Digital-News on S...
Follow
Find
162.3K views | +821 today
Rescooped by Thomas Faltin from A New Society, a new education!
onto Digital-News on Scoop.it today
Scoop.it!

How to Effectively Listen on the Social Web [Infographic]

How to Effectively Listen on the Social Web [Infographic] | Digital-News on Scoop.it today | Scoop.it

For many brands, one of the appealing aspects of social media is the opportunity to target and acquire new customers.

 

Marketers can also use social to learn more about existing customers and use that knowledge to increase the relevancy of your messaging.

But how can you do this effectively?

 

The tools already exist to monitor social conversations and unlock key insights into who to reach, how to reach them, and the right messaging to use.

 

For an easy two-step guide on monitoring and acting on social media conversations, take a look at our infographic below! It’s time social marketers went beyond simply counting ‘Likes’ and comments, and uncovered the deeper meaning of social conversations.


Via Antonino Militello, Brian Yanish - MarketingHits.com, juandoming
more...
María Dolores Díaz Noguera's curator insight, August 26, 2013 6:52 AM

Nos interesa descubrir el significado de las conversaciones sociales. Gracias

Digital-News on Scoop.it today
Your new post is loading...
Scooped by Thomas Faltin
Scoop.it!

The 'Big data' deal - Leader and Times

The 'Big data' deal - Leader and Times | Digital-News on Scoop.it today | Scoop.it
The 'Big data' deal
Leader and Times
Some believe “big data” may be the next renaissance in agriculture.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

SimpleReach Raises $9M To Measure Content Marketing And Native Ads - TechCrunch

SimpleReach Raises $9M To Measure Content Marketing And Native Ads - TechCrunch | Digital-News on Scoop.it today | Scoop.it
SimpleReach Raises $9M To Measure Content Marketing And Native Ads TechCrunch SimpleReach, a startup that helps marketers and publishers measure the effectiveness of their content and ads, is announcing that it has raised $9 million in Series A...
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Back to Basics – The Five Steps of Marketing - Fox Business

Back to Basics – The Five Steps of Marketing - Fox Business | Digital-News on Scoop.it today | Scoop.it
Back to Basics – The Five Steps of Marketing
Fox Business
Marketing theory is not as complicated as it seems.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

5 Things I Learned About "Growth Hacking" From The Man Who Coined The Term - Forbes

5 Things I Learned About "Growth Hacking" From The Man Who Coined The Term - Forbes | Digital-News on Scoop.it today | Scoop.it
5 Things I Learned About "Growth Hacking" From The Man Who Coined The Term
Forbes
We're all here, at a GrowHack meetup in New York City hosted by Conrad Wadowski, to hear Sean Ellis speak about Growth Hacking.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Bitcoin Shop CEO Charles Allen Interviewed on Bloomberg TV's 'Street Smart' to ... - Wall Street Journal

Bitcoin Shop CEO Charles Allen Interviewed on Bloomberg TV's 'Street Smart' to ... - Wall Street Journal | Digital-News on Scoop.it today | Scoop.it
Bitcoin Shop CEO Charles Allen Interviewed on Bloomberg TV's 'Street Smart' to ...
Wall Street Journal
Bitcoin Shop, Inc.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

It's Not Just Links: Why Nothing Is Safe In Online Marketing - Search Engine Land

It's Not Just Links: Why Nothing Is Safe In Online Marketing - Search Engine Land | Digital-News on Scoop.it today | Scoop.it
RealtyBizNews
It's Not Just Links: Why Nothing Is Safe In Online Marketing
Search Engine Land
In fact, if all of my clients would let me become more involved in other aspects of their marketing, I'd be absolutely gleeful.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Businesses Are Missing Out On One Valuable Social Media Platform - Forbes

Businesses Are Missing Out On One Valuable Social Media Platform - Forbes | Digital-News on Scoop.it today | Scoop.it
Businesses Are Missing Out On One Valuable Social Media Platform
Forbes
Businesses have a lot of options when it comes to social media. Twitter, Facebook, Google +, LinkedIn and Pinterest, just to name a few.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

