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An Eye on New Media
New Media in Society, Business & Classrooms
Curated by Ken Morrison
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Google Drive Goes for a Spin

Google Drive Goes for a Spin | An Eye on New Media | Scoop.it

After weeks of rumors, Google has finally launched its cloud-storage service Drive. Our verdict: it's Dropbox meets Google Docs. This might become the most widely used Dropbox-like program in the near future.

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Is Google+ a Ghost Town? 5 Reasons That Will Change Your Mind

Is Google+ a Ghost Town? 5 Reasons That Will Change Your Mind | An Eye on New Media | Scoop.it
Google+ is getting flack for low average time on site numbers, but what do these truly symbolize? And do they really matter?

 

So with Google+’s new redesign and several articles that have appeared highlighting how Google+ is “dying,” maybe we should reflect on what Google+ is doing right, with perhaps the pundits looking at it through the wrong lens?

 

What if Google+ never needed to be Facebook, but rather exist as something more?

 

So you’re on Google+, and you think it’s a ghost town because your friends aren’t on it?

 

Well, what if I told you none of that mattered?

 

What if I told you, you could see what you really wanted to see; interact with what/who you really wanted to interact with; and group those interests and engagements into categories and subjects?

 

Well here’s five reasons how Google+ can make you forget that your friends aren’t here, while still being amazingly useful, interesting and engaging. It’s more than a social network.

 

Read more: http://bit.ly/HyctQS


Via Martin Gysler
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iPod Touch: Classroom Response System

This video will show you step-by-step how to use Google Docs and the iPod Touch to create a student response system in your classroom.
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Ken Morrison's comment, April 1, 2012 6:30 PM
Thank you for the rescoop. It looks like you have a good site here. I will return. Thanks for your hard work on creating this.
Sincerely,
Ken
Ken Morrison's comment, April 1, 2012 10:21 PM
Thank you for the rescoop. You have a nice site here. Great work. I will surely return.
Ken
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The World According to Google - Part 1

A very good look at Google and the non-tech companies that they affect.  A great view from a British perspective.

Ken

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TED Blog | Sergey Brin on Google's China decision

TED Blog | Sergey Brin on Google's China decision | An Eye on New Media | Scoop.it

An interview with Google's Sergey Brin about why they chose to leave China in early 2010

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How Google Glasses Could Revolutionize Virtual Advertising - Forbes

How Google Glasses Could Revolutionize Virtual Advertising - Forbes | An Eye on New Media | Scoop.it
As a technology, the screen is sort of a kludge. It only works if you're looking at it. For an advertiser, that's just not good enough. If you're out walking around, the screen on your desk or your console isn't doing anything.
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Watch The Google Boys Documentary Online Free

Watch The Google Boys Documentary Online Free | An Eye on New Media | Scoop.it
Google’s meteoric rise to internet stardom is one of the great business sagas of our time.
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Consumer Watchdog Praises State Attorneys General Action Against Google 

Consumer Watchdog Praises State Attorneys General Action Against Google  | An Eye on New Media | Scoop.it

I wasn't able to give it my full attention, but I just heard Maryland Attorney General Douglas F. Gansler on CNN International's Quest Means business talking about why he thinks Google is Evil.  He might be right, but he sure didn't present his case well.  It is clear that for him, it is about government control.

 

I will wait for the posted transcripts here before making a true decision, but I wasn't impressed (edition.cnn.com/TRANSCRIPTS/qmb.html)

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Less Than 10% Of The Web In 2012 Is Mobile Ready

Less Than 10% Of The Web In 2012 Is Mobile Ready | An Eye on New Media | Scoop.it
Mobile’s overall share of Web traffic in the United States has increased to about 9% (according to StatCounter) which is also the same percentage of Quantcast’s Top Million sites that are deemed ready for mobile in 2012 according to data from...

Via Miguel Rodriguez
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Ken Morrison's comment, February 29, 2012 8:12 PM
Thank you for this great article.

