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How to Effectively Listen on the Social Web [Infographic]

How to Effectively Listen on the Social Web [Infographic] | Digital-News on Scoop.it today | Scoop.it

For many brands, one of the appealing aspects of social media is the opportunity to target and acquire new customers.

 

Marketers can also use social to learn more about existing customers and use that knowledge to increase the relevancy of your messaging.

But how can you do this effectively?

 

The tools already exist to monitor social conversations and unlock key insights into who to reach, how to reach them, and the right messaging to use.

 

For an easy two-step guide on monitoring and acting on social media conversations, take a look at our infographic below! It’s time social marketers went beyond simply counting ‘Likes’ and comments, and uncovered the deeper meaning of social conversations.


Via Antonino Militello, Brian Yanish - MarketingHits.com, juandoming
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María Dolores Díaz Noguera's curator insight, August 26, 2013 6:52 AM

Nos interesa descubrir el significado de las conversaciones sociales. Gracias

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Don’t Let This Advice Pass You By – Use Online Marketing

Don’t Let This Advice Pass You By – Use Online Marketing | Digital-News on Scoop.it today | Scoop.it
If you have a knack for finding a niche, you might be a great affiliate marketer. With thousands of companies and millions of products to choose from, you can
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Hosting Confusing You? Get Clear With These Great Tips

Hosting Confusing You? Get Clear With These Great Tips | Digital-News on Scoop.it today | Scoop.it
If you want to sell items from your site, you'll need to take that into account. Well, you would need to add a shopping cart to your site. Some website hosting
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‘Releases: Extremadura': a Wondrous Time-Lapse Comprised of 7,000 Photos and Several Soundscapes [VIDEO]

‘Releases: Extremadura': a Wondrous Time-Lapse Comprised of 7,000 Photos and Several Soundscapes [VIDEO] | Digital-News on Scoop.it today | Scoop.it
Extremadura is the fifth largest autonomous community in Spain, bordered by Castile–La Mancha to the east and Portugal to the west. Photographer Piter-A took more than 7,000 photographs and recorded soundscapes of the region. He then blended them together, creating an enchanting time-lapse tour of Extremadura. The sights and sounds of the video come together […]
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How to remove devices from your Dropbox account

How to remove devices from your Dropbox account | Digital-News on Scoop.it today | Scoop.it
Dropbox is not especially consumer focused. However, it is still very popular in the cloud market for individuals. The good thing about this combination is that security insights needed for the business aspect of its model seep into the consumer product.
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Critical Elements of Every Homepage {Infographic} - Best Infographics

Critical Elements of Every Homepage {Infographic} - Best Infographics | Digital-News on Scoop.it today | Scoop.it
Tweet Tweet There are many websites that simply don’t have a magnetic homepage. Creating the perfect homepage can take a bit of time, but there are things you can do to improve your current homepage significantly. This infographic from Hubspot covers various critical elements every homepage needs to have:
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What's New Google Product Kingpin Sundar Pichai Like? Re/code Will Provide! (Video)

What's New Google Product Kingpin Sundar Pichai Like? Re/code Will Provide! (Video) | Digital-News on Scoop.it today | Scoop.it
With the keys to the fast car of tech, who the heck is this guy?
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Microsoft Smartphones Drop Nokia Name - InformationWeek

Microsoft Smartphones Drop Nokia Name - InformationWeek | Digital-News on Scoop.it today | Scoop.it
Microsoft is finally ready to sell smartphones under its own brand -- but where are the flagship models?
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CBS All Access and HBO Aren't Good Reasons to Cut Your Cable Cord - CloudTweaks.com

CBS All Access and HBO Aren't Good Reasons to Cut Your Cable Cord - CloudTweaks.com | Digital-News on Scoop.it today | Scoop.it
Recently, both Time Warner ‘s HBO and CBS gave a glimmer of hope to the cord cutting and unbundling subset looking to cut pay-TV providers out of their lives. Both companies joined Hulu Plus and Netflix by offering a stand-alone, streaming product for their content. Read the source article at nasdaq.com
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MMDA impounds Uber car

MMDA impounds Uber car | Digital-News on Scoop.it today | Scoop.it
With a controversial cloud hovering over transport service Uber, one netizen just got even more confused. A certain Sean Dalawampu posted on Twitter that his Uber car, which he fetched through the Uber app, got flagged down and was impounded after making a right turn on a red signal at Edsa corner Ayala avenue at around 1 a.m. Saturday.
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Are there any downsides in attending startup events?

Are there any downsides in attending startup events? | Digital-News on Scoop.it today | Scoop.it
Startup events are a never ending issue. Every entrepreneur, or even people that aspire to become one, think of a startup event as the place to meet mentors, investors,
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Six Links Worthy Of Your Attention #227

Six Links Worthy Of Your Attention #227 | Digital-News on Scoop.it today | Scoop.it
Is there one link, story, picture or thought that you saw online this week that you think somebody you know must see? My friends: Alistair Croll (BitCurrent, Year One Labs, GigaOM, Human 2.0, Solve For Interesting, the author of Complete...
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Marriott International Bets on Content with New Content Development Studio

Marriott International Bets on Content with New Content Development Studio | Digital-News on Scoop.it today | Scoop.it
Marriott International has revved up its content development efforts with a new creative studio. What does this mean for the future of content marketing?
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Could Bitcoin Become a Policy Issue for US Congress?

