How well do you understand your buyers and their purchasing process? We surveyed over 400 B2B marketers to determine just how the purchasing cycle has changed over the past few years, so that you can better engage with and target your buyers. Discover:
--> Which demand generation practices best-of-breed companies are using
--> Which industry standards are on their way to becoming benchmarks
--> What types of content consumers are searching for
--> What the future looks like for demand generation best practices
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