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Facebook Now Allows Personal Accounts to Promote Posts

Facebook Now Allows Personal Accounts to Promote Posts | Digital-News on Scoop.it today | Scoop.it
Facebook New Features: Promote Posts on Personal Page and New Beautiful Photos Views Facebook is notorious for rolling out new features from time to time.
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Build Better Twitter Engagement For Your Personal Brand

Build Better Twitter Engagement For Your Personal Brand | Digital-News on Scoop.it today | Scoop.it
Social media is now the main source of communication for brands between their customers and leads. People today are turning to networks to leave feedback, search for information, purchase services an…
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Is Coca-Cola Being Recalled? Hoax Causes Confusion Across Social Media

Is Coca-Cola Being Recalled? Hoax Causes Confusion Across Social Media | Digital-News on Scoop.it today | Scoop.it
Is there dirt in your “Share A Coke with Michael” bottle? No, there’s no dirt in your Coke bottle, contrary to what a recent Internet recall would have you believing. Go ahead and …
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Social Media: Acceleration and Amplification

Social Media: Acceleration and Amplification | Digital-News on Scoop.it today | Scoop.it
I’m going to start this post off with two statements that might seem a little counter intuitive coming from someone who works in social media marketing There is nothing new about social media mark…
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6 Components You Need In A B2B Online Marketing Program (Infographic)

6 Components You Need In A B2B Online Marketing Program (Infographic) | Digital-News on Scoop.it today | Scoop.it
In order to increase the success rate of your marketing campaign, I recommend you view the infographic, “The Science of B2B Online Marketing.” Circle S Studio, a marketing and design firm based i…
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How To Leverage LinkedIn Groups To Boost Your Online Presence

How To Leverage LinkedIn Groups To Boost Your Online Presence | Digital-News on Scoop.it today | Scoop.it
LinkedIn is one of the most popular and enduring of social media sites. Through the second quarter of 2014, LinkedIn boasted users in 200 countries, with 300 million users worldwide and 100 million i…
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Top Social Media Branding Strategies For Aspiring Internet Marketers

Top Social Media Branding Strategies For Aspiring Internet Marketers | Digital-News on Scoop.it today | Scoop.it
Social branding defines your ability to engage your target consumers and make them remember your business. Every internet marketer ensures to market their business brand in the social media. This is …
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What Social Media Marketing Can & Cannot Do For Your Business

What Social Media Marketing Can & Cannot Do For Your Business | Digital-News on Scoop.it today | Scoop.it
I remember when I first adopted social media marketing as a way to promote my business. It was January 2009—just over 5 years ago so the memory is fairly clear. At the time, I knew intuitively that…
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Google Pigeon Algorithm Is Here, and It’s Changing the Game.

Google Pigeon Algorithm Is Here, and It’s Changing the Game. | Digital-News on Scoop.it today | Scoop.it
Pigeons, Pandas, and Penguins, oh my! Google’s newest algorithm has been released and it is providing more useful, relevant and accurate local search results. The update, which has attracted the at…
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State of Social 2Q14: LinkedIn Marketing Falls Behind

State of Social 2Q14: LinkedIn Marketing Falls Behind | Digital-News on Scoop.it today | Scoop.it
In our final report for the second quarter of 2014′s state of social media, we’re going to take a look at the dark horse of social networks, LinkedIn. How is LinkedIn’s strategy of becoming a p…
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Social Good At The Tip Of Your Finger: 3 Apps To Help You Make a Difference

Social Good At The Tip Of Your Finger: 3 Apps To Help You Make a Difference | Digital-News on Scoop.it today | Scoop.it
Sometimes we get so busy with the hustle and bustle of life that we forget the importance of giving back and helping others. While you might consider doing something for social good, but know that yo…
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The Top 15 Social Media Mistakes To Avoid

The Top 15 Social Media Mistakes To Avoid | Digital-News on Scoop.it today | Scoop.it
Right now, more than 90 percent of businesses use social media. But, simply opening an account or sending out some tweets is not enough to make social media platforms a viable and profitable part of …
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During a Crisis, Use One Hashtag to Unify All Tweets

During a Crisis, Use One Hashtag to Unify All Tweets | Digital-News on Scoop.it today | Scoop.it
#AllForOneAndOneForAll Twitter hashtags are powerful tools in crisis communications.  When used correctly, hashtags, unify all communications during a crisis and position a company as the true sourc…
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It’s NOT Over When It’s Over