It is very hard for me to grasp that 1 out every 4 searches in 2012 will be done on a mobile device. I know that Asia and developing countries are booming in mobile without a desktop option at home. But 1 in 4 is still mind-boggling to me. I am curious if corporate firewalls keep from accurate measuring of the billions of searches done at the workplace? I'm not expecting an answer from you, I am just very curious if anyone has insight that I am missing.

BTW: I loved this link that was inside of your scooped article:
http://searchengineland.com/seo-considerations-for-google-mobile-search-in-2012-105469
Miguel Rodriguez's comment, March 1, 2012 6:23 PM
I understand you vety well, Ken Morrison. The world is going mobile, snd it is impressive the way this trend is moving. Mobiles are making their apparitione in impossible places. One of the major concerns in the workplace is the use and abuse of ths technology during work hours. In schools this tendency is even worse.
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How to Make a YouTube Channel Searchable

How to Make a YouTube Channel Searchable | An Eye on New Media | Scoop.it
Someone who wants to find your YouTube channel can try navigating to youtube.com/user/channelname in a Web browser, or he can type your YouTube username into the "Search" field at the top of the YouTube homepage.
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Before You Name Your Company, Consider How Google Will Rank It

Before You Name Your Company, Consider How Google Will Rank It | An Eye on New Media | Scoop.it

My Big take-away:  If we were playing word association and you said "Armstrong," we would probably say "Lance" or "Neil." But Google tends to favor brands, and gives most of the first page to the less obvious flooring company.
Read more: http://www.marketingprofs.com/short-articles/2482/before-you-name-your-company-consider-how-google-will-rank-it#ixzz1mzIjjds9

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Tech, Social Networks Making Access to Super Bowl Easier

Tech, Social Networks Making Access to Super Bowl Easier | An Eye on New Media | Scoop.it
"The Super Bowl has always been a social event. What's different now is that social media and the Internet have turned geography and proximity into nonfactors -- the trash talk and game banter can now span the globe, as people who can't get together physically interact with one another virtually."
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Behind the Scenes: The Google Art Project at the White House

Members of the Google Art project and the Google Street View team recently came to the White House to create a new way for people to tour the White House. Ta...
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Social vs Search #Infographic

Social vs Search #Infographic | An Eye on New Media | Scoop.it
While there are many differences between search marketing and social media, and each has its strengths, both are essential in marketing today. Interestingly, they take on exponentially more power when marketers use them together.

 

To identify what works best for particular goals, MDG Advertising - http://bit.ly/GDbvlC - created this enlightening Infographic that distinguishes the digital supremacy between social media and search marketing, as well as the collective strength of this dynamic duo.

 

Take a look at how these two online methods measure up on their own and in sync.

 

When comparing search marketing vs. social media, search is more effective for some online objectives while social is the hands-down choice for others. For example, lead generation is better achieved through the high-visibility, low-cost methods of search marketing.

This appears to be the consensus among both B2C and B2B marketers.

 

Building brand awareness involves a completely different marketing approach that makes increasing exposure the primary mission. Most marketers agree that social media is superior to search marketing for these scenarios.

 

When it comes to maximizing the visibility of local businesses, twice as many consumers rely on search engines. This statistic holds true for all kinds of local businesses, from professional service companies to establishments such as restaurants and bars.

 

Finally, most marketers prefer social media over search marketing when the goal is interactivity. Social media nurtures an ongoing online dialogue and creates a genuine sense of connection that simply cannot be achieved by search alone.

 

Today, marketers are realizing that combining these digital dynamos can lead to the greatest results of all. Our increasingly digital world is blurring the lines between social and search, with social networks adding search features, and search engines launching social components.

 

The Web has gotten wise to their mutual power and now marketers are following suit for success.


