New Digital Media
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New Digital Media
Up to date news on the latest trends and developments in Digital Media
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Rescooped by Matmi from Content Curation World
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Why Curation Is So Important for Popular Content Sharing Sites: The Behance Story

Robin Good's insight:
Here's a video showing the importance of curation for sites like Behance, where thousands of unique pieces of work are submitted every day and a team of a few individuals has to pick and select what to showcase across its different editorial sections.

If you have not heard about it before, Behance describes itself as "The leading online platform to showcase & discover creative work."

Check out also the curated selection of leading creatives from Behance on: http://www.webdesignserved.com

Interesting. Well shot. 7/10

Original video: http://vimeo.com/53524724#
Via Robin Good
Via Robin Good
Matmi's insight:

Great peice highlighting the increasing popularity and how useful content curation by humans is.

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Robin Good's curator insight, November 29, 2012 7:26 AM

Here's a video showing the importance of curation for sites like Behance, where thousands of unique pieces of work are submitted every day and a team of a few individuals has to pick and select what to showcase across its different editorial sections.


If you have not heard about it before, Behance describes itself as "The leading online platform to showcase & discover creative work."


Check out also the curated selection of leading creatives from Behance on: http://www.webdesignserved.com


Interesting. Well shot. 7/10


Original video: http://vimeo.com/53524724#


Martin (Marty) Smith's curator insight, November 29, 2012 9:06 AM

Great scoop by Robin showing how Behance depends on curation. Also shows the importance of "do more with less" curation tools such as Scoop.it. One of the most popular pieces I've written was

5 Magical Do Morew With Less Curation Tools

 

Teresa Levy's curator insight, December 16, 2012 7:46 PM

Again the question is_ how togive form to relevant knowledge

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Pinterest Surpasses Twitter & Facebook In One Area [Infographic]

Pinterest Surpasses Twitter & Facebook In One Area [Infographic] | New Digital Media | Scoop.it
We’ve all seen so many infographics about Pinterest lately that’s it’s easy to read the title and think, “Yeah, I get it, Pinterest is kicking ass,” but I found this particular one to be very interesting from a social media psychology perspective.

 

If you are on Pinterest, you know how much fun it can be. It is more relaxing than some of the other social networking sites because there is no pressure to engage, be active or leave any comments. It’s pretty much just an “anything goes” kind of environment, which I like. If you are on there often, you’ve probably seen that some pins have price tags in the upper left-hand corner which indicate that the product being pinned is for sale.
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Rescooped by Matmi from Internet Marketing Strategy 2.0
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Enhance Your Facebook Page: 25 Timeline Ready Apps

Enhance Your Facebook Page: 25 Timeline Ready Apps | New Digital Media | Scoop.it
Enhance your Facebook Pages with these timeline ready apps. A total of 25 facebook apps to choose from, including BONUS app suggestions to improve fans engagement.

 

For page managers who know how to work with Facebook apps, the new Timeline layout for Pages is a great opportunity to highlight their application tab for maximum visibility and increase click through rates.

 

But for those who aren’t, finding those timeline ready apps can be a massive headache.

 

Here some valuable inspiration.


Read more: http://www.wchingya.com/2012/04/timeline-apps-facebook-page.html
Via Martin Gysler, Robin Good
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Facebook and the Age of Curation Through Unsharing

Facebook and the Age of Curation Through Unsharing | New Digital Media | Scoop.it
Facebook’s Open Graph is ushering in a monumental shift in how we curate what we share. Curation used to mean opting in to sharing. You found or did something you thought your audience would care about, and you went to the trouble of sharing it.

 

This worked when we didn’t have so much content at our finger tips, but as more news and media consumption moves online, the friction of constantly opting in exhausts us and we don’t bother to distribute what others might enjoy. That’s why I believe we are entering the age of curation through unsharing, and it will force us to change.

 

Read the rest here: http://techcrunch.com/2011/11/19/curation-through-unsharing/

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Should agencies or brands be responsible for social media? - Buzz North West

Should agencies or brands be responsible for social media? - Buzz North West | New Digital Media | Scoop.it

In the first of our series on social media and the argument for/against outsourcing social media, we ask Colin Richardson, Global Social Media Marketing Manager at Trend Micro, “When it comes to social media strategy and content aggregation, we see brands, PR, advertising and digital agencies get involved, but who should actually be responsible for social media for a brand?”

