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The Importance of Interpersonal Trust

[Virtual Team Builder Blog]

Last week, we discussed the crucial matter of trust within a virtual environment. In particular, we explored swift trust, a phenomenon that takes places when a group of diverse individuals come to quickly trust one another because they are all working toward a common goal. We saw that swift trust tends to develop in a virtual environment where team members do not have the opportunity to build trust in a more traditional manner. We also mentioned that though swift trust is important, it is a temporary phenomenon that holds a team together until a stronger, more trusting bond can form. This week, we’ll explore exactly how virtual team members can transform their temporary bonds of trust into deeper, longer lasting, and more effective relationships. Specifically, we’ll examine ways to develop interpersonal trust.


Via Arie Baan, Nader Ale Ebrahim
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How A Broken Tumble Dryer Converted Me Into A Brand Fan

How A Broken Tumble Dryer Converted Me Into A Brand Fan | Digital-News on Scoop.it today | Scoop.it
I never would have thought that a tumble dryer would inspire me to write a blog post. A few weeks ago my tumble dryer broke down. This quickly became top priority in our household. You can’t rely o…
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The Terrible 2014 CMO Guide to the Social Landscape - Marketing Technology Blog

The Terrible 2014 CMO Guide to the Social Landscape - Marketing Technology Blog | Digital-News on Scoop.it today | Scoop.it
The Terrible 2014 CMO Guide to the Social Landscape by Douglas Karr on Marketing Technology Blog
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Is innovative IT acquisition all in your head? -- FCW

Is innovative IT acquisition all in your head? -- FCW | Digital-News on Scoop.it today | Scoop.it
Changing processes is one thing, say federal acquisition experts. Get people to think differently, however, and you can accomplish real change.
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6 Ways to Derail Your Content Marketing Program

6 Ways to Derail Your Content Marketing Program | Digital-News on Scoop.it today | Scoop.it
Almost every business claims to have a content marketing program. But modern content marketing is not simply a matter of slapping up content as a part of your marketing program. Real content marketing is a modern thing, catalyzed by a combination of social technology, business analytics and the changing needs of customers.A real content marketing program is developed in concert with the needs of both sales and marketing. It acts both as education and to generate leads. It should be interactive. Topic: Digital Marketing.
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Top 5 Internet of Things Security Concerns

Top 5 Internet of Things Security Concerns | Digital-News on Scoop.it today | Scoop.it
Security concerns are developing faster than the Internet of Things (IoT). But HP claims it is tackling IoT related concerns head on and has identified what it describes as the top five issues for businesses to consider. The research, carried out by Fortify, part of HP Enterprise Security Products, confirms those security concerns. It shows 70 percent of the most commonly used IoT devices contain vulnerabilities, including password security, encryption and general lack of granular use Topic: Internet of Things.
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How Companies Can Unlock Billions With The Value of Code - ReadWrite

How Companies Can Unlock Billions With The Value of Code
ReadWrite
My data seems small, so do I need more? Should my data go on a diet? Is there ...
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Hands On With Bolt, Instagram's Snapchat Competitor

Hands On With Bolt, Instagram's Snapchat Competitor | Digital-News on Scoop.it today | Scoop.it
Bolt’s premise is pretty similar to Snapchat: send images to your friends with very low friction.

Via Kamal Bennani
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5 Bad Reasons to Start a For-Profit Social Enterprise

5 Bad Reasons to Start a For-Profit Social Enterprise | Digital-News on Scoop.it today | Scoop.it
And three great ones.
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What Entrepreneurs Can Learn From The Resurgence Of Minimalist Design

What Entrepreneurs Can Learn From The Resurgence Of Minimalist Design | Digital-News on Scoop.it today | Scoop.it
In an age of distraction, the beauty of simplicity still prevails.
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Six in 10 B2B Marketers Spending More on Social Media in 2014 [INFOGRAPHIC] - AllTwitter

Six in 10 B2B Marketers Spending More on Social Media in 2014 [INFOGRAPHIC] - AllTwitter | Digital-News on Scoop.it today | Scoop.it
Six in 10 B2B Marketers Spending More on Social Media in 2014 [INFOGRAPHIC]
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One Year Later: Lookout's War on Android Adware

One Year Later:  Lookout's War on Android Adware | Digital-News on Scoop.it today | Scoop.it
A year ago, Lookout started flagging adware on Android. Today, Lookout says that adware is still out there but that things are improving.
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Brands that use content marketing are already building links the right way

Brands that use content marketing are already building links the right way | Digital-News on Scoop.it today | Scoop.it
Some brands are allocating too much of their budgets to traditional link-building strategies, when studies show the most effective tactic is content marketing.
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Do You Really Need to Change Your Passwords Every Three Months?