Could Bitcoin Become a Policy Issue for US Congress? | Digital-News on Scoop.it today | Scoop.it
Bitcoin in the eyes of US Congress members is vastly different. When might they create policy around it?
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Helpful Tips About Time Management That Simple To Follow

Helpful Tips About Time Management That Simple To Follow | Digital-News on Scoop.it today | Scoop.it
Your life can get hectic when juggling family life, your job, and personal things. Your time may very much feel really chaotic. However, this doesn't have to be
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Article Submission Is Still Very Successful Today

Article Submission Is Still Very Successful Today | Digital-News on Scoop.it today | Scoop.it
A lot of businesses use article advertising to promote their products or services. When you develop content that helps your potential customers and solves
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‘Old Faithful': Heartwarming Portraits of Elderly Dogs Capture Their Charming Personalities

‘Old Faithful': Heartwarming Portraits of Elderly Dogs Capture Their Charming Personalities | Digital-News on Scoop.it today | Scoop.it
Your canine companions are part of your family, from their puppy days to their old age. Canadian photographer Pete Thorne decided to pay tribute to our old friends in a touching photo series called “Old Faithful,” in which he photographs dogs in their glorious golden years. Thorne works closely with the dog and its owner […]
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How To Remove Embarrassing Photos From Social Media - Best Infographics

How To Remove Embarrassing Photos From Social Media - Best Infographics | Digital-News on Scoop.it today | Scoop.it
Tweet Tweet Many of us are guilty of sharing our embarrassing photos on Facebook, Twitter, and other sites. Even if you are not, how would you go about removing your photos if they are somehow shared online without your permission? This infographic from WhoIsHostingThis sheds light on that:
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Apple's Yosemite Outpaces Mavericks (Thanks to a Head Start)

Apple's Yosemite Outpaces Mavericks (Thanks to a Head Start) | Digital-News on Scoop.it today | Scoop.it
Apple's decision to offer its OS X Yosemite computer operating system as a public Beta helped accelerate initial adoption, according to research from Chitika Insights.
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Facebook Rooms: 5 Privacy Facts - InformationWeek

Facebook Rooms: 5 Privacy Facts - InformationWeek | Digital-News on Scoop.it today | Scoop.it
Facebook's new Rooms app lets you post pictures, videos, and messages anonymously. Here's a look at the data it collects, the privacy of your posts, and more.
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POODLEs, Sandworms and getting safe online - 60 Sec Security [VIDEO]

POODLEs, Sandworms and getting safe online - 60 Sec Security [VIDEO] | Digital-News on Scoop.it today | Scoop.it
The week's security news, turned into an entertaining lesson, turned into a 1-minute video.

Enjoy...
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NASA ultra-black nano-coating to be applied to 3-D new solar coronagraph

NASA ultra-black nano-coating to be applied to 3-D new solar coronagraph | Digital-News on Scoop.it today | Scoop.it
An emerging super-black nanotechnology that is to be tested for the first time this fall on the International Space Station will be applied to a complex, 3-D component critical for suppressing stray light in a new, smaller, less-expensive solar coronagraph designed to ultimately fly on the orbiting outpost or as a hosted payload on a …
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DOJ forms team to prosecute sex and other cybercrimes

DOJ forms team to prosecute sex and other cybercrimes | Digital-News on Scoop.it today | Scoop.it
The Department of Justice has formed a team of specialized prosecutors to handle cases of child pornography, voyeurism and other crimes committed online.
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9 Marketing & Business SlideShares to Watch Today

9 Marketing & Business SlideShares to Watch Today | Digital-News on Scoop.it today | Scoop.it
SlideShare is a great resource for learning about any topic. Read our roundup of 9 of our favorite marketing & business SlideShares for marketing strategies and tactics.
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Everything You Need to Know About Facebook's Rooms and The State of Anonymity Apps

Everything You Need to Know About Facebook's Rooms and The State of Anonymity Apps | Digital-News on Scoop.it today | Scoop.it
Facebook's new standalone app, Rooms, joins the ranks of anonymity apps like Secret, Whisper & Yik Yak. Is the future of social messaging anonymous?
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Stop Marketing Without An Integrated Marketing Communication Plan

Stop Marketing Without An Integrated Marketing Communication Plan | Digital-News on Scoop.it today | Scoop.it
Q: What do your customers want? A: Customers want an integrated seamless customer experience. It might seem like a simple task, but the majority of organizations are either unable or ill equipped to answer the demands of their customers. This is a problem. In a June 2014 article appearing on Forbes.com, Steve Olenski stated, “65% …
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