The "sheer genius" of the Pebble watch campaign on kickstarter will be somethig you want your team to emulate soon, very soon.
Via Martin (Marty) Smith
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Rescooped by Ken Morrison from Curation Revolution onto An Eye on New Media |
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Via Martin (Marty) Smith
Ken Morrison's insight:
Everyone is wondering if Apple will be releasing a watch. They should be checking out Pebble. This pebble will be making ripples in the tech pond. Great strategy!
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My students have been working hard with their curation project this semester. My students have a diverse range of career goals. They use Scoop.it to learn about their future careers.
This is my second year of using Scoop.it in the curriculum. Previously, i used it as a repository for great resources for students and other faculty. I am confident that teachers of diverse ages or course subjects can integrate curation to help expand the classroom walls and to teaching and applying media literacy.
Ken Morrison's insight:
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An instructor in the humanities uses social media to keep class interesting for at-risk students. Via Rosemary Tyrrell
Ken Morrison's insight:
From the Chronicle of Higher Ed, this article shares how one teacher chose to embrace the integration of social media to engage students. The writer asks some tough questions that are worth considering. For example, "Is it poor students or boring lectures that cause the failure of some students. Delete the scoop?
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See how PRISM could work in this infographic made by technology and privacy researchers.
Ken Morrison's insight:
An infographic was created to help us understand how NSA's Prism may be working. They created this graphic based on trust that the written reports are truthful. Delete the scoop?
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Our affinity for Internet animals started at picture perusing, and now we're witnessing social networks for pets. Why is this obsession so enduring?
Ken Morrison's insight:
Clay Shirky's "Cognitive Surplus" addresses society's desire to spend time looking at cute cats, etc. This is an interesting addition to Shirky's views. Delete the scoop?
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Sometimes you need to quickly immerse yourself in a new field. You might want to gain expertise or quickly gauge what the current issues are around a particular topic. One way of doing this is by c... Via Howard Rheingold
Ken Morrison's insight:
My students often hear me say that Twitter is not a talking too. It is a listening and learning tool. This link helps you learn the steps on how to begin using Twitter wisely. 
LuAnne Holder's comment,
June 14, 5:33 PM
Howard, I love your idea about using Twitter and Diigo together. Thanks for sharing.
Stephen Dale's curator insight,
June 15, 3:37 AM
Requires a bit more effort and dedication that using something like Google Alerts, but I think if you're prepared to continually refine who you're following, you're likely to hone in on content that has greater relevance. Delete the scoop?
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Guillaume Decugis, CEO & co-founder of Scoop.it talks about the publishing-by-curation platform that makes it easy to create an online magazine on your favor... Via Arabella Santiago
Ken Morrison's insight:
I have been using Scoop.it for almost 30 months. I've enjoyed watching the evolution of the company. It is a great way to connect and share ideas around 'campfires' of common passions and interests. 
Arabella Santiago's curator insight,
June 12, 6:04 PM
Proud of our CEO representing Scoop.it at this year's SXSW! 
Ken Morrison's curator insight,
June 12, 6:42 PM
HI Students, Here is the CEO of Scoop.it discussing why his company started the company. Delete the scoop?
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Apple's iOS 7 redesigns nearly every nook and cranny, from the home page to the camera app.
Ken Morrison's insight:
Apple releases iOS7. Seri gets a big sister. New fonts and buttons are more than just cosmetic changes. They send a message that this is a new chapter. From small things like PDF annotations to larger things like cloud photo sharing and a time-tagged, geo-tagged automatic photo album, these many changes will change the experience of all Apple mobile users. Delete the scoop?
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6. Did you just take a photo of a sunset?kOh man, congratulations on seeing that thing that happens every day, everywhere, ever
Ken Morrison's insight:
Parts are quite sarcastic, but this is a nice list of things to consider before uploading photos. It also shares which platform is best for different types of photos. Delete the scoop?
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Tony Vincent's video for his project-based learning workshops. http://learninginhand.com Music by Dan-O at DanoSongs.com Via Felix Jacomino, Evdokia Roka
Ken Morrison's insight:
I'm a big fan of PBL (Project Based Learning. I first learned about Tony Vincent when I was in graduate school when we were talking about Palm Pilots in education.. Ironically, he started teaching where my brother currently teaches. He followed the sun down the Phoenix. I always enjoy his content and ideas. 
