The New Age Storytellers: Brands and their Users
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The New Age Storytellers: Brands and their Users
Analyzing the message of the digital medium-- brands, politics, and user communication
Curated by David Boyle
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20 Hilarious Tweets About the Pope’s Resignation

20 Hilarious Tweets About the Pope’s Resignation | The New Age Storytellers: Brands and their Users | Scoop.it
As soon as the news of Pope Benedict's resignation broke, amateur and pro comedians alike flocked to Twitter to launch their best (Rat)zingers.
We've collected some of our favorites below.
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I had to...

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Important Power Players Assemble To Discuss How Social Media Can Be Used For Good

Important Power Players Assemble To Discuss How Social Media Can Be Used For Good | The New Age Storytellers: Brands and their Users | Scoop.it
THE PLAYERS: 1. Hunter Walk, director, product management, YouTube 2. Meg Garlinghouse, head of social impact, LinkedIn 3. Biz Stone, cofounder, Twitter 4. Ken Weber, executive director, Zynga 5.
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Students of DIY Workshop Make First Skateboards in Afghanistan

Students of DIY Workshop Make First Skateboards in Afghanistan | The New Age Storytellers: Brands and their Users | Scoop.it
Students of DIY Workshop Make First Skateboards in Afghanistan
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Facebook, Twitter, YouTube, And Zynga Could Better The World, But They Have To Collaborate First

Facebook, Twitter, YouTube, And Zynga Could Better The World, But They Have To Collaborate First | The New Age Storytellers: Brands and their Users | Scoop.it
For cause-based organizations, social media is a crucial tool for spreading messages and gaining proponents.
David Boyle's insight:

Through Collaboration, digital storytelling can lead into social change. 

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Chinese Hackers Infiltrate New York Times Computers

Chinese Hackers Infiltrate New York Times Computers | The New Age Storytellers: Brands and their Users | Scoop.it
The timing of the attacks coincided with reporting for an investigation that found that the relatives of China’s prime minister had accumulated a fortune worth several billion dollars through business dealings.
David Boyle's insight:

Even the "Chief Storytellers" are finding themselves at the butt end of bad stories..

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How to Use Pinterest to Drive Sales

How to Use Pinterest to Drive Sales | The New Age Storytellers: Brands and their Users | Scoop.it
Likeable Media co-founder Dave Kerpen explains how Etsy and other businesses are already doing e-commerce on Pinterest.
David Boyle's insight:

Indicative of Facebook's plague, the "scroll-down" mentality is the new way that we injest information. We don't read-we scan. Instagram's (and now Kickstarter's) app success is the best example of utilizing this correctly  

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How a Disaster on Everest Inspired an Entrepreneur [VIDEO]

How a Disaster on Everest Inspired an Entrepreneur [VIDEO] | The New Age Storytellers: Brands and their Users | Scoop.it
When Philip James founded online wine seller Lot18, skeptics said he would fail. But a disaster on Mt. Everest years before had taught him to trust his gut.
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Tellagami: Bringing Storytelling Back into Fashion - Small Business Trends

Tellagami: Bringing Storytelling Back into Fashion - Small Business Trends | The New Age Storytellers: Brands and their Users | Scoop.it
Small Business Trends
Tellagami: Bringing Storytelling Back into Fashion
Small Business Trends
In a world that speaks in 140 character tweets and ubiquitous texting abbreviations, Tellagami tries to revive the art of telling a good story.
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How journalists can create better explainers | Poynter.

Standing for journalism, strengthening democracy | Journalism training, media news & how to's (RT @Poynter: How journalists can create better explainers: http://t.co/79WhsFAr "You’ve got to lose...
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