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What’s the Big Secret Behind Blogging, Word Counts and ROI?

What’s the Big Secret Behind Blogging, Word Counts and ROI? | Digital-News on Scoop.it today | Scoop.it
So I came across this post on Search Engine Journal the other day and immediately thought to myself, “If 2,000 word posts generate the most traffic, how do businesses consistently write long-form c…
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Social Media Marketing: Does Your Business Need It?

Social Media Marketing: Does Your Business Need It? | Digital-News on Scoop.it today | Scoop.it
As a small business owner, I’m sure you have heard of buzz words such as social media marketing, Facebook marketing, and Google My Business…. but what do these buzzwords mean and do they have any…
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Use Social Media and Content Strategy for Better SEO

Use Social Media and Content Strategy for Better SEO | Digital-News on Scoop.it today | Scoop.it
There is an element of social media that affects SEO (Search Engine Optimization). Nobody knows to what degree social media can affect your SEO. Even the engineers are not sure because they are not a…
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Quick Guide: Tips For WordPress Beginners

Quick Guide: Tips For WordPress Beginners | Digital-News on Scoop.it today | Scoop.it
We were all WordPress beginners at some point in our journey. Think back about what helped you move along the continuum from WordPress Beginner to WordPress Expert. Marketing Press WordPress Developm…
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How To Promote Your Business With A Blog

How To Promote Your Business With A Blog | Digital-News on Scoop.it today | Scoop.it
Internet advertising is growing leaps and bounds each year, as evidenced by the graph above, and if you aren’t taking advantage of the medium to reach and interact with potential customers, yo…
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Is the Travel Sector Behind With the Times? [Infographic]

Is the Travel Sector Behind With the Times? [Infographic] | Digital-News on Scoop.it today | Scoop.it
We all love a little holiday but is the travel sector behind with times? Can SMS improve our summer holiday? There was a time when going away on holiday and going on a plane meant you were part of an…
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“Shake It Off”: Taylor Swift Makes Huge Announcements on Yahoo Worldwide Live Stream

“Shake It Off”: Taylor Swift Makes Huge Announcements on Yahoo Worldwide Live Stream | Digital-News on Scoop.it today | Scoop.it
Taylor Swift fans were abuzz with anticipation at the fact that Taylor Swift was going to be making a huge announcement today. The worldwide live stream was presented through Yahoo and ABC and was al…
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Why You’re Failing At Your Social Selling Campaigns

Why You’re Failing At Your Social Selling Campaigns | Digital-News on Scoop.it today | Scoop.it
The rise of social media, expected to capture 2.5 billion users by 2017, represents a paradigm shift and a new opportunity in B2B marketing. For the first time, B2B customers are a community of users…
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Video Marketing With YouTube? Don’t Make These Mistakes!

Video Marketing With YouTube? Don’t Make These Mistakes! | Digital-News on Scoop.it today | Scoop.it
Video marketing is an extremely powerful yet often overlooked channel of marketing. People often (mistakenly) think that succeeding in video marketing is a matter of luck. That you just put out a vid…
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11 Ways To Beat “Blogger’s Block”

11 Ways To Beat “Blogger’s Block” | Digital-News on Scoop.it today | Scoop.it
Whether you’re a content creator or upper level management, sometimes, we all run out of ideas. It’s just the nature of the beast. Thankfully, the web is rich with resources to help you get back …
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Choosing the Best Social Platform for Business Marketing

Choosing the Best Social Platform for Business Marketing | Digital-News on Scoop.it today | Scoop.it
The biggest complaint most business have about marketing is that there are just too many things to do. It’s hard to argue this point, especially when you consider the massive amount of competition,…
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What University Can and Can’t Teach You (Infographic)

What University Can and Can’t Teach You (Infographic) | Digital-News on Scoop.it today | Scoop.it
You believe there is life better outside the university, but why go in the university in the first place when there’s a better world out there in the first place? Here are things you can do while n…
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Why PR Should Lead the Charge for Organic Search