Pauline Farrell's curator insight,
June 11, 9:04 AM
brilliant for VET students... learning real skills to increase employability Delete the scoop?
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Psychologist Jonathan Haidt studies the five moral values that form the basis of our political choices, whether we're left, right or center. In this eye-opening talk, he pinpoints the moral values that liberals and conservatives tend to honor most. Delete the scoop?
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These top ten writing rules from famous writers will inspire your writing and your love of the craft. A few of you have asked about sources. Here you go! • A...
Ken Morrison's insight:
This may appear to be a bit off topic. However, if we want our ideas to spread, we must be able to write effectively. These ten writing tips can help your writing for both old and new media
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Steven Levy chats with Mark Zuckerberg about Facebook Home, News Feed, and building stuff the Hacker Way. Part of Wired's 20th anniversary issue.
Ken Morrison's insight:
One month later, Facebook Home - It appears to be a bust, but it is still important to see what is on Zuck's mind. This directly relates to "The Great Tech War of 2012" which I have posted many Scoops.
Big Takeaway: Mark Zuckerberg now realizes that many people are moving toward the desire to share more but with a smaller percentage of people. I am certain that this is why he has integrated Google's concept of putting friends in differeent groups.
He also mentions the newsfeed. I really don't like his comment about a cousin's pregnancy not being worthy of being at the top of your newsfeed.
He claims that the rollout of Graph Search was more accepted by the public because he was more active in getting beedback (feedforward) from the public. He mentions that the technology was ready to be rolled out months before it was announced. He chose to wait due to previous privacy concerns.
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The History of the Harlem Shake and how it really became an internet sensation.
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SPOILER ALERT: Harlem Shape became a YouTube user sensation by a company that studies and specializes how social media users use and spread information and links. Delete the scoop?
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There are more than 10 different types of Facebook Sponsored Stories. They are easy and efficient to create. Here's the what, why and how...
Ken Morrison's insight:
Are your Facebook page views going down? Are you considering purchasing a sponsored Story? This short post will make everything much more clear. For about six weeks, the Facebook page that I manage has experienced a lull in traffic. I simply do not know what has caused the siginificant drop in traffic. During that time, I have seen some brands market sponsored stories very well and others have a lot to learn. I am glad that I read this article to help me know my options more clearly.
Ken Morrison's curator insight,
June 18, 8:57 AM
Are your Facebook page views going down? Are you considering purchasing a sponsored Story? This short post will make everything much more clear. For about six weeks, the Facebook page that I manage has experienced a lull in traffic. I simply do not know what has caused the siginificant drop in traffic. During that time, I have seen some brands market sponsored stories very well and others have a lot to learn. I am glad that I read this article to help me know my options more clearly. Delete the scoop?
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Inside Apple and Microsoft in 1993. Talks with the people who shaped the future.
Ken Morrison's insight:
Wow. Here is a fun 50 minutes of time travel to learn what got visionaries excited back in 1993. Look inside of Apple and Microsoft and learn about how they saw the future. Hint: Many of their visions came true (because they designed the future). Delete the scoop?
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MItch Joel says that we need to reset the system.
Ken Morrison's insight:
Many of you know that I am a big fan of Mitch Joel's free content. His podcasts and blogs regarding media, marketing and society are always insightful and valuable. This is a wonderful 50-minute interview with how he became influencial, his attitude toward learning, and why he feels that we need to reset many aspects of our marketing plans. Delete the scoop?
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Fresh ideas for improving your Facebook traffic on your business page.
Ken Morrison's insight:
From creating customized URLs to creating bitly links to your other sites, this article gives some great tips for beginners and some interesting insight for more experienced users. I like that it also talks about how to write for the Facebook crowd.
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Chris Fralic reminded me of this piece I wrote for Ode. Great stories succeed because they are able to capture the imagination of large or important audiences. A great story is true. Not necessarily because it’s factual, but because it’s...
Ken Morrison's insight:
This post from 2006 is equally true today. Godin discusses subtle truths and subtle traps that are not normally discussed when helping companies tell their story.
This post reminded me to wipe the dust off of this old non-social bookmark about how Pixar thinks about how to tell stories. I posted it on my 'link-dumping' (non)curation site here:
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The same personality traits that make people good with computers also make them more likely to defy authority figures and social conventions.
