New Digital Media
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New Digital Media
Up to date news on the latest trends and developments in Digital Media
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Pinterest Surpasses Twitter & Facebook In One Area [Infographic]

Pinterest Surpasses Twitter & Facebook In One Area [Infographic] | New Digital Media | Scoop.it
We’ve all seen so many infographics about Pinterest lately that’s it’s easy to read the title and think, “Yeah, I get it, Pinterest is kicking ass,” but I found this particular one to be very interesting from a social media psychology perspective.

 

If you are on Pinterest, you know how much fun it can be. It is more relaxing than some of the other social networking sites because there is no pressure to engage, be active or leave any comments. It’s pretty much just an “anything goes” kind of environment, which I like. If you are on there often, you’ve probably seen that some pins have price tags in the upper left-hand corner which indicate that the product being pinned is for sale.
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Pinteresting - Legalities of Content Sharing...

Pinteresting - Legalities of Content Sharing... | New Digital Media | Scoop.it

A fantastic, if not slightly un-nerving, post highlighting the legal issues that could arise on the digital freight train that is Pinterest. A hot issue that is threatening the very manner in which social media users share content, not just on Pinterest.

 

Follow up post: http://bit.ly/GAQjvR ;

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Brands on Pinterest: To $ or Not to $? [STUDY]

Brands on Pinterest: To $ or Not to $? [STUDY] | New Digital Media | Scoop.it
Brands should be wary of attaching price tags to the products they pin on Pinterest, a new study from analytics startup Pinreach and Joshua Yang, a MBA candidate at Harvard Business School, indicates.

 

The two parties discovered that pins with price tags are just as likely to be shared as pins without price tags. Both types were repinned between 5.4 and 5.5 times on average. Pins with price tags received slightly more likes, however: 1.4 likes per pin versus 1.1 likes per pin.

 

Users can attach price tags to pins by typing in a “$” sign followed by one or more numbers in the description box. The price tag appears not only in the description, but also in the upper lefthand corner of the pin thumbnail and image

 

via Mashable: http://on.mash.to/HLZq30 ;

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Pinterest Now Generates More Referral Traffic Than Twitter

Pinterest Now Generates More Referral Traffic Than Twitter | New Digital Media | Scoop.it
This is big.

A new study by online sharing tool Shareaholic has found that Pinterest now drives more referral traffic than Twitter. Again, when it comes to referral traffic, Pinterest > Twitter.
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