Last week I presented at SMX London on a Google+ panel which looked at research I had done on the impact Google+ has to organic search. Via Alex Butler 
Fresh off its first day on the Nasdaq, Facebook has acquired another company: gift-giving app Karma. Via Tim Spencer ![Comparing User Activity Across Social Services [Infographic] | New Digital Media | Scoop.it](http://img.scoop.it/8JLPD3LvnJl0_A11q-Hcwzl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
I think we have all seen the decline of interaction on Twitter, and how the service has become somewhat a little less, well I wouldn’t want to say interesting, but it surely has become less of what it was a couple years ago. Personally, I think Twitter lost out on a lot of users when they started messing around with the way that retweets work. The way that the direct messages are not working correctly is also a big culprit in the decline of the service, or at least that is my own experience. I don’t know if the redesign of the website has been all that well received either since I have seen numerous users complain about it since it was launched. However, that is nothing that I feel is one of the biggest annoyances with Twitter. ![Pinterest Surpasses Twitter & Facebook In One Area [Infographic] | New Digital Media | Scoop.it](http://img.scoop.it/NGbLtq8F8p-8Oqvxmbskhjl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
We’ve all seen so many infographics about Pinterest lately that’s it’s easy to read the title and think, “Yeah, I get it, Pinterest is kicking ass,” but I found this particular one to be very interesting from a social media psychology perspective.
If you are on Pinterest, you know how much fun it can be. It is more relaxing than some of the other social networking sites because there is no pressure to engage, be active or leave any comments. It’s pretty much just an “anything goes” kind of environment, which I like. If you are on there often, you’ve probably seen that some pins have price tags in the upper left-hand corner which indicate that the product being pinned is for sale. 
There’s a reason why so many developers feels iOS users are more valuable than Android: Apple is killing it in mobile gaming with 84 percent of all mobile gaming revenue in the US.
“When analyzing Apple’s successful monetization, there is one dominant factor outside of differences in audience demographics and preferences: Apple requires users to connect their credit card information directly to their account, thus creating a seamless purchase experience,” said Newzoo chief executive Peter Warman in a statement. 
Matmi's upcoming mobile game - Rollabear bit.ly/ImDTgO
It has been three years in the making. Two years late. Lots of stress. Many disasters, three re-writes. 6 designers and artists, three developers, and 1 crazy boss. No bears were hurt in the making of this game. But a few developers lost their minds.
Looking for beta testers. If you are interested in being a beta tester for Rollabear, please email info@rollabear.co.uk or sign-up on http://www.rollabear.co.uk/ 
YouTube is the largest source of mobile video traffic, according to a new report from Sandvine, and now accounts for as much as 25% of network data, and no less than 12% at any given time. Via siobhan-o-flynn 
"Transmedia Storytelling is relatively new and it’s importance is acquiring more and more (media) space every day for the reason that it brings lots of involvement and implications, most of them not yet clarified." Via The Digital Rocking Chair 
When Google acquired Keyhole — the tool that would become Google Earth — in 2004, the company believed it would become the ultimate video game. Google thought travelers could peruse potential vacation destinations and movie makers could use the detailed satellite imagery as a backdrop in films. But Google had no idea the virtual globe and geographic data program had the potential to become a tool for grassroots mobilization, environmental protection and disaster response. 
As a marketing professional, I spend a lot of time learning and educating on digital trends. With the current rate of growth, mobile marketing has been one of the most exciting to monitor. The data on user adoption is changing almost daily, with consumers actively changing the way they consume, share and publish. To keep up with these changes, brands and media companies are regularly making advancements that affect our industry. For this column, I spent some time with my agency’s mobile strategy team to define the top four current trends.
1) More Data Capture, More Targeting 2) Content Is Adapting 3) Social Media Is at the Forefront 4) Activation, Activation, Activation
Via Mashable. 
Google+ is getting flack for low average time on site numbers, but what do these truly symbolize? And do they really matter?
So with Google+’s new redesign and several articles that have appeared highlighting how Google+ is “dying,” maybe we should reflect on what Google+ is doing right, with perhaps the pundits looking at it through the wrong lens?
What if Google+ never needed to be Facebook, but rather exist as something more?
So you’re on Google+, and you think it’s a ghost town because your friends aren’t on it?
Well, what if I told you none of that mattered?
What if I told you, you could see what you really wanted to see; interact with what/who you really wanted to interact with; and group those interests and engagements into categories and subjects?
Well here’s five reasons how Google+ can make you forget that your friends aren’t here, while still being amazingly useful, interesting and engaging. It’s more than a social network.
Read more: http://bit.ly/HyctQS Via Martin Gysler Robin Good: Zeeik is a new web-based video curation site with a unique slant and some very innovative ideas.
Its key features provide some very stimulating ideas on how in the future you may go about curating, navigating and collecting video to create a guide or make sense of a specific topic.
1) Collaborative Curation First of all, Zeeik is designed in a way that puts the topic of curation at the center, while allowing multiple users to contribute, search, find and select which video clips would be most appropriate for it. "Users collaboratively make zeeiks in request-and-replay manner." Zeeiks are also similar to what a video wiki would probably be like, as they allow multiple editors to contribute and shape the final content.