Why PR Should Lead the Charge for Organic Search | Digital-News on Scoop.it today | Scoop.it
I wrote a post in June stating that PR’s digital opportunity would come at the expense of SEO consultancies. Here’s the core rationale — Virtually every buyer around the world conducts some for…
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4 LinkedIn Hacks for Nonprofits

4 LinkedIn Hacks for Nonprofits | Digital-News on Scoop.it today | Scoop.it
While not the sexiest of social networks, LinkedIn offers a variety of sneaky ways to promote your nonprofit, if you’re savvy enough to take advantage of them. Here are four ways to hack your nonpr…
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The Awesome Secret Weapon for Capturing Social Media ROI

The Awesome Secret Weapon for Capturing Social Media ROI | Digital-News on Scoop.it today | Scoop.it
What is this secret weapon? This secret weapon not only is free, but it’s available on mobile, desktops and it’s a weapon that every person reading this has access to and can use today! Give up? …
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Facebook Messenger App: Is The Backlash Fair?

Facebook Messenger App: Is The Backlash Fair? | Digital-News on Scoop.it today | Scoop.it
Now, it goes without saying that Facebook is one of the more controversial social networks, but their recent effort to force people to install their standalone Messenger app has angered users more th…
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How My Blog Post Got 1052 Social Shares in 3 Days

How My Blog Post Got 1052 Social Shares in 3 Days | Digital-News on Scoop.it today | Scoop.it
The world we live in is a giving one, people are striving for the attention of others and the best way to get that attention is to share interesting, useful and engaging content with them. Why then d…
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Women in the Legal Industry [Infographic]

Women in the Legal Industry [Infographic] | Digital-News on Scoop.it today | Scoop.it
From 1956 to 2010 the amount of J.D. and LL.B. degrees that were earned by women, as a proportion of all J.D. and LL.B. degrees earned, increased by 44%. This is a large gain, but there is still much…
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How To Get The Highest ROI During The Back-to-School Season (Infographic)

How To Get The Highest ROI During The Back-to-School Season (Infographic) | Digital-News on Scoop.it today | Scoop.it
After the holiday season, which brings in $601 billion in sales, back-to-school shopping is the second-largest shopping season of the year. The $74.9B it brought in last year was more than Mother’s…
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Link Earning Today: Redefining Your Outreach

Link Earning Today: Redefining Your Outreach | Digital-News on Scoop.it today | Scoop.it
Even prior to the day Matt Cutts announced the “end of guest blogging”, the process of link building has always been a long and tedious one. Backlinks have been a huge part of the Google algorith…
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US Social Commerce Statistics – Statistics and Trends [Infographic]

US Social Commerce Statistics – Statistics and Trends [Infographic] | Digital-News on Scoop.it today | Scoop.it
The influence of social media on our purchasing decisions is growing and according to latest infographic released by Invesp, US social commerce is estimated to reach 14 Billions by 2015 and will repr…
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Beginner’s Guide to Blogging 3/10: The Franklin

Beginner’s Guide to Blogging 3/10: The Franklin | Digital-News on Scoop.it today | Scoop.it
Blogging isn’t going out of style any time soon; with the ascent of content marketing, blogging, podcasting and video are on the minds of marketers and PR professionals all the time. In this 10-par…
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These Twitter Accounts Have Personality…Does Yours? (Part 2)

These Twitter Accounts Have Personality…Does Yours? (Part 2) | Digital-News on Scoop.it today | Scoop.it
Brands Using Twitter to Engage with Other Brands Last week, I gave you Part 1 of our two-part Social Media Saturday special. In last week’s post, I introduced you to three brands who are using Twit…
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How To Use Visual Content To Enhance Your Blog

How To Use Visual Content To Enhance Your Blog | Digital-News on Scoop.it today | Scoop.it
Online tools to create great graphics (without a graphic design degree) Including visual imagery in your online content is a powerful tool to communicate your message. Visual images make blog posts s…
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3 Signs Your Social Media Marketing Sucks

3 Signs Your Social Media Marketing Sucks | Digital-News on Scoop.it today | Scoop.it
You have implemented a social media strategy for your organization and that’s a huge step. Your company is about to land in the laps of many more potential clients or customers and who doesn’t ne…
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