Do You Really Need to Change Your Passwords Every Three Months? | Digital-News on Scoop.it today | Scoop.it
Short answer: Yes. Here's why.
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AdWords Ad Scheduling, AKA Dayparting, in 5 Steps [With Data!] | WordStream

AdWords Ad Scheduling, AKA Dayparting, in 5 Steps [With Data!] | WordStream | Digital-News on Scoop.it today | Scoop.it
AdWords dayparting, also known as ad scheduling, is a great way to increase your ROI from paid search. Learn whether ad scheduling works in your industry.
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Facebook Gifts shop to shutter Aug. 12 - Inside Facebook

Facebook Gifts shop to shutter Aug. 12 - Inside Facebook | Digital-News on Scoop.it today | Scoop.it
Facebook is ending its Gifts program, which allows people to buy physical presents and digital gift cards for friends, on Aug. 12.
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The New Airbnb Logo: Integrated Marketing Communications or Not? by @martinjasonm

The New Airbnb Logo: Integrated Marketing Communications or Not? by @martinjasonm | Digital-News on Scoop.it today | Scoop.it
The new Airbnb logo caused a stir due to the images it invokes. Could it be an intentional part of their integrated marketing communications strategy?
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Q3/Q4 Planning: Top Marketing Technology, Social Business Conferences & Events (30-July-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.) You're Invited: How to Personalize Website Content Join CMSWire and Clickability on August 21st. In this one hour webinar, learn how to take effective steps to target content to individual website visitors.   > Register Now sponsored item Topic: Events.
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Fragmentation Is Holding Marketing Back

Fragmentation Is Holding Marketing Back | Digital-News on Scoop.it today | Scoop.it
What do omnichannel marketing and winning a Formula One race on flat tires have in common? Simple -- both are impossible. Trying to compete at 300 mph on flat tires is not only impossible but dangerous. Trying to deliver omnichannel consumer experiences on top of a highly fragmented foundation is not just difficult, but impossible as well. Despite a strong desire to drive seamless and frictionless omnichannel consumer experiences, most brands are multichannel at best, while consumers have b Topic: Digital Marketing.
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'Cardiff pound' study under way

'Cardiff pound' study under way | Digital-News on Scoop.it today | Scoop.it
cCardiff could have its own currency under plans being drawn up by a local housing association worker. (It looks like Cardiff could be getting its own currency after backing from a local housing group!

Via jean lievens
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Cyber Security and Big Data Innovator ThetaRay Closes $10M Oversubscribed Series B Funding Round

Cyber Security and Big Data Innovator ThetaRay Closes $10M Oversubscribed Series B Funding Round | Digital-News on Scoop.it today | Scoop.it
TEL AVIV, Israel, July 29, 2014 /PRNewswire/ -- ThetaRay, a leading provider of big data analytics solutions for advanced cyber security and operational efficiencies, has closed a new $10 million investment ...

Via cysap
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Management’s Three Eras: A Brief History

Management’s Three Eras: A Brief History | Digital-News on Scoop.it today | Scoop.it
We’ve entered the age of empathy.
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The Toronto Police: Building a More Social Service

The Toronto Police: Building a More Social Service | Digital-News on Scoop.it today | Scoop.it
From a single Twitter account to an entire social media program, Toronto Police's experience shows how social media can save time and build relationships.
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9 Ways to Use Your Online PR Effectively | SEJ

9 Ways to Use Your Online PR Effectively | SEJ | Digital-News on Scoop.it today | Scoop.it
Online PR can be a very effective marketing tool. Here are 9 ways to amplify any PR that you or your company produces.
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Longer content builds trust - eBooks increase average deal size 16 percent

Longer content builds trust - eBooks increase average deal size 16 percent | Digital-News on Scoop.it today | Scoop.it
Content marketing isn't just about short, search-friendly blogs. Learn how one Brafton client generated larger deals with long-form eBooks.
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How to A/B Test Your Facebook Page For Maximum Engagement - SociallyStacked

How to A/B Test Your Facebook Page For Maximum Engagement - SociallyStacked | Digital-News on Scoop.it today | Scoop.it
Do you use split testing? Did you know you can split test both your Facebook Page posts and your Facebook ads? Split testing (also known as A/B testing) is the best way to make sure every status update gets maximum engagement and every ad is optimized for conversions. In this article I’ll share how to …
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