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An Eye on New Media
New Media in Society, Business & Classrooms
Curated by Ken Morrison
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AOL Loses TechCrunch Editor, CTO, and Top HuffPo Engineer

AOL Loses TechCrunch Editor, CTO, and Top HuffPo Engineer | An Eye on New Media | Scoop.it
Lots of turnover in the Armstrong-Huffington household today.
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Three Ways to Quickly Create Audio Messages for Your Blog

Three Ways to Quickly Create Audio Messages for Your Blog | An Eye on New Media | Scoop.it

Having an audio message, even if it's the same as a text announcement, increases the chances that a visitor to your blog will take notice of something important.

-Vocaroo, Audio Pal, Voki

Plus: Qwips - Record Audio Captions for Your PicturesVocaroo - A Simple Way to Make Voice RecordingsAudioboo - Easily Create and Share Audio MessagesAudioLiterate - Stream and Download Audiobooks



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The world's 50 most powerful blogs

The world's 50 most powerful blogs | An Eye on New Media | Scoop.it
From Prince Harry in Afghanistan to Tom Cruise ranting about Scientology, blogging has never been bigger...
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How Has Blogging Changed the Voice of Women?

How Has Blogging Changed the Voice of Women? | An Eye on New Media | Scoop.it

In this video I interview Lisa Stone, CEO and co-founder of "BlogHer", the leading cross-platform media network created by, for and with women

 

Key takeaway...."Today we can all be Lucy"

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What are the Best Times to Blog?

What are the Best Times to Blog? | An Eye on New Media | Scoop.it

I need to learn more about Dan Zarrella.  Many of the people who I respect say great things about him.  I love his work at Hubspot!

KM

One of the most popular webinars I've ever worked on, The Science of Timing was also one of my favorite. If you haven't seen it, go check out the on-demand ([Infographic] What are the Best Times to Blog?

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What I Wish I Knew the First Year About Networking and Community Building

What I Wish I Knew the First Year About Networking and Community Building | An Eye on New Media | Scoop.it

Wow.  A whole new world of building a blog community.  Her LinkedIN Groups tip claims to expand your reach by 1000%  I'm intreagued

 

Part 2 is also great, but it is more about the strategy of writing, not community building:  http://bestbloggingtipsonline.com/i-wish-i-knew-first-year-of-blogging-part-ii/

KM

 

Blog post at For Bloggers By Bloggers : Running a blog is hard work.

 

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News

News | An Eye on New Media | Scoop.it

famousbloggers.net feels that they have a way of ensuring that quality blogs get the most attention.  It should be interesting to watch.  KM

 

Subnmit your articles to Famous Bloggers Community News, gain more exposure...

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Charles Darwin’s 12 Rules of Blogging Survival

Charles Darwin’s 12 Rules of Blogging Survival | An Eye on New Media | Scoop.it

What your blog can learn about survival from Charles Darwin's discoveries.

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Get to the Point: Time-Tested Tips and Tools for Faster Blogging

Get to the Point: Time-Tested Tips and Tools for Faster Blogging | An Eye on New Media | Scoop.it

The graphic and formatting side of blogging can be quite time consuming.  Here are a few hints to make it less frustrating.

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The Secret to Explosive Blog Growth

The Secret to Explosive Blog Growth | An Eye on New Media | Scoop.it
This guest post is by Aman Basanti of Ageofmarketing.com. Since launching my blog on the psychology of buying in mid-May, ...
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Video - Harvard Business Review

Video - Harvard Business Review | An Eye on New Media | Scoop.it
Business bloggers at Harvard Business Review discuss a variety of business topics including managing people, innovation, leadership, and more.
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The Top Five Blogs TIME Writers Read Daily - Video - TIME.com

The Top Five Blogs TIME Writers Read Daily - Video - TIME.com | An Eye on New Media | Scoop.it
Where do top journalists go for news and blogs?
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How to Systematically Build a Mountain of Links

How to Systematically Build a Mountain of Links | An Eye on New Media | Scoop.it

This post offers more insight than other 'get rich links quick" how-to guides.  I really like the discussion on Linkable assests and pain points.  This guy knows his stuff.


Via Martin Gysler
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11 Mistakes That Are Killing Your Blog’s Credibility

11 Mistakes That Are Killing Your Blog’s Credibility | An Eye on New Media | Scoop.it

If we invest a lot of time and energy in our blog, it's important to do the right things to attract visitors and to keep them more than five seconds on it. Here some great advices to ameliorate, if necessary, the situation. [note Martin Gysler]

 

Here’s the situation: Your buddy sends you a link to check out, you get to the blog post and after glancing at the layout you immediately question the validity of the blog (and your friend). On occasion I have left a post thinking it was created by some autoblogging process, and then realized it only looked that way and was actually written by a human.


Text ads out of control, color combinations that hurt to look at, no social sharing links (or TOO many!) and images that barely have any connection to the text.

 

These mistakes can make a visitor run for the proverbial hills. A visitor to your blog is making a decision about your worth within a few seconds, sometimes nanoseconds.

 

Find out whether you’re making simple but crucial mistakes that turn readers away…


Via Martin Gysler
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Are Your Titles Irresistibly Click Worthy & Viral?!

Are Your Titles Irresistibly Click Worthy & Viral?! | An Eye on New Media | Scoop.it

Key ingredients:

Curiosity

Benefit

Emotion

Tangible

Appearance

Sound

Expectation

 

...and breaking the rules

Exception 1: Created By Influential Person/Business

Exception 2: Extremely Noteworthy or Newsworthy Content

Exception 3: Rebellion / Pure Artistic Liberty / Don't Care

 

Key takaways -

Aim for 7 words in a title

Study Avinash....he obviosly will make it Googley!

