An Eye on New Media
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An Eye on New Media
New Media in Society, Business & Classrooms
Curated by Ken Morrison
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You'll Find These 14 Types of Parents on Facebook

You'll Find These 14 Types of Parents on Facebook | An Eye on New Media | Scoop.it
Look at these parents on Facebook we found: from dads who won't put up with your whiny statuses to moms with punny wall posts.
Ken Morrison's insight:

Here is a fun collection.  I'm glad that I read it.  Well done Mashable.

 

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The Connected States of America....and Those That Are Not Connected: NPR

The Connected States of America....and Those That Are Not Connected: NPR | An Eye on New Media | Scoop.it
Put away that old Rand McNally map — it's time for a new way to see what America really looks like.
Ken Morrison's insight:

Where's George?  Perhaps you have heard of one man's task to track one dollar bills by asking students to voluntarily type in the identification number from their currency and share the location of the current owner.  The next 'owner' does the same. This project tracked 1,033,095 reports and found that less than 8% off currency tracked ever moves more than 500 miles.  Another person did a similar project by tracing phone calls between anonymous callers.  They both created maps to share what they learned about which states are closely connected and which ones are not. It is interesting to see that state borders do not connect people as much as we might think.

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The Other Silicon Valley That The Tech Industry Is Leaving Behind [Video] | TechCrunch

The Other Silicon Valley That The Tech Industry Is Leaving Behind [Video] | TechCrunch | An Eye on New Media | Scoop.it
On Friday, veteran journalist Bill Moyers did a segment on Silicon Valley that gives a very different perspective than we get from most mainstream media coverage of the world-renowned tech industry hub, and it's been fueling some good conversations...
Ken Morrison's insight:

This is a very sad look at the shadows of Silicon Valley.  In the wealthiest part of the USA, there is still many people left behind during the days of rapid growth.  The economic boom happened so fast that some were not able to adjust or migrate to other areas while housing costs skyrocketed.

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Eli Pariser: Beware online "filter bubbles" | Video on TED.com

As web companies strive to tailor their services (including news and search results) to our personal tastes, there's a dangerous unintended consequence: We get trapped in a "filter bubble" and don't get exposed to information that could challenge...
Ken Morrison's insight:

Ken's Key Takeaway:

It is nice that Google learns from you but it is also dangerous.  Google and other search engiines and social networks decide what information is provided for you.  Pariser gives the example of two people searching for Egypt.  They took screen shots. One person's top results did not even indicate that there was an uprising.

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Understanding Mobile Consumer Behavior

Understanding Mobile Consumer Behavior | An Eye on New Media | Scoop.it

Via Brian Yanish - MarketingHits.com, Scott Scanlon
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15 Big Ways The Internet Is Changing Our Brain » Online College Search - Your Accredited Online Degree Directory

15 Big Ways The Internet Is Changing Our Brain » Online College Search - Your Accredited Online Degree Directory | An Eye on New Media | Scoop.it

Ken's Key Takeaway.  in the circa 15 years that the internet has been in wide use, it has changed our brains in 15 ways.  

 

Taken From article:

-The Internet is our external hard drive
-Children are learning differently
-We hardly ever give tasks our full attention
-We don’t bother to remember
-We’re getting better at finding information
-Difficult questions make us think about computers
-IQ is increasing over time
-Our concentration is suffering
-We’re getting better at determining relevance
-We’re becoming physically addicted to technology
-The more you use the Internet, the more it lights up your brain
-Our brains constantly seek out incoming information
-We’ve become power browsers

-Online thinking persists even offline
-Creative thinking may suffer

 

Article with Ken's highlights

http://diigo.com/0slzw

 

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Is Apple trying to screw us? Or is it our poor media literacy skills?

Is Apple trying to screw us?  Or is it our poor media literacy skills? | An Eye on New Media | Scoop.it

An interesting look at how we hurt ourselves by believing what we read. 

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Ken Morrison's comment, August 19, 2012 11:52 AM
Hitting close to home, I almost fell for the recent talk about the 'censored' TED talk.
Ken Morrison's comment, August 19, 2012 2:41 PM
Thank you for the recoop. It looks like you have a great site here.
Ken
Manuel Pinto's comment, August 19, 2012 3:31 PM
Thanks, Ken. I wouldn't say better about your curation work.
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Spinglo

Spinglo | An Eye on New Media | Scoop.it

It's a bit UK-centric, youth-centric, and (ironically) Yahoo "News"- centric. But I do enjoy Spinglo as a social snapshot of what is making pop-culture news in the world. It should be interesting to see how this platform grows and adjusts. At this point, it is small enough (and well-organized enough) that it is not information overload.