It’s NOT Over When It’s Over | Digital-News on Scoop.it today | Scoop.it
If you listen very carefully chances are you’ll hear the sound of a company executive letting out his or her breath after a crisis.  That rush of air is coming from someone saying to themselves (a…
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Top 5 Lead Engagement and Nurturing Techniques For LinkedIn

Top 5 Lead Engagement and Nurturing Techniques For LinkedIn | Digital-News on Scoop.it today | Scoop.it
Image credit: cdn2.hubspot.net   Lead engagement is a powerful tool for digital marketing which is used for bridging the gap between you and your potential customers. A common mistake for intern…
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#FacebookDown,Twitter Trend Begins: 26 of the Best Tweets

Oh, Facebook is down? Oh no! Normally when Facebook goes down, many people head over to Twitter and today was no different. Facebook went down for about 30 minutes to an hour today so, of course, it…
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9 Tips on How to Build Raving Fans for Your Blog

9 Tips on How to Build Raving Fans for Your Blog | Digital-News on Scoop.it today | Scoop.it
Having a loyal readership is key to achieving success as a blogger or online publisher. You may have the best blog in your niche or even the most useful posts, but what good are your efforts if you d…
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Google Authorship for Blogs and Bloggers

Google Authorship for Blogs and Bloggers | Digital-News on Scoop.it today | Scoop.it
What the heck is Google authorship, and why should you care? Essentially, Google authorship is when Google displays author information in its search results. So, when someone enters a keyword into Go…
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Pinterest Marketing: Why You Shouldn’t Bother Tracking Keywords

Pinterest Marketing: Why You Shouldn’t Bother Tracking Keywords | Digital-News on Scoop.it today | Scoop.it
For brands beginning to market on Pinterest, it may be tempting to follow prior experience with other platforms and rely on keywords to track performance. And that would be a mistake. Keywords on Pin…
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Shares Are Up, but Twitter is Still Struggling for Active Users

Shares Are Up, but Twitter is Still Struggling for Active Users | Digital-News on Scoop.it today | Scoop.it
Twitter made headlines this week when it delivered an unexpected surge in stock in the second quarter, with Twitter boasting a 24% jump to 271 million users. An article in Forbes.com described Tw…
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Social Media Predicts NBA Stars’ Placement

Social Media Predicts NBA Stars’ Placement | Digital-News on Scoop.it today | Scoop.it
The free-agency period is arguably the most tumultuous time of the season for players and fans alike. Each summer a flurry of news stories, rumors, and predictions swirl around who will be a free age…
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Give Your Twitter Engagement A Boost With Images

Give Your Twitter Engagement A Boost With Images | Digital-News on Scoop.it today | Scoop.it
Watch your Twitter Activity Soar using Images Over the last year Twitter has become more visual as it allows photos and video to be prominently displayed on tweets. According to a recent study by Sot…
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Outsourcing Social Media Doesn’t Make You Fake. It Makes You Honest.

Outsourcing Social Media Doesn’t Make You Fake. It Makes You Honest. | Digital-News on Scoop.it today | Scoop.it
If you’ve never worked from the trenches of social media marketing, you might think it’s easy. A Facebook post here, a Tweet there, and then back to business, right? Of course, if you’ve ever d…
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What We Can Learn From The NDTV Goodtimes Social Media Blunder

What We Can Learn From The NDTV Goodtimes Social Media Blunder | Digital-News on Scoop.it today | Scoop.it
NDTV Goodtimes commits a social media blunder, and then justifies that its account was hacked. And then again retracts to modify its statement to say – “Ok. THAT happened,” referring to the blu…
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Live First. Post Later.

Live First. Post Later. | Digital-News on Scoop.it today | Scoop.it
This past weekend I was at a concert in Vegas for my birthday. It was a tour opener for the bands Nine Inch Nails and Soundgarden, each iconic bands in their own rock genres. I’ve seen Nine Inch Na…
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Twitter Retargeting Strategy for Online Retailers

Twitter Retargeting Strategy for Online Retailers | Digital-News on Scoop.it today | Scoop.it
If you have an online store, you know it’s difficult to bring back visitors to your website. With 67% of shoppers abandoning their shopping carts, retailers need to be creative and constantly remin…
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