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Pinterest Business Accounts: This Week in Social Media | Social Media Examiner

Pinterest Business Accounts: This Week in Social Media | Social Media Examiner | Digital-News on Scoop.it today | Scoop.it
Social media news and new developments making social media marketing easier.
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Bar Association Urges Members to Avoid Costly File-Sharing Lawsuits

Bar Association Urges Members to Avoid Costly File-Sharing Lawsuits | Digital-News on Scoop.it today | Scoop.it
For years, the entertainment industry sued consumers who engaged in illegal file-sharing. Now, the American Bar Association says a different approach is needed.
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Exhibitor Academy Maximizes Tradeshow Experience

Exhibitor Academy Maximizes Tradeshow Experience | Digital-News on Scoop.it today | Scoop.it
The National Sport Shooting Foundation hosted a program specifically aimed at exhibitors to help them get the most out of their tradeshow experience.
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How To Anticipate And Answer Your Boss’s Biggest Social Campaign Questions | Simply Measured

How To Anticipate And Answer Your Boss’s Biggest Social Campaign Questions  | Simply Measured | Digital-News on Scoop.it today | Scoop.it
Raise your hand if these sound familiar: How’s that social media campaign coming along? Why aren’t we seeing more sales from social media? Is it really worth doing customer service on social media? Then have we got a whopper of a treat for you social media marketers and managers out there today! With companies’ increased investments in…
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LOOK Share A Coke campaign sizzles in the Philippines

LOOK Share A Coke campaign sizzles in the Philippines | Digital-News on Scoop.it today | Scoop.it
Coca-Cola drops its iconic logo on some of its bottles to start calling their Filipino customers by name.
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WATCH Nissan creates nostalgia for Hari Raya spot

WATCH Nissan creates nostalgia for Hari Raya spot | Digital-News on Scoop.it today | Scoop.it
Nissan Malaysia has launched an ad this Hari Raya which is bound to bring a tear to its viewers eyes.
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GALLERY Yahoo Celebrity Awards beats Typhoon Glenda

GALLERY Yahoo Celebrity Awards beats Typhoon Glenda | Digital-News on Scoop.it today | Scoop.it
The aftermath of Typhoon Glenda didn’t stop thousands of Filipinos to see the highly-anticipated Yahoo Celebrity Awards.
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Unilever revamps digital presence for Clear brand

Unilever revamps digital presence for Clear brand | Digital-News on Scoop.it today | Scoop.it
Unilever has revamped the digital presence for its Clear brand, including introducing e-commerce for the brand.
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Facebook reaches out to celebs, gets slammed by William Shatner

Facebook reaches out to celebs, gets slammed by William Shatner | Digital-News on Scoop.it today | Scoop.it
William Shatner goes on a rant about Facebook's new app for the rich and famous - Facebook Mentions. Here's why.
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WATCH Sony's soon-to-launch TVC

WATCH Sony's soon-to-launch TVC | Digital-News on Scoop.it today | Scoop.it
Sony is set to launch a new TV commercial this Friday for its digital camera Sony Alpha a7S, through the agency The Right Side.
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Valore unveils a new look

Valore unveils a new look | Digital-News on Scoop.it today | Scoop.it
Valore, parent company of the Challenger brand has launched a new look in its stores with the help of a newly appointed agency.
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StrikeAd appoints general manager for APAC

StrikeAd appoints general manager for APAC | Digital-News on Scoop.it today | Scoop.it
He will be tasked to ensure StrikeAd is well positioned locally and also globally with numerous global partnerships.
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Burson-Marsteller gets new Singapore lead

Burson-Marsteller gets new Singapore lead | Digital-News on Scoop.it today | Scoop.it
As previous CEO Barkha-Patel exits after less than a year in the role.
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HMV plants a flag in mobile space with HMVIdeal

HMV plants a flag in mobile space with HMVIdeal | Digital-News on Scoop.it today | Scoop.it
HMV opens the doors in a soft launch of its new concept store HMVIdeal centered around mobile O2O retail experiences.
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Open-Source Projects Failing To Pass IRS Nonprofit Muster

Open-Source Projects Failing To Pass IRS Nonprofit Muster | Digital-News on Scoop.it today | Scoop.it
Though groups that produce open-source software have long received tax-exempt status, the Internal Revenue Service recently denied it to two applicants.
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Potential Impressions vs. Actual Impressions: Which Should You Measure? | Simply Measured

Potential Impressions vs. Actual Impressions: Which Should You Measure? | Simply Measured | Digital-News on Scoop.it today | Scoop.it
Since Twitter updated its activity dashboard to include actual impression data, I’ve heard one question from a lot of social media marketers: Should my team focus on potential impressions, or actual impressions? It’s a good question, albeit a tricky one. And as is the case with most analysis, there’s no universal answer. If there were, we’d just call…
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How to Develop a Social Business Strategy and Plan | The Marketing Nut

How to Develop a Social Business Strategy and Plan | The Marketing Nut | Digital-News on Scoop.it today | Scoop.it
Becoming a social business is a journey, not a destination. Integrating social media, new technologies and methodologies is as much about mindset as it is about
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LinkedIn to acquire Bizo for US$175 million

LinkedIn to acquire Bizo for US$175 million | Digital-News on Scoop.it today | Scoop.it
LinkedIn has seal a deal to acquire Bizo, a B2B ad tech firm, for US$175 million, which is expected to be closed in Q3 2014.
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MyTeksi rallies to raise Malaysian morale

MyTeksi rallies to raise Malaysian morale | Digital-News on Scoop.it today | Scoop.it
In light of recent tragic events, the taxi app is running a campaign to boost the public’s morale.
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PropertyGuru ramps up communications efforts

PropertyGuru ramps up communications efforts | Digital-News on Scoop.it today | Scoop.it
Following a pitch, the online property portal has selected an integrated communications agency.
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PH consumer confidence recovers from Typhoon Yolanda

PH consumer confidence recovers from Typhoon Yolanda | Digital-News on Scoop.it today | Scoop.it
Nielsen recommends brands to develop products with good value for money to tap optimistic, yet frugal Philippines.
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LOOK What President Jokowi's win looked like on Twitter

LOOK What President Jokowi's win looked like on Twitter | Digital-News on Scoop.it today | Scoop.it
As Indonesia announces Joko Widodo as its new president, here’s what user sentiments have been like on Twitter.
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Goal.com lays off Singapore content team

Goal.com lays off Singapore content team | Digital-News on Scoop.it today | Scoop.it
Several editions of Goal.com have been shut, and now the company has laid off its Singapore content team.
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BlisMedia hires Amobee co-founder

BlisMedia hires Amobee co-founder | Digital-News on Scoop.it today | Scoop.it
Advertising technology company BlisMedia has hired Harry Dewhirst to its executive team and board of directors.
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How to snag food bloggers

How to snag food bloggers | Digital-News on Scoop.it today | Scoop.it
How can your PR agency get more coverage from food bloggers? Boutique PR agency CRED Communications has surveyed 42 food bloggers on their preferences and relationships with PR people.
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Can m-commerce streamline order management for distributors?

Can m-commerce streamline order management for distributors? | Digital-News on Scoop.it today | Scoop.it
As B2B mobile commerce going mainstream, chief solution officer at hybris explains the key benefits of mobile commerce from an expert’s perspective, streamlined processes, effect on sales force and service deliveries.
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