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Social vs Search #Infographic

Social vs Search #Infographic | An Eye on New Media | Scoop.it
While there are many differences between search marketing and social media, and each has its strengths, both are essential in marketing today. Interestingly, they take on exponentially more power when marketers use them together.

 

To identify what works best for particular goals, MDG Advertising - http://bit.ly/GDbvlC - created this enlightening Infographic that distinguishes the digital supremacy between social media and search marketing, as well as the collective strength of this dynamic duo.

 

Take a look at how these two online methods measure up on their own and in sync.

 

When comparing search marketing vs. social media, search is more effective for some online objectives while social is the hands-down choice for others. For example, lead generation is better achieved through the high-visibility, low-cost methods of search marketing.

This appears to be the consensus among both B2C and B2B marketers.

 

Building brand awareness involves a completely different marketing approach that makes increasing exposure the primary mission. Most marketers agree that social media is superior to search marketing for these scenarios.

 

When it comes to maximizing the visibility of local businesses, twice as many consumers rely on search engines. This statistic holds true for all kinds of local businesses, from professional service companies to establishments such as restaurants and bars.

 

Finally, most marketers prefer social media over search marketing when the goal is interactivity. Social media nurtures an ongoing online dialogue and creates a genuine sense of connection that simply cannot be achieved by search alone.

 

Today, marketers are realizing that combining these digital dynamos can lead to the greatest results of all. Our increasingly digital world is blurring the lines between social and search, with social networks adding search features, and search engines launching social components.

 

The Web has gotten wise to their mutual power and now marketers are following suit for success.


Via maxOz, Secunoid, Torsakul Thira
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John van den Brink's comment, March 20, 2012 1:38 PM
Thank you Michele for the great scoop!
maxOz's comment, March 20, 2012 8:40 PM
John, a pleasure, thank you xxx
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A detailed look of language of the internet....without borders

A detailed look of language of the internet....without borders | An Eye on New Media | Scoop.it

This is so interesting that you can see the borders of many countries just by tracking their tweets.

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3 Ways Content “Curation” Can Boost Content “Creation”

3 Ways Content “Curation” Can Boost Content “Creation” | An Eye on New Media | Scoop.it

Content curation seems to be the only sanity-saving cure to information overload! Still, content marketers often face the dilemma of weighing the pros and cons of content creation versus content curation.

 

We have been looking at curation and creation as a two separate practices. Yet I beg to differ: content curation can give a huge boost to content creation and that is the key point I want to make in this article.

 

Content curation can help in refining created content in three different ways.


1. Curated Content Can Inspire Topics For Created Content...

2. Build On Curated Content To Create Your Own Content...

3. Use Curated Content As A “Teaser” To Drive Traffic To Your Own Content...

 

I can’t think of a better way to sum up this article than sharing the following quote:
"Strangely enough, curation shifts the balance of power back to brands and publications. While anyone can make content, the decision to gather it, and present it by trusted content curators has more risk, and therefore more value"...

 

[read full article http://j.mp/u6IJ4p]


Via janlgordon, Giuseppe Mauriello
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janlgordon's comment, November 22, 2011 3:21 PM
Hi Beth,
I agree with you, I love the feeling of community and the collective wisdom, and you know "curation resonates with me":-)
janlgordon's comment, November 22, 2011 3:22 PM
Thanks so much for rescooping and sharing on twitter:-)
Pittsburgh Tote Bag Project's comment, November 25, 2011 9:17 PM
This has me thinking critically about how we are integrating social media. Inviting interaction has been a huge challenge. We are stimulating new conversations in real world time, but that's not reflected in comments and so forth. I like using Scoop.It widgets to get the newest scoop onto the bog in a timely manner and take some time to reflect on post content.
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TechChange | The Institute for Technology and Social Change

TechChange | The Institute for Technology and Social Change | An Eye on New Media | Scoop.it
TechChange: the Institute for Technology and Social Change, trains leaders to leverage technology for sustainable social change.
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Chatter.com - chatter.com

Chatter.com - chatter.com | An Eye on New Media | Scoop.it

Chatter is a free alternative to Google Wave.  I haven't tried it yet, but I am intrigued with what I have heard via podcasts etc.

