measurement tools to get to know your audience. You can see what messages, and which types of media get the most responses from your customers, as well as, what times of the day get the most activity from your Facebook Fans and hits on your website. From these measurements, not only can you better brand your message based on your customers, but you can give them the voice to support your business to others. Tailoring your message to your customers is vital to building your online brand.

Learn more about online branding and more tips for business development through social media at the article link...


Via Lauren Moss, Martin Hombre Hormiga
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Comcast Customer Service Gone Wrong [AUDIO]

Comcast Customer Service Gone Wrong [AUDIO] | Digital-News on Scoop.it today | Scoop.it
Have you ever had an awful customer service experience? In this astonishing call with the internet and cable provider Comcast, you can hear Ryan Block trying to cancel his service to the dismay of the customer service representative. In the call, which Block recorded, over and over he states his desire to just disconnect the […]
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The Bounce Rate Is Too Damn High in Our Content Analytics

The Bounce Rate Is Too Damn High in Our Content Analytics | Digital-News on Scoop.it today | Scoop.it
Our content analytics showed engagement metrics weren't performing well, so we made adjustments to our content marketing strategy.
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Elements of a Powerful Blog Post {Infographic} - Best Infographics

Elements of a Powerful Blog Post {Infographic} - Best Infographics | Digital-News on Scoop.it today | Scoop.it
Tweet Tweet There are millions of personal blogs around these days. Not all of them have powerful blog posts. You need to do your research and work hard to develop powerful blog posts on a daily basis. This infographic by QuickSprout covers how you can develop highly powerful blog posts:
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LinkedIn Builds Its Business by Acquiring Newsle News Startup

LinkedIn Builds Its Business by Acquiring Newsle News Startup | Digital-News on Scoop.it today | Scoop.it
LinkedIn continues to build its business and distinguish the social media site as the professional networking leader by acquiring Newsle news startup.
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Pozible Picks: Top 5 Fitness Bands (Infographic) - Crowdfund Insider

Pozible Picks: Top 5 Fitness Bands (Infographic) - Crowdfund Insider | Digital-News on Scoop.it today | Scoop.it
Australia based crowdfunding platform has put together their list of the top five fitness bands. Granted this is their opinion but they have included seve
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Emerging Crowd Announces Launch of Investment Crowdfunding Platform - Crowdfund Insider

Emerging Crowd Announces Launch of Investment Crowdfunding Platform - Crowdfund Insider | Digital-News on Scoop.it today | Scoop.it
UK based site will initially focus on businesses in Sub-Saharan Africa, Central Asia and South-East Asia. New investment crowdfunding platform Emerging Cro
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How We Built the LinkedIn Profile so Opportunities Can Find You: Inside Story with LinkedIn’s Product Lead for Identity Products

How We Built the LinkedIn Profile so Opportunities Can Find You: Inside Story with LinkedIn’s Product Lead for Identity Products | Digital-News on Scoop.it today | Scoop.it
Editor’s Note: This is part of an ongoing Q&A series called the Inside Story where we sit down to learn more from the people behind the products at LinkedIn.

For the second interview in our Q&A series, “Inside Story”, we sat down with Kevin Simon, Director of
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The Keys To Kim Kardashian's Krazy Gaming Success

The Keys To Kim Kardashian's Krazy Gaming Success | Digital-News on Scoop.it today | Scoop.it
Glu Mobile CEO Niccolo De Masi talks about the Kardashian mobile blockbuster, Kim's kontribution, and why Hollywood should play more games.
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VB Webinar: Dell, Expedia, U.S. Air Force, & Forrester explore mobile app security

VB Webinar: Dell, Expedia, U.S. Air Force, & Forrester explore mobile app security | Digital-News on Scoop.it today | Scoop.it
Join us for an upcoming webinar on August 7 at 10 am Pacific where we'll be diving deep on mobile app security with top execs from Dell, Expedia, the US Air Force, and Forrester. In the next three ...
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These ex-Googlers are helping hotels Facebook-stalk you, all the better to give you goodies

These ex-Googlers are helping hotels Facebook-stalk you, all the better to give you goodies | Digital-News on Scoop.it today | Scoop.it
The hotel industry has a lot to gain by staying more informed about and better engaged with guests. New York City-based Voyat makes a customer relationship management platform that pulls in all sor...
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Twitter's mobile acquisition strategy pays off

Twitter's mobile acquisition strategy pays off | Digital-News on Scoop.it today | Scoop.it
Twitter has bought a total of 13 companies since 2013 in order to bolster their mobile ad offerings. The strategy may be paying off.
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Need To Manage Your Reputation? Use These Tips!

