Neurobollocks
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Neurobollocks
Sick to death of the prefix neuro- being hijacked by pseudoscience?
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Pop neuroscience is bunk!

Pop neuroscience is bunk! | Neurobollocks | Scoop.it
The media -- and some scientists -- use brain imaging to explain law, politics, even theology. It's often hooey (RT @Salon: All those neuroscience studies and media reports? Most of them are nonsense.
Geoff Morton-Haworth's insight:

An excerpt from the new book.

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New Book Shows How Our Fixation On Neuroscience Is Making Us Crazy - Forbes

New Book Shows How Our Fixation On Neuroscience Is Making Us Crazy - Forbes | Neurobollocks | Scoop.it

New Book Shows How Our Fixation On Neuroscience Is Making Us Crazy
Forbes
Brainwashed: The Seductive Appeal of Mindless Neuroscience, by psychiatrist Sally Satel and psychologist Scott O.

Geoff Morton-Haworth's insight:

Brainwashed: The Seductive Appeal of Mindless Neuroscience - precisely!

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Molly Crockett: Beware neuro-bunk

Brains are ubiquitous in modern marketing: Headlines proclaim cheese sandwiches help with decision-making, while a "neuro" drink claims to reduce stress. The...
Geoff Morton-Haworth's insight:

"If someone tries to sell you something with a brain on it, don't just take them at their word. Ask the tough questions. Ask to see the evidence. Ask for the part of the story that's not being told. The answers shouldn't be simple, because the brain isn't simple."

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Blinded by Science? -- or -- Neurobollocks!

Talk given by Chris Atherton at the Cambridge (UK) Usability Group, March 2013
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Neuroscientist Molly Crockett: how to spot 'neurobollocks' (Wired UK)

Neuroscientist Molly Crockett: how to spot 'neurobollocks' (Wired UK) | Neurobollocks | Scoop.it
Journalists and marketers must be careful not to let overblown claims about neuroscience detract from the real science playing the longer game, argued neuroscientist Molly Crockett speaking at TEDSalon...
Geoff Morton-Haworth's insight:

An original complainant.

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neurobollocks (neurobollocks) on Twitter

neurobollocks (neurobollocks) on Twitter | Neurobollocks | Scoop.it
The latest from neurobollocks (@neurobollocks). Debunking pseudo-neuroscience so you don't have to
Geoff Morton-Haworth's insight:

The source... respect.

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The Pitfalls Of Neuroscience - PsychCentral.com (blog)

The Pitfalls Of Neuroscience
PsychCentral.com (blog)
Neuroscience is everywhere. It is utilized to explain the actions of murderers, voters or parents. It delivers compelling explanations about how the mind works and what its limits are.
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Top 5 Brain Myths and Facts - Brainalin

Top 5 Brain Myths and Facts - Brainalin | Neurobollocks | Scoop.it

Via Susan Bainbridge
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Neuro-Linguistic Programming - the 1970s neurobollocks that just refuses to die

Neuro-Linguistic Programming - the 1970s neurobollocks that just refuses to die | Neurobollocks | Scoop.it
Neuro-Linguistic Programming (NLP) was invented in the mid-70s by Richard Bandler (a psychology and philosophy graduate) and John Grinder (a linguist). It originally grew out of observations made i...
Geoff Morton-Haworth's insight:

The mother of them all.

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PRISM Brain Mapping is the world’s most comprehensive, online, neuroscience-based behaviour mapping instrument.

PRISM Brain Mapping is the world’s most comprehensive, online, neuroscience-based behaviour mapping instrument. | Neurobollocks | Scoop.it
Using Neuroscience to improve business performance
Geoff Morton-Haworth's insight:

A lulu.

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Your brain on pseudoscience: the rise of popular neurobollocks

Your brain on pseudoscience: the rise of popular neurobollocks | Neurobollocks | Scoop.it
The “neuroscience” shelves in bookshops are groaning. But are the works of authors such as Malcolm Gladwell and Jonah Lehrer just self-help books dressed up in a lab coat?
Geoff Morton-Haworth's insight:

This is the plague of neuroscientism – aka neurobabble, neurobollocks, or neurotrash – and it’s everywhere.

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