Interesantísimas diferencias entre países como China o Brasil que prefieren subir fotos a Los países bajos que prefieren simplemente tener un perfil en las redes sociales. O también llama la atención Rusia con la cantidad ...
Como sabemos, en lo que a redes sociales se refiere, no se trata únicamente de contar con un perfil en cada una, sino de actualizarlo constante y coherentemente con el fin de difundir tu negocio. Siempre que las personas ...
"Many video curation startups do away with the old-fashioned programming guide to help users find TV shows and online clips. Turkey-based Woisio, which launching its private beta Monday, takes a little bit of a different approach: it keeps the guide – but gets rid of the programmers. Woisio wants to instead use game mechanics and collaborative filtering to compile a new set of channels, and in turn get rid of the traditional middlemen.
Here’s how Woisio works: The platform offers viewers a number of different channels, called stages, including comedy, style , music, politics and so on. Each of these channels is programmed to show clips at a certain time, but users can skip forward or go back and catch up on past programming.
Videos can be up- and downvoted, much like stories on Reddit.
The votes translate to a virtual currency, which the publisher of a video can then use to bid on future air time for other clips. The basic idea behind this: Publishers get rewarded for popular content, and programming becomes a bit of a marketplace. Think virtual stock exchange, but for content curation..."
Cibersur.comMOBILE MARKETING Marketing basado en localización ...Cibersur.comLos datos de la revolución móvil son contundentes; de acuerdo con la Mobile Marketing Association hay más usuarios de móviles que de cepillos de dientes.
By now, you know that running anti-virus software is essential for protecting your computer against spyware, phishing scams and unsafe websites. Even Mac users are aware that they too are vulnerable to malware.
"The onslaught of real-time social, local, mobile (SoLoMo) technology is nothing short of overwhelming. Besides the gadgets, apps, social networks and appliances that continue to emerge, the pace of innovation is only outdone by the volumes of data that each produce.
While the amount of personal and ambient information churned out by SoLoMo is often inundating or even perplexing, it is this “big” data that will help businesses evolve and adapt in a new era of connected consumerism.
Without interpretation, insight and the ability to put knowledge to work, any investment in technology and resources is premature. But, by investing in human capital to make sense of would be ominous data, organizations can modernize the role of business intelligence to introduce a human touch.
You’ve heard that old saying, over analysis leads to paralysis. In the face of big data, it’s easy to see the tidal wave that can result from the influx of inputs and sources.
The reality is though that how organizations connected with customers yesterday is not how customers will be served tomorrow. Meaning, the entire infrastructure in how we market, sell, help, and create now requires companies to not only study data and behavior but also change how it thinks about customers. This is a bona fide renaissance, and to lead a new era of customer engagement requires knowledge acumen.
I refer to the confluence of data and interpretation as the human algorithm — the ability to humanize technology and data to put a face, personality, and voice to the need and chance for change. Data must tell a story.
The human algorithm is part understanding and part communication. The ability to communicate and apply insights internally and externally is the key to unlocking opportunities to earn relevance. Beyond research, beyond intelligence, the human algorithm is a function of extracting insights with intention, humanizing trends and possibilities and working with strategists to improve and innovate everything — from processes to products to overall experiences.
The idea of the human algorithm is to serve as the human counterpart to the abundance of new social intelligence and listening platforms hitting the market every day. Someone has to be on the other side of data to interpret it beyond the routine. Someone has to redefine the typical buckets where data is poured. And someone has to redefine the value of data to save important findings from a slow and eventual death by three-ring binders rich with direction and meaning..."
Big Data: el valor de la información La información siempre fue vital para el mundo de los negocios, y esta máxima gana aún más (Big data: el valor de la #informacion http://t.co/cWdU02Ti #marketing...)...
El poder de la publicidad en facebook, infografico presentado por el departamento de Facebook Marketing, presenta los alcances de hacer publicidad dentro de la red social, aprovechando las herramientas disponibles para esto.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.