 

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A Young Mother's Concerns About Instagram, Etc.

A Young Mother's Concerns About Instagram, Etc. | An Eye on New Media | Scoop.it

A young mother and youth group leader shares her concerns of trends she sees with use of social media by teens.

Ken Morrison's insight:

After the first few paragraphs, you will get to the heart of some very good insight.  This young lady was a teen desiring approval just a few years ago. She helps young people today.  She is a mother.  She has unique insight regarding current trends.

 

 

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Why Facebook May Not 'Like' the Future. Forrester says that Google will win the true war for likes.

Why Facebook May Not 'Like' the Future. Forrester says that Google will win the true war for likes. | An Eye on New Media | Scoop.it
"The database of affinity is Facebook's birthright," Forrester Analyst Nate Elliott says. "And it's going to blow it.
Ken Morrison's insight:

Ken's Key Takeaway
Many Facebook users Like then Leave a brand. This skews advertising to people who already like the product. That may be helpful in some ways.  But because Google +1 system is built around current and future search needs and desires, Forrester feels that Facebook will lose the war for 'likes'.

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Ken Morrison's comment, April 16, 2013 2:29 PM
Thank you for the rescoop. Good luck with your new site!
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Gabe Zichermann - Gamification

If you like this talk, you may like his website and blog at:

http://www.gamification.co/gabe-zichermann/

 


Via Tania Kowritski
Ken Morrison's insight:

20% of Earth top 1000 corporations will incorporate some aspect of gamification into their marketing or product design by 2015.  What does that mean for you and the future workers who you are raising?

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Ken Morrison's comment, April 8, 2013 2:59 AM
It looks like you have a great site here. I will definitely return!
Martin (Marty) Smith's curator insight, April 8, 2013 8:50 AM

Everything Bad Is Good
Gabe Zichermann, author of Gamification by Design, debunks the idea that games are "bad" for kids. Good companion to Everything Bad Is Good For you by Steven Johnson.


"Kids have to have an extraordinary multi-tasking skill," says Gabe with great research examples. Gabe links the Flyn Effect, the idea that people are getting smarter, to video games. 


The argument Zihermann makes for children is applicable to business as well. Engagment beats non-engagment and games create engagement. 

Martin (Marty) Smith's comment, April 9, 2013 7:11 AM
Future workers are so comfortable with game constructs to NOT use them is crazy.
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Disney’s 3D-Printed Princesses, Interactive Cakes, and Other Maker Technology | Wired Design | Wired.com

Disney’s 3D-Printed Princesses, Interactive Cakes, and Other Maker Technology | Wired Design | Wired.com | An Eye on New Media | Scoop.it

What Disney is doing to stay exciting for young people around the world.  Interactive birthday cakes!  Interested yet?

Ken

 

Disney researchers and designers, housed across the world, are releasing commercial projects and academic papers at a pace that would make the Seven Dwarves proud.

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Pentagon fighting Taliban on social media front

Pentagon fighting Taliban on social media front | An Eye on New Media | Scoop.it

The U.S. military is ramping up efforts to counter the Taliban's growing presence on social media sites.

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How World of Warcraft Could Save Your Business and The Economy

I don't know if I would have clicked  this if it wasn't from the mind of John Sealy Brown.  I'm glad I gave him a listen.  I'm not a gamer, but I can see his logic.

Ken

 

Learning guru John Seely Brown is not being even slightly ironic when he says that he'd hire an expert player of World of Warcraft (the massive multiplayer o...


Via SustainOurEarth, Pamela D Lloyd, Maria Margarida Correia
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Most Transferable Real Life Skills to Social Media

I am thankful to appitive for creating and recommending this slideshare of 73 slides about how to apply real life some-what common sense to your social media life.

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Top Presentation of the Day | There is nothing really new under the sun, it is said. This is so true, especially when working or playing in the “new” social media.

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Ken Morrison's comment, June 24, 2012 8:25 AM
Thank you for the rescoop. This looks like a nice site that you have here. Best of luck!
Ken Morrison's comment, June 26, 2012 2:13 PM
Thank you for the rescoops. I appreciate your site and contents. Keep up the great work.
Ken
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Informal Learning in 10 minutes

Jay Cross created the term "informal learning".  In this 10 minute video, he boils down the esentials.