Ken Morrison's insight:
I am sharing this interesting article because it talks a bit about the psychology trends of a recent string of computer users who stood up for what they felt was right.
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By Mick Krever, CNN
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An inside look at the making of the NSA story for The Guardian. Delete the scoop?
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Umoove takes user experience to the next level by tracking and identifying gentle head movements and face gestures in real time on any mobile device using them to control applications & media Umoove delivers the most natural and engaging user...
Ken Morrison's insight:
This might be big/ Delete the scoop?
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If you thought the National Security Agency's collection of Verizon phone-call data was bad, wait until you hear about PRISM, the seven-year-old, previously undisclosed classified government program that works with nine very major U.S.
Ken Morrison's insight:
I held back on sharing this because I was hoping that the public was over-reacting.
FYI: I can not keep up with all of the attacks on privacy, so I simply file them all under the Scoop.it tag of "SOPA" and/or "Privacy" or "Politics" Most are tagged under all three, but I always use "SOPA" Delete the scoop?
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Why would a company rent an office in a tiny town in East Texas, put a nameplate on the door, and leave it completely empty for a year?
An inside look at the ugly world of patent trolls! They want to steal the right for us to back up our data over the internet. Other patent trolls have attacked a non-profit organization which tries to help physically challenged people use the internet. A third feels that it has the patent for wifi. They want every coffee shop and possibly homeowners to pay them if they use wifi.
Ken Morrison's insight:
This podcast is old (2011) but insightful and important. We are giving up our future. We are taking the power, profits and promise of innovation from the innovators and giving it to lawyers and the like. Patent Trolls will kill innovation. Two years later, it is not any better. :< Delete the scoop?
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The evolution of electronic commerce and smartphone technologies has no doubt made online shopping one of the most commo...
Ken Morrison's insight:
This is a well-written article that documents the growth of on-line shopping in Korea and puts it in context. The part about the woman shopping instead of watching the presidential debate which produced the country's first female president put things in context. After four years here, I agree that constant shopping is a huge deal. I feel that the busy shopping malls and poor parking conditions adds to the convenience of online shopping. Ken
Ken Morrison's curator insight,
June 7, 7:26 PM
This is a well-written article that documents the growth of on-line shopping in Korea and puts it in context. The part about the woman shopping instead of watching the presidential debate which produced the country's first female president put things in context. After four years here, I agree that constant shopping is a huge deal. I feel that the busy shopping malls and poor parking conditions adds to the convenience of online shopping. Ken Delete the scoop?
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In a world of information overload, Is Organisational Learning about learning with the database? Are Databases more like ATMs? Read on.
Ken Morrison's insight:
I am sharing this blog becaue it offers an insightful point of view regarding how to activate knowledge that exists in databases, libraries, websites, etc. I really like his "ATM" analogy and his video "In Simple Language".
He talks about how the ATM can be 'outsmarted', but it is really a failure in programming, which can be upgraded. Delete the scoop?
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The new partnerships will bring technologyenhanced learning to 1.25 million enrolled students and possibly millions more worldwide.
Ken Morrison's insight:
A MOOC from Coursera may enter your university soon. This article highlights three motivations for the integration from a university's point of view: 1) Fresh content that can be integrated to exhisting courses or to compliment existing departmental offerings 2) Give current professors more exposure 3) International exposure and international student recruitment.
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The Genius of the Pebble Watch Kickstarter Campaign
No one told the Pebble watch team they couldn't mashup distribution, pricing, marketing, sales and funding all in one brilliantly executed campaign. The team didn't have the "curse of knowledge". They didn't know how the game is normally played and that is really good.
Their lack of knowledge meant the Pebble watch team turned to Kickstarter to solve problems no one ever thought to solve via a "crowdfunding" platform. My ScentTrail Marketing post notes how getting distributors to come to you is brilliant.
Combine solving distribution with Pebble's amazing "create your own customized Pebble", an idea that puts the celebrity endorsement game on its head bedcause they fought to give Pebble $1200 each, and you get sheer marketing genius.
There is so much genius to go around here every Internet marketing team should study how Pebble solved traditional problems any startup faces with a single stroke of genius and OPP (Other People's Platforms).
I bet you lunch; your team will be using OPP in a similar way inside of two years.