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Rescooped by Margarida Sá Costa from Social Content Technology Curation by Newsdeck
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How Apple changed the world - 4 core marketing strategies of the tech icon

How Apple changed the world - 4 core marketing strategies of the tech icon | networking people and companies | Scoop.it

If I asked you to name one of the most innovative and ingenious technology companies of the last ten years, chances are, Apple would be one of the first to come to mind. No one can argue with the power that Apple has to sway millions of people into standing in line for hours in the bitter cold just to buy a phone.


Via ZAP s.a.
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ZAP s.a.'s curator insight, April 18, 2014 12:19 PM

More companies should establish this powerful message. "why". The Golden circle is the Marketing method used by Apple.

Rescooped by Margarida Sá Costa from Content Curation World
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Why Crowdsourcing Future Is Moving To Curation, Synthesis and Things

Why Crowdsourcing Future Is Moving To Curation, Synthesis and Things | networking people and companies | Scoop.it

Via Robin Good
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María Dolores Díaz Noguera's curator insight, November 16, 2013 8:13 AM

Great one.

Olinda Turner's curator insight, November 20, 2013 5:57 PM

Although directed at content marketing, these ideas translate into technical communications where users are trying to help each other find the best technical content. I totally agree that the fundamental way in which we communicate through content is shifting.

irene's curator insight, January 10, 2014 9:16 AM

Perché il futuro del Crowdsourcing va in direzione della cura, sintesi e cose varie.

Rescooped by Margarida Sá Costa from Content Curation World
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The Five Laws of The Content Curation Economy by Steve Rosenbaum

The Five Laws of The Content Curation Economy by Steve Rosenbaum | networking people and companies | Scoop.it

Via Robin Good
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wanderingsalsero's curator insight, October 20, 2013 8:09 PM

Makes sense to me.

Julie Groom's curator insight, October 23, 2013 4:48 AM

Curating - how to manage it. And curation experts already exist - they're called Librarians!

John Thomas's curator insight, February 9, 2014 12:29 PM
The Five Laws of The Content Curation Economy by Steve Rosenbaum
Rescooped by Margarida Sá Costa from E-Learning and Online Teaching
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The Future Is Going To Be Awesome, And Here’s Why

The Future Is Going To Be Awesome, And Here’s Why | networking people and companies | Scoop.it
We are in fact facing a wonderful future and here's why.

Via Dennis T OConnor
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Dennis T OConnor's curator insight, December 27, 2013 9:17 PM

Time for an updbeat future forecast!

Rescooped by Margarida Sá Costa from Curation & The Future of Publishing
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Curate or be curated: 5 laws for the Content Curation Economy

Curate or be curated: 5 laws for the Content Curation Economy | networking people and companies | Scoop.it

Curate or be curated — that’s the new face of digital content in the always-on world.


Via Robin Good, Guillaume Decugis
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wanderingsalsero's curator insight, October 20, 2013 8:09 PM

Makes sense to me.

Julie Groom's curator insight, October 23, 2013 4:48 AM

Curating - how to manage it. And curation experts already exist - they're called Librarians!

John Thomas's curator insight, February 9, 2014 12:29 PM
The Five Laws of The Content Curation Economy by Steve Rosenbaum