LinkedIn stats and figures 2014 - Online Social Media

LinkedIn stats and figures 2014 - Online Social Media | Digital-News on Scoop.it today | Scoop.it
Online Social Media LinkedIn stats and figures 2014 Online Social Media The LinkedIn stats and figures for 2014 are in and rather interesting, the infographic below shows in great detail a look into the history, geographic reach, LinkedIn facts,...
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Interview: Matt Navarra from TheNextWeb - Business 2 Community

Interview: Matt Navarra from TheNextWeb - Business 2 Community | Digital-News on Scoop.it today | Scoop.it
Interview: Matt Navarra from TheNextWeb Business 2 Community LinkedIn is something that The Next Web uses with the kind of the light touch because we haven't had huge amounts of traffic from it, and actually we have seen a decline in the amount of...
more...
No comment yet.
Rescooped by Thomas Faltin from Public Relations & Social Media Insight
Scoop.it!

Forrester thinks Content Marketing Isn’t Working – They’re Half Right

Forrester thinks Content Marketing Isn’t Working – They’re Half Right | Digital-News on Scoop.it today | Scoop.it
It’s a fair characterization to say that the state of today’s content marketing in B2B circles is a mixed bag.

Via Jeff Domansky
more...
Jeff Domansky's curator insight, Today, 1:41 PM

Better content marketing strategies and execution badly needed for better results writes Howard Sewell.

Rescooped by Thomas Faltin from Public Relations & Social Media Insight
Scoop.it!

Sky News Reporter Goes Looting Through Malaysia Airlines Flight 17 Luggage (for News) - PRNewser

Sky News Reporter Goes Looting Through Malaysia Airlines Flight 17 Luggage (for News) - PRNewser | Digital-News on Scoop.it today | Scoop.it
...With MH370, the flight seemed to vanish into the ether, like all those horror stories about the Bermuda Triangle.

Via Jeff Domansky
more...
Jeff Domansky's curator insight, Today, 1:22 PM

Unbelievable breach of ethics and decency.

Rescooped by Thomas Faltin from Public Relations & Social Media Insight
Scoop.it!

How to Build a Strong Pinterest Page for B2B

How to Build a Strong Pinterest Page for B2B | Digital-News on Scoop.it today | Scoop.it
You might be surprised to hear that Pinterest is one of the fastest growing social media sites and is the third largest behind Facebook and Twitter...

Via Jeff Domansky
more...
Jeff Domansky's curator insight, Today, 9:41 AM

Several case studies and lessons on using Pinterest for B2B.

Therese Torris's curator insight, Today, 9:53 AM

Pinterest can help firms profile themselves as good employer brands, who would have thought? ...

Scooped by Thomas Faltin
Scoop.it!

Chinese Social Media Lose 7 Percent of Visitors During Crackdown - Businessweek

Chinese Social Media Lose 7 Percent of Visitors During Crackdown - Businessweek | Digital-News on Scoop.it today | Scoop.it
Chinese Social Media Lose 7 Percent of Visitors During Crackdown Businessweek As Chinese authorities stage a crackdown on “rumor mongering”—seen in many cases as a thinly veiled effort to squelch political and other kinds of verboten speech—the...
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Free Tibet exposes fake Twitter accounts by China propagandists - The Guardian

Free Tibet exposes fake Twitter accounts by China propagandists - The Guardian | Digital-News on Scoop.it today | Scoop.it
The Guardian Free Tibet exposes fake Twitter accounts by China propagandists The Guardian Although Twitter and Facebook are blocked in mainland China – the government banned them when riots spread across Tibet in 2008 – municipal governments have...
more...
No comment yet.
Suggested by William Fletcher
Scoop.it!

Warrior Forum Big Announcement Shaking The Internet Marketing Industry - Authority Powered

Warrior Forum Big Announcement Shaking The Internet Marketing Industry - Authority Powered | Digital-News on Scoop.it today | Scoop.it
Earlier this year the Warrior Forum (one of the top internet marketing forums online) was acquired by Freelancer. This was a massive deal that seemed to shake the community. Product sellers and those who have made a living from the Warrior Forum have feared big changes that could destroy their business. For years now the [...]
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Google Glass: It's man versus machine testing the Field Trip app in London - Telegraph.co.uk

Google Glass: It's man versus machine testing the Field Trip app in London - Telegraph.co.uk | Digital-News on Scoop.it today | Scoop.it
Telegraph.co.uk
Google Glass: It's man versus machine testing the Field Trip app in London
Telegraph.co.uk
I should be striking over this.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Banksy, Bitcoin, And The Winklevoss Twins: An Online Art World Love Story - Fast Company

