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New Media PA
An easy reference on new media PA
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Marketing Training: How to Make E-Learning Effective

Marketing Training: How to Make E-Learning Effective | New Media PA | Scoop.it
If marketers consider their training sessions the way they approach the campaigns they create, employees will learn more... and it will show in the bottom line. More effective training methods equate to a more efficient business and greater profits. It really is that simple. Read more: http://www.marketingprofs.com/articles/2013/10619/marketing-training-how-to-make-e-learning-effective#ixzz2RjQWwo4N
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Award-Winning Websites That Inspire Us

Award-Winning Websites That Inspire Us | New Media PA | Scoop.it
There are millions of websites on the ’Net, so how do you get yours to stand out from the competition?
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Lisa Nielsen: The Innovative Educator: The 6 Cs for using social media during times of grief: Consider. Communicate. Connect. Console. Commemorate. HAVE COURAGE!

Lisa Nielsen: The Innovative Educator: The 6 Cs for using social media during times of grief: Consider. Communicate. Connect. Console. Commemorate. HAVE COURAGE! | New Media PA | Scoop.it
In the past a card was sent to those directly involved, however, consider that there are many grieving, even those you wouldn’t think about reaching out to individually. Social media allows you to touch the broad range of those affected and the hurting of the various stages of grief with one page, one post, or one tweet. So even if it goes against your preferences to get involved in social media, man up and show up! It may not be easy, but silence is deadly. More contact, more communication, done in an intelligent, deliberate, and heartfelt way, is always better than being absent. .
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Fake Press Releases Highlight Negative SEO Danger For Real Press Releases

Fake Press Releases Highlight Negative SEO Danger For Real Press Releases | New Media PA | Scoop.it
So what's the best way for companies to distribute their press releases? It has to be through trusted distribution networks that keep low-quality, spammy content out. Because Google will judge your business and your content on the company it keeps.
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CIC China Social Media Landscape 2013

CIC China Social Media Landscape 2013 | New Media PA | Scoop.it
This diagram has portrayed China's social media platforms in 4 categories, based on stage of maturity and functional dependency.
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Top 10 Content Marketing Strategy Mistakes, and How to Correct Them (Part 2 of 3)

Top 10 Content Marketing Strategy Mistakes, and How to Correct Them (Part 2 of 3) | New Media PA | Scoop.it
Content - Does your content sound like everyone else's? Did you do any research before producing your content? Do you always use the same media format? And do you tailor your content ...
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If the World were 100 People

If the World were 100 People | New Media PA | Scoop.it
A view global statistics if the population of the world was 100 people. Creative idea and presentation, though the data are being challenged
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What Corporate Blogs Could Learn from the Success of Personal Blogs

What Corporate Blogs Could Learn from the Success of Personal Blogs | New Media PA | Scoop.it
If you look at most company blogs, they're incredibly boring. If most companies shut off their corporate blog, nobody would probably notice.
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In Case of Emergency, Use Social Media

In Case of Emergency, Use Social Media | New Media PA | Scoop.it
Armed with your smartphone and a knowledge of social media, you can be better prepared for an emergency situation.
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How Does Social Media Affect Search Engine Optimization (SEO)

How Does Social Media Affect Search Engine Optimization (SEO) | New Media PA | Scoop.it
Social Media has a DIRECT impact on your websites ranking and how highly you show up in search results. Find out why in this social media-seo infographic.
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How Kellogg's uses Facebook, Twitter, Pinterest and Google+

How Kellogg's uses Facebook, Twitter, Pinterest and Google+ | New Media PA | Scoop.it
For the latest instalment in our series of posts looking at how brands use the four main social networks I have decided to turn the spotlight on Kellogg’s.
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The business of social business

The business of social business | New Media PA | Scoop.it
A new IBM Institute for Business Value study, based on responses from more than 1,100 individuals and interviews with more than two dozen executives from leading organizations, reveals how organizations can use social approaches to create meaningful business value.
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Digital dragons, elephants and tigers

I SHALL NEVER FORGET when I called a plumber to fix a leak in my Hong Kong apartment and he arrived, not with a plumbing toolkit, but with an iPad!
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Five Reasons Why Storify Points to the Future of Content

Five Reasons Why Storify Points to the Future of Content | New Media PA | Scoop.it
Ten years ago, it would have been hard to imagine Storify, an online curation app that gives publishers the tools to build content using social media.
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Top 10 Content Marketing Strategy Mistakes, and How to Correct Them (Part 1 of 3)

Top 10 Content Marketing Strategy Mistakes, and How to Correct Them (Part 1 of 3) | New Media PA | Scoop.it
Content - Content marketing strategy is a phrase that gets thrown around quite a bit, but how well do we really understand it? Not well at all ...
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5 Ways to Be Banned By Google Overnight

5 Ways to Be Banned By Google Overnight | New Media PA | Scoop.it
Here are past and present examples of how to get your website banned by Google overnight.
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Effective 404 Error Pages: Best Practice and Examples

Effective 404 Error Pages: Best Practice and Examples | New Media PA | Scoop.it
To build a good 404 page you should take care of several essential issues such as: provide users with alternative solutions, for example integrate menu, home link, search box or list of useful resources; entertain them with mini games, jokes, texts or captivated illustrations.
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8 Crisis Leadership and Management Tutorials [Video]

8 Crisis Leadership and Management Tutorials [Video] | New Media PA | Scoop.it
The following crisis leadership and management tutorials have been taken from our extremely popular crisis leadership and management education video series.
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