Lipton Tea, a joint venture between Pepsi and Unilever, is entering the festival business: on October 24, the beverage brand will host its first Be More Tea Festival in North Charleston, South Carolina’s Riverfront Park. Passion Pit, The Roots, Walk The Moon and St. Lucia are the first confirmed artists, with more bookings to be announced in the coming weeks. The festival will be produced by Track Marketing Group and booked by music agency RPM.
Digital music continues to invest in big data. Pandora announced Tuesday it has agreed to acquire Next Big Sound, a music analytics company that tracks social and streaming activity. Terms of the deal were not disclosed.
In the past few months, it seems like there has been a deluge of announcements from some of the biggest brands in the travel world, with all of them declaring their interest in new and updated music-related programs. In their quest to woo younger, hipper crowds, companies like Renaissance Hotels [...]
With the music business trade fair MIDEM set to draw more than 6,000 attendees from 70-plus countries to Cannes from June 5 to 8, an annual industry report finds that 67 percent of the world’s music is still sold outside the United States.
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