Via maxOz, Secunoid, Torsakul Thira
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John van den Brink's comment, March 20, 2012 1:38 PM
Thank you Michele for the great scoop!
maxOz's comment, March 20, 2012 8:40 PM
John, a pleasure, thank you xxx
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Sheryl Sandberg | Profile on TED.com

Sheryl Sandberg | Profile on TED.com | An Eye on New Media | Scoop.it

This week we learned about the wonderful Sheryl Sandberg who worked for Google and Facebook.  You can learn more about her here:

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Google in China: timeline - Telegraph

Google in China: timeline  - Telegraph | An Eye on New Media | Scoop.it
Google's announcement that Gmail accounts belonging to US government officials, Chinese political activists, military personnel and journalists have been hacked is the just latest salvo in the internet giant's turbulent relationship with...
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Top 10 Company Mission Statements in 2012

Top 10 Company Mission Statements in 2012 | An Eye on New Media | Scoop.it

A collection of missiong statemest from Tech's top companies

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Amazon, Apple, Facebook And Google Are Eyeing Your Market. | Alltopstartups

Amazon, Apple, Facebook And Google Are Eyeing Your Market. | Alltopstartups | An Eye on New Media | Scoop.it

The four elephants are fighting.  Here is a nice infographic to help us understand the specifics.

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President Obama's January 2012 Google Hangout

For the sake of curation:  Here is the first Google+ Hangout from the Whitehouse.  

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SEO Considerations For Google Mobile Search In 2012

SEO Considerations For Google Mobile Search In 2012 | An Eye on New Media | Scoop.it

This is the best explanation that I have seen for explaining Google's recent changes in ranking mobile-friendliness 

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YouTube Boss Salar Kamangar Takes On TV: The Full Dive Into Media Interview

YouTube Boss Salar Kamangar Takes On TV: The Full Dive Into Media Interview | An Eye on New Media | Scoop.it

800 Million people visit YouTube every month.  So Google/YouTube are slowly directing us toward channels.  The thinking is that if it looks like a traditional TV, Advertsers will pay traditional television rates.

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Google Me

A documentary about a guy, Jim Killeen, who Googled himself and then went all over the world meeting others with his name. 1:30 Minutes

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Ken Morrison's comment, February 25, 2012 7:50 PM
Thank you for the rescoops Mr. Torsokul. It looks like you have a great site started here! Ken
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Chief Almir of the Surui tribe in Brazil uses Google Earth

 

Chief Almir of the Surui tribe in Brazil uses Google Earth to educate his people about the devastation of deforestation.

 


Via Seth Dixon, Paola Rattu, Arlis Groves
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Elizabeth Bitgood's curator insight, January 23, 7:35 PM

Globalization

 

This video shows a positive side of globalization.  The use of first world technology in the third world to stop illegal foresting is a great example of the positive effects of globalization.  When people talk about globalization it is usually in negative terms, the damage it does to the environment and cultures.  Globalization can be a force for good but it has just as often been a force of destruction and dislocation.  Globalization in itself is a neutral force it is the way it is used that created a positive or negative impact.  Globalization has been occurring since the 1500 when European traders began trading with the Arab and the Asian regions.  The swapping of languages and cultural ideas has been going on for as long.  Today the speed of globalization is what many people are worried about.  In the past it was slower and more controlled, today with instant communications the changes are rapid and chaotic.  This can be scary and disturbing.  The way people in developing countries deal with these changes are not that much different form how the developed world dealt with the same or similar changes 100 years ago.  The world today is watching and so the developing countries are more visible in their industrialization and labor problems then the developed countries were when they went through the same processes.  The end result of Globalization is anyone’s guess but there is no denying that it has changed the world we live in.

Amy Marques's curator insight, January 29, 11:03 PM

This is a great example that shows the positive and negative effects of globalization. The negative effects is that the chief Almir and the Surui tribe have changed from their original roots through contact with the outside world. Their language and clothing has been altered because we see the cheif speaking brazilian portugese and the tribe wearing western clothing. The positive aspect is that they are trying to protect their ancient rain forests by using the benefits of globalization. I think its great that Google is helping this tribe, of course Google is getting tons of recognition for this, but they are doing wonders for this group of people. With the technology provided the tribe will be able to be put on the map and educate its group.

chris tobin's curator insight, February 6, 11:12 AM

this will help protect the forest and decrease deforestation hopefully, also protecting global climate and environment.   How does this affect the large companies in paper mills, timber and especially the specialty tree plantations.........roads cutting through the rainforest ......wildlife........