Banksy, Bitcoin, And The Winklevoss Twins: An Online Art World Love Story - Fast Company | Digital-News on Scoop.it today | Scoop.it
Fast Company Banksy, Bitcoin, And The Winklevoss Twins: An Online Art World Love Story Fast Company Cameron and Tyler Winklevoss, the Internet entrepreneurs perhaps best known for their associations with Facebook and Bitcoin, are the latest techies...
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Can You Measure the ROI of Customer Experience? - 1to1 Media (blog)

Can You Measure the ROI of Customer Experience? - 1to1 Media (blog) | Digital-News on Scoop.it today | Scoop.it
Can You Measure the ROI of Customer Experience?
1to1 Media (blog)
Companies are increasingly using customer experience metrics to gauge the health of their customer relationships.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Robotic roundup: Useful? Or little clinical value?…”robotic invasion ... - HealthNewsReview.org

Robotic roundup: Useful? Or little clinical value?…”robotic invasion ... - HealthNewsReview.org | Digital-News on Scoop.it today | Scoop.it
Robotic roundup: Useful? Or little clinical value?…”robotic invasion ...
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

5 Tips for Marketing in a Highly Regulated Industry - Business 2 Community

5 Tips for Marketing in a Highly Regulated Industry - Business 2 Community | Digital-News on Scoop.it today | Scoop.it
Business 2 Community
5 Tips for Marketing in a Highly Regulated Industry
Business 2 Community
... and prevent accounting fraud. There are many customer relationship management (CRM) processes that have a direct impact on financial reporting.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

How To Generate Customer Experience Reviews For SEO Profit - Part I - Search Engine Land

How To Generate Customer Experience Reviews For SEO Profit - Part I - Search Engine Land | Digital-News on Scoop.it today | Scoop.it
Search Engine Land
How To Generate Customer Experience Reviews For SEO Profit - Part I
Search Engine Land
My realtor's name is Peggy Bouchard, and I'll be sharing some stories about what made my house shopping experience so positive.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Torontonians Treated to Free Coffee with the PayPal Mobile App - Techvibes (blog)

Torontonians Treated to Free Coffee with the PayPal Mobile App - Techvibes (blog) | Digital-News on Scoop.it today | Scoop.it
Torontonians Treated to Free Coffee with the PayPal Mobile App
Techvibes (blog)
When it comes to paying with a mobile device, Canadians seems very comfortable buying their daily coffee.
more...
No comment yet.
Scooped by Thomas Faltin
Scoop.it!

Social Security Disability Taxation - Curious And Confusing According to Tax Court - Forbes

Social Security Disability Taxation - Curious And Confusing According to Tax Court - Forbes | Digital-News on Scoop.it today | Scoop.it
Social Security Disability Taxation - Curious And Confusing According to Tax Court
Forbes
The treatment of social security disability payments is probably one of the more unfair aspects of the Internal Revenue Code.
more...
No comment yet.
Rescooped by Thomas Faltin from Public Relations & Social Media Insight
Scoop.it!

Forbes: No silver bullets | BuzzMachine

Forbes: No silver bullets | BuzzMachine | Digital-News on Scoop.it today | Scoop.it
I hesitate three beats before clicking on a Forbes link. That is the definition of a devalued media brand.

Via Jeff Domansky
more...
Jeff Domansky's curator insight, Today, 10:54 AM

Jeff Jarvis reflect on Forbes magazine's effort to move to a digital model and the future of other traditional media trying to evolve as well.

Rescooped by Thomas Faltin from The Marketing Technology Alert
Scoop.it!

Marketing’s Talent Shortage Troisième Partie, and the Top 12 Marketing Technology Articles Curated Tuesday, 7/22/14

Marketing’s Talent Shortage Troisième Partie, and the Top 12 Marketing Technology Articles Curated Tuesday, 7/22/14 | Digital-News on Scoop.it today | Scoop.it
It’s obvious that Marketing needs help executing and managing marketing technology, and it’s not going to be internally done by IT. This is a marketing function, a marketing responsibility, and it needs to be carried out by marketing.

Via iNeoMarketing
more...
No comment yet.