Second, Zeeik introduces (thank you guys for showing curation startups where is the next gear) a rudimental but still highly effective navigational gizmo, allowing any topic to be easily segmented into many sub-topics and levels. This new visual navigation addition is of the essence in providing a feature that expands the potential of curated content of orders of magnitude. A navigational tool that allows you to intuitively navigate from topic to topic and from high-level view to a very detailed one is exactly what I would like to see show-up across the board of content curation tools in the near future.
3) Search, Collect and Excerpt Video Content Third, Zeeik makes easy and effective to search video content on any topic, to tap into your video assets rapidly and to trim and excerpt specific sections from any video you decide to include.
These ingredients by themselves make Zeeik a truly innovative content curation tool, and while its interface and usability may leave a lot to be desired, I think it deserves high praise for finally breaking new ground.
Zeeiks can be easily linked or embedded into any web site or blog and can be used to create catalogues, guides, tutorials, textbooks, music album, or just about anything that is video-based.
Sample Zeeik: http://www.zeeik.com/app2/vmap/view/showVMap?vMapId=1764512127
More info and sign-up: http://www.zeeik.com Via Robin Good, janlgordon 
Google has introduced an interesting solution to the problem of creating interior maps for malls, stores and so on, to use in Google Maps. The company debuted interior maps a few months ago, but it required it to work directly with the places being featured. Via Paulo Furtado, ABroaderView |
With YouTube just about to celebrate its 7th anniversary (quick, everyone send socks to San Bruno!), it makes sense to look at one of the more ambitious series to come out of its recent Made For Web initiative: The Fine Brothers’ MyMusic, a sitcom surrounded by a feast of auxiliary content. The Fine Brothers have a long-established reputation for trying new things with web content, from experimenting with interactive YouTube games to creating a whole fake social network to support a series about social media profiles. And this year, they’re using YouTube’s money to create not just a show, but a fully immersive social media experience — as well as not one but three show-within-a-shows. 
In recent years, intelligent location and social awareness has become a user expectation – almost everything that we touch is in some way intelligently connected to us or other devices around us and technology is starting to second guess our intentions based on the context that we’ve given it. Sometimes that context is deliberately and clearly identified such as in a diary appointment, other times that context is suggested through our current location or updates to our social streams. ![Pinterest Deconstructed: Guide To Content Marketing [Infographic] | New Digital Media | Scoop.it](http://img.scoop.it/sS75bzV2x7QoMUeNalov2zl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
It's pretty much on every single website these days. Pinterest is taking over the world at a pace that has never been seen before. The National Centre for Domestic Violence (NCDV) has launched an interactive billboard campaign at Euston Station to raise awareness about how people can intervene to help put a stop to domestic violence. The campaign, which launched 30 April 2012, runs on JCDecaux's large format e-motion screens and encourages passers by to get involved in the advert by controlling the scene using their mobile phone. Via siobhan-o-flynn 
In this article I will explore how and when we can use gamification to improve the user experience of websites and apps, but also when we shouldn’t use it. (RT @ultan: Boys, wondered about the fly in the urinal in Schiphol? Via Pekka Puhakka 
The What and the Why of Gamification - (We have created an 8-part comprehensive report containing a series of... Via Anne-Marie Michaud 
How can we make learning easier and more likable with the help of technology? Speakers at Skillshare's first ever Penny Conference discuss ways we can redefine education, from the way we think about learning to distributing and accessing education. 
"Fact #1: You don't need to be a content producer to market with content. Fact #2: Not all curators work in museums and have elbow patches." Interesting analysis on the role curation can play in a content marketing strategy, coming from... a content creator. Sharon Hurley Hall is a professional copywriter & blogger who wrote this as a guest post on Unbounce's blog (and you can find her on Scoop.it here). While she makes a living creating content, she rightly shows how curation makes sense in a Marketing Strategy (which to me doesn't mean creation doesn't or that the two should be opposed when they actually complete one another as - I think - we both agreed in the comments). Via gdecugis 
A series of job ads show that Microsoft is building a Skype client for Web browsers, and is looking for developers with HTML5 and JavaScript experience. Via Roy Smith ![Brands on Pinterest: To $ or Not to $? [STUDY] | New Digital Media | Scoop.it](http://img.scoop.it/E08mJIm7mfmy88rivUek7jl72eJkfbmt4t8yenImKBVaiQDB_Rd1H6kmuBWtceBJ)
Brands should be wary of attaching price tags to the products they pin on Pinterest, a new study from analytics startup Pinreach and Joshua Yang, a MBA candidate at Harvard Business School, indicates.
The two parties discovered that pins with price tags are just as likely to be shared as pins without price tags. Both types were repinned between 5.4 and 5.5 times on average. Pins with price tags received slightly more likes, however: 1.4 likes per pin versus 1.1 likes per pin.
Users can attach price tags to pins by typing in a “$” sign followed by one or more numbers in the description box. The price tag appears not only in the description, but also in the upper lefthand corner of the pin thumbnail and image
via Mashable: http://on.mash.to/HLZq30 ; 
Enhance your Facebook Pages with these timeline ready apps. A total of 25 facebook apps to choose from, including BONUS app suggestions to improve fans engagement.
For page managers who know how to work with Facebook apps, the new Timeline layout for Pages is a great opportunity to highlight their application tab for maximum visibility and increase click through rates.
But for those who aren’t, finding those timeline ready apps can be a massive headache.
Here some valuable inspiration. Via Martin Gysler, Robin Good |
| 1 | 2 | 3 | 4 |  |
17 |
|
Next |