Need To Manage Your Reputation? Use These Tips! | Digital-News on Scoop.it today | Scoop.it
When two companies compete, it is always the one with a stronger reputation that gets the clients. This is because customers view a positive reputation as an
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Mastering Marketing Via Email Techniques With These Simple Ideas

Mastering Marketing Via Email Techniques With These Simple Ideas | Digital-News on Scoop.it today | Scoop.it
Take advantage of email promoting by changing campaigns according to the customers. Making the information personal to the reader will make the message more
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B2B Marketing Professionals Favor Intuition Over Data Insights

B2B Marketing Professionals Favor Intuition Over Data Insights | Digital-News on Scoop.it today | Scoop.it
Human intuition trumps data-driven insights for more than two-thirds of B2B marketing executives, according to a new report.
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Ask the Experts: How to Get More Followers on Twitter, Quora vs. Yahoo Answers – UpCity

Ask the Experts: How to Get More Followers on Twitter, Quora vs. Yahoo Answers – UpCity | Digital-News on Scoop.it today | Scoop.it
Get more followers on Twitter and learn the difference between Quora and Yahoo!
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Internet Consumption Around the World {Infographic} - Best Infographics

Internet Consumption Around the World {Infographic} - Best Infographics | Digital-News on Scoop.it today | Scoop.it
Tweet Tweet There are now more mobile Internet devices than humans around the world. Access to faster internet is only going to improve in the upcoming years, but not everyone is lucky to have a fast internet connection in their country. This infographic covers some interesting stats on internet consumption around the world: [Via: www.internationalbusinessguide.org]
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Your Business is Doomed if Marketing, PR, and Sales Are Siloed

Your Business is Doomed if Marketing, PR, and Sales Are Siloed | Digital-News on Scoop.it today | Scoop.it
Sales, Marketing, and PR can no longer work in silos. One department is all that's needed. But why?
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Realty Mogul Crowdfunds Georgetown Plaza in Washington DC - Crowdfund Insider

Realty Mogul Crowdfunds Georgetown Plaza in Washington DC - Crowdfund Insider | Digital-News on Scoop.it today | Scoop.it
Real estate crowdfunding platform Really Mogul has announced they have successfully crowdfunded Georgetown Plaza in Washington, DC. The building is a mix
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Want to Know What's Happening in Your Industry? This Addictive Magazine App Can Help.

Want to Know What's Happening in Your Industry? This Addictive Magazine App Can Help. | Digital-News on Scoop.it today | Scoop.it
Flipboard lets you catch up on what's hot in your line of business in a few quick swipes.
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Duracell Shows An NFL Action From Both Teams' Perspective In New Ads

Duracell Shows An NFL Action From Both Teams' Perspective In New Ads | Digital-News on Scoop.it today | Scoop.it
When Patrick Willis and Russell Wilson line up to crush each other's spirits, the signal comes in from a coach using Duracell, apparently.
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New marketing tech analyzes 10,000+ lead sources to show where your best customers come from

New marketing tech analyzes 10,000+ lead sources to show where your best customers come from | Digital-News on Scoop.it today | Scoop.it
Only 38 percent of your lead sources produce top-performing customers, according to a new tool from CertainSource that has tested over 10,000 different sources. The question, of course, is: which o...
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Walmart gently places pillow over Luvocracy's face

Walmart gently places pillow over Luvocracy's face | Digital-News on Scoop.it today | Scoop.it
Walmart Labs, the retail giant's technology-focused research-and-development division, is acquiring social shopping site Luvocracy for an unnamed sum, according to a blog post from yesterday. Luvoc...
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The big reveal: Instagram's one-tap photo-sharing app Bolt launches

The big reveal: Instagram's one-tap photo-sharing app Bolt launches | Digital-News on Scoop.it today | Scoop.it
Instagram officially launched Bolt outside the U.S. today after a false start last week.
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Want to know what the top 1,000 AngelList investors are reading? Check out this Nuzzel news feed

Want to know what the top 1,000 AngelList investors are reading? Check out this Nuzzel news feed | Digital-News on Scoop.it today | Scoop.it
Anyone who wants to keep informed on what the world's top angel investors are reading might find a Twitter list can accomplish this task, as long as you're constantly watching for new updates. But ...
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Having Trouble With Your Blog? Check Out Some Great Tech Tips

Having Trouble With Your Blog? Check Out Some Great Tech Tips | Digital-News on Scoop.it today | Scoop.it
The Internet offers unparalleled access to audiences in a way never experienced before. Blogs allow everyday people to express opinions on virtually any topic
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