 SERPS

Keep URLS's clear

 

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25 Reasons Why Google Hates Your Blog

25 Reasons Why Google Hates Your Blog | An Eye on New Media | Scoop.it

Sometimes it's to ask what it takes to that Google ranks us on the first page... :-) Here is an article that will give us more information on this subject. [note Martin Gysler]

 

Your blog is a good read. Everyone says so.

 

Although “everyone” is really just people you already know. Like your Mum.

 

So why isn’t your blog being found by other people? The millions and millions of people hungrily consuming blog content out there in the global online space we call the Internet?

 

The cold, hard truth is that Google hates your blog. And it’s nothing personal. You just don’t have anything that Google wants.

 

Creating high-quality, relevant content is a must if you want your blog to be noticed by search engines but it’s only part of the picture. If you’re not sure if Google really hates your blog, or whether it’s just ambivalent, then step through these warning signs.

 

1. You don’t know which keywords your readers are using

 

The very heart of search engine optimization is understanding what people are searching for online and aligning your own content to those searches. 

 

Read more: http://bit.ly/wqM8Rm


Via Martin Gysler
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How an Alaskan Mom Brings Millions to Her Carpentry Blog

How an Alaskan Mom Brings Millions to Her Carpentry Blog | An Eye on New Media | Scoop.it
Just over two years ago, Ana White wasn't quite sure what a blog was.

 

A very practical Case Study

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Starting A Blog in 2012? Avoid These 7 New Blogger Blunders

Starting A Blog in 2012? Avoid These 7 New Blogger Blunders | An Eye on New Media | Scoop.it

Mistakes many small business owners make:

1. Making Your Blog All About You

2. Writing About Every Topic Under the Sun

3. Confusing Your First Time Visitors

4. Not Paying Due Attention to Your “About Me” Page

5. Writing Like Your High School English Teacher

6. Not Embracing Social Media

7. Ignoring Other Bloggers

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BeanCast 182: The Mommy Borg - The BeanCast | The Best Marketing Podcast Anywhere

BeanCast 182: The Mommy Borg - The BeanCast | The Best Marketing Podcast Anywhere | An Eye on New Media | Scoop.it

A great start to 2012 for the Beancast.

 

They talk about comedian Louis C.K.'s experiment of non DM downloads...bypassing the broadcasters.

 

Then they talk about Mommy Bloggers' success and followers' acceptance of them accepting payment for endorsements....Then many other random insights.

 

Currated by Ken Morrison

Original at:  http://www.thebeancast.com/profiles/blogs/beancast-182-the-mommy-borg

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3 Ways Content “Curation” Can Boost Content “Creation”

3 Ways Content “Curation” Can Boost Content “Creation” | An Eye on New Media | Scoop.it

Content curation seems to be the only sanity-saving cure to information overload! Still, content marketers often face the dilemma of weighing the pros and cons of content creation versus content curation.

 

We have been looking at curation and creation as a two separate practices. Yet I beg to differ: content curation can give a huge boost to content creation and that is the key point I want to make in this article.

 

Content curation can help in refining created content in three different ways.


1. Curated Content Can Inspire Topics For Created Content...

2. Build On Curated Content To Create Your Own Content...

3. Use Curated Content As A “Teaser” To Drive Traffic To Your Own Content...

 

I can’t think of a better way to sum up this article than sharing the following quote:
"Strangely enough, curation shifts the balance of power back to brands and publications. While anyone can make content, the decision to gather it, and present it by trusted content curators has more risk, and therefore more value"...

 

[read full article http://j.mp/u6IJ4p]


Via janlgordon, Giuseppe Mauriello
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janlgordon's comment, November 22, 2011 3:21 PM
Hi Beth,
I agree with you, I love the feeling of community and the collective wisdom, and you know "curation resonates with me":-)
janlgordon's comment, November 22, 2011 3:22 PM
Thanks so much for rescooping and sharing on twitter:-)
Pittsburgh Tote Bag Project's comment, November 25, 2011 9:17 PM
This has me thinking critically about how we are integrating social media. Inviting interaction has been a huge challenge. We are stimulating new conversations in real world time, but that's not reflected in comments and so forth. I like using Scoop.It widgets to get the newest scoop onto the bog in a timely manner and take some time to reflect on post content.
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Logic+Emotion: The Science Behind Making Your Posts Shareable

Logic+Emotion: The Science Behind Making Your Posts Shareable | An Eye on New Media | Scoop.it
This blog post was written by Marcus Taylor, co-author of the book Get Noticed and head of social media at SEOptimise. You can follow Marcus on Twitter here. I’ve always been fascinated watching what content gets shared by the masses...

Via Scott Scanlon
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5 Monsters That Suck the Life Out of Your Blog Post | MarketingProfs Daily Fix Blog

MarketingProfs blogger Veronica Maria Jarski kicks off Halloween week at the Daily Fix by discussing the top five monsters that suck the life out of your blog post.
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19 Ways to Use Images to Enhance Your Blog | Social Media Examiner

19 Ways to Use Images to Enhance Your Blog | Social Media Examiner | An Eye on New Media | Scoop.it
How to use images in your blog header, sidebar and footer to make your blog appealing to read and increase your credibility.
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Best Blogs of 2010 - TIME

Best Blogs of 2010 - TIME | An Eye on New Media | Scoop.it
From the savvy to the satirical, the eye-opening to the jaw-dropping, TIME makes its annual picks of the blogs we can't live without...
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