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Rescooped by Matmi from SOCIAL MEDIA, what we think about!
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Is Google+ a Ghost Town? 5 Reasons That Will Change Your Mind

Is Google+ a Ghost Town? 5 Reasons That Will Change Your Mind | New Digital Media | Scoop.it
Google+ is getting flack for low average time on site numbers, but what do these truly symbolize? And do they really matter?

 

So with Google+’s new redesign and several articles that have appeared highlighting how Google+ is “dying,” maybe we should reflect on what Google+ is doing right, with perhaps the pundits looking at it through the wrong lens?

 

What if Google+ never needed to be Facebook, but rather exist as something more?

 

So you’re on Google+, and you think it’s a ghost town because your friends aren’t on it?

 

Well, what if I told you none of that mattered?

 

What if I told you, you could see what you really wanted to see; interact with what/who you really wanted to interact with; and group those interests and engagements into categories and subjects?

 

Well here’s five reasons how Google+ can make you forget that your friends aren’t here, while still being amazingly useful, interesting and engaging. It’s more than a social network.

 

Read more: http://bit.ly/HyctQS


Via Martin Gysler
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Rescooped by Matmi from SOCIAL MEDIA, what we think about!
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Content Curation: Truths, Threats, Motivations and Opportunities

Content Curation: Truths, Threats, Motivations and Opportunities | New Digital Media | Scoop.it

This is a cross-post from Altimeter Group Researcher Jaimy Szymanski. I excerpted from the article:

 

"Curation is taking over the digital content scene. With related applications and platforms multiplying, the act of collecting and sharing content has become second nature for most of us.

 

When talking data it’s far simpler to look at all the content out there and curate, rather than analyze the gaps and create new, original content to fill them.


This brings up some unnerving questions as well:
- With curation on the rise, what effect will this have on the creation of new, interesting, valuable and thought-provoking content online?
- When (if at all) will curated content be accepted as unique content?
- What happens when curators far outnumber creators?

 

But, upon taking a closer look behind the why of curation, the researcher found potential value pulling some data from Trendstream.

 

***Motivations Behind Content Curation and Sharing:

1) Motivations behind curation are positive: to share a good experience, to help consumer pick out good product and to encourage company improvement.

 

2) Millennials share content focused on “self.” As generations get older, secondary motivation shifts to a bigger picture though, to helping consumers. Add to that the fact that many have grown up recognizing technology as a platform for both utility and self-expression or promotion.

 

3) Fostering expertise is among lowest motivations. I predict that curated content will increasingly be more accepted as “original” content over time, as long as it contains some unique insight or alteration.

 

***Where Curation Opportunities Lie:

Curation will prove to be a very positive trend for marketers who are looking to affect their audience via way of content marketing.

It’s quite possible that content curators will also begin to be recognized as influencers in their respective industries, and organizations will treat them as such.

 

I’ll end with a few final thoughts: 

1) The amount of content curated will rise and fall in cycles, as shared content depends on original content creation to survive.
2) Organizations will weave curation into their content strategies, at the very least to ensure sharing of their content is as simple as possible for consumers.
3) Application development – both web-based and mobile – will continue to support the curation trend."

 

Read full article here: 
http://www.altimetergroup.com/2012/03/content-curation-truths-threats-motivations-and-opportunities.html


Via Giuseppe Mauriello, Martin Gysler
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Giuseppe Mauriello's comment, March 28, 2012 10:18 AM
@Karen...thank you so much for appreciation about this article and my topic!
neulabs's comment, April 2, 2012 2:14 AM
great curation page martin - TQ
Martin Gysler's comment, April 2, 2012 4:48 AM
Thank you neulabs, I appreciate your support :)
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Matmi are joined by Microsoft, BBC and Google on Social Media judging panel

Matmi are joined by Microsoft, BBC and Google on Social Media judging panel | New Digital Media | Scoop.it
Matmi are joined by Microsoft, BBC and Google on Social Media judging panel [via http://www.thedrum.co.uk] “ With the deadline for the Social Buzz Awards approaching, more judges have been announced...
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