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Invisible Giant: Why New SEO Is So Hard To See via @HaikuDeck by @Scenttrail

Invisible Giant: Why New SEO Is So Hard To See via @HaikuDeck by @Scenttrail | Digital-News on Scoop.it today | Scoop.it

There is a new invisible giant using 5 "tricks" so the "new seo" is getting harder and harder to see and understand. This Haiku Deck and Curatti blog post is about how to see the invisible giant. How to win hearts and minds online.

Why New SEO So Hard To See
* Google Float & Filter Bubbles.
* Social Media Marketing's Disappearing Act.

* Friends of Friends Marketing.

* Multi-channel Marketing.

* Web's "Fabric" Like Space/Time.

Adding a Curatti blog post at midnight tonight too.


Via Martin (Marty) Smith, Brian Yanish - MarketingHits.com
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malek's curator insight, August 5, 4:37 AM

Thought provoking on many fronts. The notion of need of predictive models (and other tools) to link content with visitors.

donhornsby's curator insight, August 5, 5:02 AM

(From the article): Content Marketing is a tricky idea. You need to create authoritative content, but just enough that community is forming comfortably. Talk to much, in the wrong voice or at the wrong time sand you kill your fledgling community (easy to do). 

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Agnostic Wins - How A Rebel Army Can Still Win Despite New Google

Agnostic Wins - How A Rebel Army Can Still Win Despite New Google | Digital-News on Scoop.it today | Scoop.it

This Haiku Deck and ScentTrail Marketing blog post captures ideas percolating from launching one of the first crowdfunding cancer research platforms (http://www.curecancerstarter.org) l last week.

One of the big Should of Had A V8 moments last week was the realization that the way the new Google set the table does not favor a rebel Rat-Tag army.

Since climbing the latter to AUTHORITY and TRUSTED status now can take years and you will have a giant pissing our your head every step of the way, better to create conversations not website and then inject your conversation into their castles via widgets, apps and white label embedding.

Can a rebel army survive when the new Google swings the machine gun so deliberately and giants are trying to knock rebels to the ground? Yes IF they THINK WEB FIRST and this post should help with that.

What about you? Do you think web first already? How did you get there? What have you changed?

 


Via Martin (Marty) Smith
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