The UK’s Behavioral Insight Team will no longer be a section of the UK Cabinet Offices, the Guardian reported earlier today. Instead the Behavorial Insights Team (BIT) will form for-profit joint venture with the UK Cabinet Offices and the innovation charity Nesta.
“Today the Behavioural Insights Team is being ‘spun out’ of government and set up as a social purpose company,” the newly launched Behavioural Insights Team websitestates. “We are now a world-leading consulting firm whose mission is to help organisations in the UK and overseas to apply behavioural insights in support of social purpose goals.”
The move comes as the BIT faced increasing demand for its work applying behavioral science to public policy from governments and organisations around the world. Demand that it was unable to meet under its old structure.
Moreover, as Halpern explained to the Guardian, “There is no reason for the UK taxpayer to be paying us to work for the White House.”