Apple has just made another significant hire from the global fashion industry: Yves Saint Laurent's Europe President and Retail Head Catherine Monier. Sources say that Monier left the Paris, France-based fashion icon earlier ...
The transformation of Network IT into a collaborative and agile team that is positioned to respond to rapid changes in technology is underway, according to Network World’s 2015 State of the Network survey.
Coca-Cola might be looking to move away from "Open Happiness." The brand has asked 10 roster agencies to pitch ideas for Coke's next global campaign: Wieden+Kennedy in Portland, Ore.; David; Dentsu; FCB in South Africa; Martin Mercado; McCann in...
In honor of the Food Issue, this week we're highlighting fabulous kitchen gadgets, including a selfie toaster, a DIY cheese kit, and a cutting board for the obsessive chef.
Move over, Jesus: With the Selfie Toaster from Burnt Impressions, anyone's face can be emblazoned on a slice of toast. After uploading your chosen selfie on the Vermont-based toaster company's website, you'll receive a toaster with a custom insert featuring an image of your glorious visage (or even that of your favorite celebrity—Kanye toast, anyone?). It's the perfect gift for "the person who has everything," or just a total narcissist....
Everyone makes it sound so easy. Post a few times on Facebook, Twitter, or LinkedIn, and the traffic will pour in.
In reality, it’s not easy. And like with anything else, you need to spend some time learning how to do it properly.
I assure you it’s possible. My nutrition blog case study received over 9,000 visits from Facebook alone last month, despite being a new blog.
But as I noted in that second-month update, it could be doing even better. My friend Mike, who is running the site, is a really smart guy, but it’s still taking him some time to really understand how to use social media to its fullest potential.
You should care about social media traffic because it is one of the biggest referrers of traffic at your disposal. In early 2015, social media traffic made up 31% of overall traffic.
CultureSphere is positioned to be the world's first PUBLIC enterprise social network powered by the private creation and then public curation of the most engaging content and stories told by the people most important to any brand or company – their...
The role of strategy is to identify future value – therefore knowing the type of value you are looking to deliver, not just now, but five years from now, will fundamentally define your strategy and the positioning of your startup brand or emerging brand.
Poetry can make people swoon, and a shocking image can enrage people to action. But one of the lesser-known, but no less powerful, ways to invoke emotion is simple, everyday colours.
The psychological effects of colours have been studied by scientists since the Middle Ages, but you only need to look at the world around you to see – and feel – their impact.
Every colour elicits a different and unique emotional response in the viewer, and the clever web designer (and any visual professional in that regards) will know the effect of each colour, plus how and when to use each....
Americans looooove rewards programs. On average, we’re enrolled in 13 loyalty programs and active in seven.
We can examine this up, down, and sideways. But it boils down to the simple satisfaction of quid pro quo. Recognizing this, many community banks successfully use a point-based rewards program as a back scratcher. This effectively creates a currency out of awarding points.
Want customers to select e-statements? Give ‘em points. There are countless ways to incentivize money-saving (or revenue generating) behaviors by using points as a currency...
UNESCO’s radio toolkit – Linking Generations through Radio – is an open access document, which is inspired by children and youth who make up one-third of the world’s population. The majority may listen to radio but the likelihood they are invited to regularly produce interviews and programmes, express their information needs or their opinions about productions made for them is very low.
Radio reaches over 95 per cent of people worldwide and several radio stations in Africa have more than a million listeners each. One of the benefits of community radio is that it reaches a wide range of people and addresses the realities of local life. Community radio often speaks in languages ignored by mainstream media and shares vital information with hard-to-reach audiences.
Children and young people make up an important percentage of this audience. But young people’s voices are still not heard in a consistent and recognised way. The 62-page radio toolkit provides inclusive examples to allow free exchange of ideas between girls and boys and increase awareness of radio producers and managers about ethical and legal requirements particularly when working with minors. It may serve as a routine training or programming handbook in radio stations, a reference and resource for young people, and an advocacy tool to inform policy makers as well as the general public.
Click headline to access hot link to download the toolkit--
Today's retail environment bears little resemblance to the competitive landscape of five years ago. Connected consumers — armed with laptops, tablets and smart phones — are transforming the traditional retail experience based on their unprecedented access to information. More than ever, there is a greater need to understand, anticipate and meet omnichannel shopper needs. Merchandise, promotions, pricing and other aspects of the customer experience must be based on a detailed understanding of consumer needs that goes far beyond high-level shopper demographics — and address the individual consumers shopping through various channels. Most retailers have a lot of information about products, customers and shopping histories at their fingertips that can help recognize and fulfill customer needs. To foster long-term customer loyalty and profitability, retailers have the opportunity to use that data to optimize the customer experience by adopting four key principles.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.