 

Key Take-away

Most powerful technology ever invented is human conversation (when talking about social networks)

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Ken Morrison's comment, May 25, 2012 8:31 AM
and here is his blog: http://www.jaycross.com/wp/
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Q&A: Japan's 'Zuckerberg' on his own success - CNN.com

Q&A: Japan's 'Zuckerberg' on his own success - CNN.com | An Eye on New Media | Scoop.it
He is the face of New Japan Inc. 35-year-old Yoshikazu Tanaka, founder of mobile social gaming network Gree, is the world's second youngest self-made billionaire behind Facebook's Mark Zuckerberg.
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Instagram Becomes The Largest Mobile Social Network

Instagram Becomes The Largest Mobile Social Network | An Eye on New Media | Scoop.it

Instagram added 2 million new users last month. Everyone seems to love the fast growing app (Apple called it the top App of 2011)

Jason Keath disects this instant success. (See Comment Stream on this post for additional details)

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Ken Morrison's comment, December 19, 2011 10:37 PM
Let's see if we can shine a little light on this Monday morning shall we?

The past 3 days on SocialFresh.com have been our biggest traffic days in the history of the site. And it was all because of a little photo sharing site called Instagram. I wrote an article on Thursday about how Instagram has now passed Foursquare in number of users (both at ~15 million) and in doing so became the largest MOBILE social network.

I want to give you a peak behind the scenes of our biggest viral article ever, but first want to give you some more info on Instagram. Even Apple named them as the app of the year in 2011. So why is it so successful? Let's look at 3 reasons.

Photo Quality — The cameras and displays on the iPhone 4 and 4S are very disruptive. They took cell phone image quality to a new height. Instagram was the first app to come along and really capitalize on that disruption on a social way. The filters that are available add another level of photo quality to the mix, making it easier to take great photos.
Simplicity — Instagram only allos square images. It forces you to crop any images you import. And the app itself has one function, to share interesting photos with an audience. Similar to Twitter, sharing 140 characters with an audience, simple apps can drive quick adoption from an audience and also create innovation as a platform. Users have to work within the limits of the app, that becomes a challenge for some and comfort for many.
Stories — The fact that you can share such compelling photos becomes a very emotional draw for many. You get immediate feedback often, in the form of likes and comments, encouraging you to keep feeding your audience with great images. Images help us tell stories in a much more compelling way than just text and in a more thoughtful way than video.

We actually did a whole post on how brands are using Instagram and some tips for using the app from the business perspective. Lots of brands are using the app really well.

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Now for some behind the scenes info. Both the good and bad of a breakout blog post hit.

Our best days so far on socialfresh.com…

18,610 visitors on Saturday, December 17, 2011
14,856 visitors on Friday, December 16, 2011
7,116 visitors on Sunday, December 18, 2011

Previously, our best day had been… 6,249 visitors on Friday, December 9, 2011. No other day had gone over 4,000 uniques that I can remember or find.

In those 3 days, The Instagram page was the primary driver.

83.2% of all pageviews were "Instagram largest mobile social network"
2.5% were "You might work in Social Media if…"
2.4% were "Top 10 Twitter Brand Finalists"
1.8% were your HOME page

Clearly this article spread virally like a breaking news story. Mainly through Twitter and some on Facebook. And not only in the US, we had a lot of traffic from Europe and Asia (where Instagram is very popular). We do not write a lot of news on socialfresh.com. Our goal is to help marketers with as much actionable content as possible. So pouncing on a news story is not what we do.

Here, I simply connected a couple dots from a few separate announcements, put together a graph, and analyzed this very popular app and what we think it means for marketers. There might be a lesson here for us to do more analysis.

But then again, maybe not, there is bad news remember?

The bad news is that 97.9% of the people that viewed that Instagram article left the site right after. So the question is, did we convert any of these readers to subscribers? We are still checking the data on this, but it definitely will not be anything near the scale of our traffic spike. So we need to figure out if this type if traffic boost is something that actually brings us more steady readers. More potential customers. We are working on that.

The month of December is now our first month of getting over 100,000 page views on socialfresh.com (so far). Our best month previously was September 2011 at 60,967. That is a big leap, especially with more than 10 days left in the month.


Jason Keath
Founder & CEO, Social Fresh
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Think twice before sharing on social networks

If a Google engineer is confused about the privacy settings, what does that mean for the rest of us?  Interesting read and practical tips.

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» Inside Google+ — How the Search Giant Plans to Go Social

» Inside Google+ — How the Search Giant Plans to Go Social | An Eye on New Media | Scoop.it

Old news now, but worth currating

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